TeleTech Completes the Acquisition of Bulgaria-based Sofica Group

      TeleTech Completes the Acquisition of Bulgaria-based Sofica Group

Central and Eastern European Customer Engagement Leader Expands TeleTech's
Language and Multichannel Service Capabilities

PR Newswire

DENVER, March 3, 2014

DENVER, March 3, 2014 /PRNewswire/ -- TeleTech Holdings, Inc. (NASDAQ: TTEC),
a leading global provider of analytics-driven, technology-enabled customer
engagement solutions, announced today that it has completed the acquisition of
Sofica Group, a leading customer management services company based in

"We are excited to add Sofica Group's exceptional customer lifecycle
management services, multichannel capabilities and talented team to the
TeleTech family," said Martin DeGhetto, TeleTech's chief operations officer.
"The acquisition expands our footprint and language capabilities, and
demonstrates our commitment to serve multinational Global 1000 clients.
TeleTech now has strong leadership and a powerful local brand presence in
Central and Eastern Europe."

Founded in 2004, Sofica Group has become the largest independent customer
management services provider in Bulgaria. The Company currently has operations
in Sofia and Plovdiv, Bulgaria and in Skopje, Macedonia, and provides leading
local and global clients with a broad range of tailored customer care, BPO,
ITO, HRO and other services. For additional information, please visit

TeleTech, founded in 1982, is a leading global provider of analytics-driven,
technology-enabled services that puts customer engagement at the core of
business success. The Company offers an integrated platform that combines
analytics, strategy, process, systems integration, technology and operations
to simplify the delivery of the customer experience for Global 1000 clients
and their customers. This holistic multichannel approach improves customer
satisfaction, increases customer loyalty and drives long-term profitability
and growth. From strategic consulting to operational execution, TeleTech's
more than 41,000 employees speaking over 50 languages, deliver results for
clients in the automotive, communications and media, financial services,
government, healthcare, technology, transportation and retail industries.
Through the TeleTech Community Foundation, the Company leverages its
innovative leadership to ensure that students in underserved communities
around the globe have access to the tools and support they need to maximize
their educational outcomes. For additional information, please visit 

"Statements in this press release contain"forward-looking statements" within
the meaning of Section 27A of the Securities Act of 1933, Section 21E of the
Securities Exchange Act of 1934, and the Private Securities Litigation Reform
Act of 1995, relating to our operations, expected financial position, results
of operation, and other business matters that are based on our current
expectations, assumptions, and projections with respect to the future, and are
not a guarantee of performance. We use words such as "may," "believe," "plan,"
"will," "anticipate," "estimate," "expect," "intend," "project," "would,"
"could," "target," or similar expressions, or when we discuss our strategy,
plans, goals, initiatives, or objectives, we are making forward-looking

We caution you not to rely unduly on any forward-looking statements. Actual
results may differ materially from what is expressed in the forward-looking
statements, and you should review and consider carefully the risks,
uncertainties and other factors that affect our business and may cause such
differences as outlined but are not limited to factors discussed in the
sections entitled "Risk Factors" included in TeleTech's filings with the US
Securities and Exchange Commission (the "SEC"), including our most recent
Annual Report on Form 10-K. TeleTech's filings with the SEC are available in
the "Investors" section of TeleTech's website, and at the
SEC's public website at Our forward looking statements speak
only as of the date of the press release and we undertake no obligation to
update them, except as may be required by applicable laws."

Photo -

SOURCE TeleTech Holdings, Inc.

Contact: Investors, Paul Miller, 303.397.8641; or Media, Jeanna Blatt,
Press spacebar to pause and continue. Press esc to stop.