Chinese Handset Vendors Will Account for Over 50% of Mobile Handset Sales in 2015, Says ABI Research

  Chinese Handset Vendors Will Account for Over 50% of Mobile Handset Sales in
  2015, Says ABI Research

Business Wire

LONDON -- March 10, 2014

ABI Research reports that Chinese handset vendors will account for over 50% of
mobile handsets in 2015. Chinese vendors already accounted for 38% of mobile
handset shipments in 2013 and the ongoing shift in growth to low cost
handsets, especially smartphones, will increase their market share.

Greater China has long dominated the mobile handset manufacturing supply
chain, but now its OEMs are beginning to dominate sales at the expense of the
traditional handset OEMs, including even Samsung.

Many of the Chinese OEMs have focused almost exclusively on the huge Chinese
market, with little activity beyond its borders, but this is set to change.
Huawei (6^th in worldwide market share for 2013) and ZTE (5^th) have already
made an impact on the world stage, but other Chinese handset OEMs like
Lenovo—the Motorola acquisition is a clear statement of intent—and Xiaomi are
set to join them.

“Chinese vendors already take up five of the top ten places in terms of
worldwide market share, despite three of them only really shipping into China.
The Chinese vendors highlight the changing shape of the mobile handset market,
as the Chinese manufacturing ecosystem, specifically reference designs, enable
the next wave of smartphone growth in low cost emerging markets and amongst
price conscious consumers everywhere,” said Nick Spencer, senior practice
director, mobile devices.

“South East Asia has already experienced this trend, but ABI Research expects
to see the impact of these Chinese vendors increasing in all emerging markets
and even advanced markets, especially on prepay,” added Spencer.

These findings are part of ABI Research’s Smartphones and Handsets Research
Service (

ABI Research provides in-depth analysis and quantitative forecasting of trends
in global connectivity and other emerging technologies. From offices in North
America, Europe and Asia, ABI Research’s worldwide team of experts advises
thousands of decision makers through 70+ research and advisory services. Est.
1990. For more information visit, or call +1.516.624.2500.


ABI Research
Christine Gallen, +44.203.326.0142
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