BMW Group Posts Record Sales for February

    --  Total of 141,093 vehicles delivered in February, increase of
    --  Year-to-date sales increase 6.6% to 273,999

MUNICH, March 11, 2014 /CNW/ - With 141,093 BMW, MINI and Rolls-Royce brand 
vehicles delivered worldwide (prev. yr. 133,631/ +5.6%), the BMW Group 
achieved its best-ever February sales result. A record number of 273,999 
(prev. yr. 256,933) automobiles have been delivered to customers since the 
start of the year - an increase of 6.6% compared with the same period last 

(Photo: )

"February was another record month for us," said Ian Robertson, Member of the 
Board of Management of BMW AG, Sales and Marketing BMW. "The innovative new 
models coming out this year, such as the 2 Series Active Tourer and 4 Series 
Gran Coupé we just premiered to great reviews at the Geneva Motor Show, will 
give us the momentum to keep growing in 2014." Robertson added.

BMW enjoyed its best ever February: 124,839 BMW brand vehicles were delivered 
to customers, an increase of 8.6% (prev. yr. 114,909). Year-to-date sales rose 
8.9% with 242,017 BMW brand vehicles delivered compared with the same period 
last year (222,211). Demand for the BMW X3 was high in the first two months of 
2014 with a total of 23,980 vehicles delivered to customers (prev. yr. 20,767/ 
+15.5%). The BMW 5 series was another significant growth driver with sales 
rising 11.4% to 55,758 (prev. yr. 50,057).


February saw 15,975 MINIs delivered to customers (prev. yr. 18,527/ -13.8%). 
The sales slow-down is due to the model change-over with the new MINI, which 
will go on sale from mid-March. Sales of the MINI Clubman remain strong: in 
the first two months of the year, a total of 2,532 vehicles were delivered to 
customers, an increase of 22.5% on the same period last year (2,067).

The BMW Group maintained or increased sales in almost all regions in February, 
in line with the corporate strategy of balanced growth worldwide. Deliveries 
of BMW and MINI models in Asia increased by 22.8% to 45,292 vehicles (prev. 
yr. 36,879). Sales for the region in the first two months of 2014 rose 20.2% 
to 96,133 (prev. yr. 79,993). In mainland China, sales in February rose 29.1% 
with 30,281 deliveries (prev. yr. 23,449). Japan also saw growth of 29.1% with 
5,622 vehicles delivered to customers (prev. yr. 4,355) and in South Korea 
3,435 BMW and MINI vehicles were delivered in February, an increase of by 
17.3% (prev. yr. 2,928).

In the Americas, a total of 30,490 BMW and MINI vehicles were delivered to 
customers in February (prev. yr. 30,902/ -1.3%). Sales for the year-to-date 
rose 1.0% to 56,467 models delivered (prev. yr. 55,923). In the USA, sales for 
the first two months of 2014 remained stable, with a total of 45,272 
deliveries (prev. yr. 45,808/ -1.2%) compared with the same period last year. 
Sales in Brazil for the year-to-date increased by an impressive 54.0% to 2,420 
(prev. yr. 1,571) and deliveries in Mexico in the first two months of 2014 
rose by 14.3% to 2,194 (prev. yr. 1,920).

The continuing headwinds in Europe continue to make themselves felt with 
60,321 BMW and MINI models delivered in February (prev. yr. 61,253/ -1.5%). 
Sales for the first two months of 2014 are on a par with the previous year 
with a total of 111,654 deliveries (prev. yr. 111,870/ -0.2%). Sales in 
Scandinavia continue to grow significantly, increasing 15.2% compared with the 
first two months of last year with a total of 6,551 vehicles delivered in the 
year to date (prev. yr. 5,499).

BMW Motorrad sales in February increased by 18.3% compared with the same month 
last year (8,098 / prev. yr. 6,847) with a total of 13,536 motorcycles 
delivered worldwide in the first two months of the year (prev. yr. 11,665/ 

BMW Group sales in February 2014 at a glance
                 In February Compared with   to/including Compared with
                        2014 previous year  February 2014 previous year
    BMW Group
    Automobiles      141,093          +5.6%       273,999          +6.6%
    BMW              124,839          +8.6%       242,017          +8.9%
    MINI              15,975         -13.8%        31,485
    BMW Motorrad       8,098         +18.3%        13,536         +16.0%

The BMW Group

The BMW Group is the leading premium manufacturer of automobiles and 
motorcycles in the world with its BMW, MINI and Rolls-Royce brands. As a 
global company, the BMW Group operates 28 production and assembly facilities 
in 13 countries and has a global sales network in more than 140 countries.

In 2013, the BMW Group sold around 1.963 million cars and 115,215 motorcycles 
worldwide. The profit before tax for the financial year 2012 was € 7.82 
billion on revenues amounting to € 76.85 billion. As of 31 December 2012, 
the BMW Group had a workforce of 105,876 employees.

The success of the BMW Group has always been based on long-term thinking and 
responsible action. The company has therefore established ecological and 
social sustainability throughout the value chain, comprehensive product 
responsibility and a clear commitment to conserving resources as an integral 
part of its strategy.

Company Bayerische Motoren Werke Aktiengesellschaft

Postal Address BMW AG 80788 München

Telephone +49 89 382 72200 Facebook: Twitter: YouTube: 

If you have any queries, please contact: Corporate Communications, Emma 
Begley, Business and Finance Communications,, 
Telephone: +49-89-382-72200, Fax +49-89-382-24418; Nikolai Glies, Head of 
Business, Finance and Sustainability Communications,, 
Telephone: +49-89-382-24544, Fax: +49-89-382-24418; Media website:; Email: 
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CO: BMW Group
ST: Germany
-0- Mar/11/2014 08:00 GMT
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