Bauer Performance Sports Names Executive Vice President, Hockey

FOR: Bauer Performance Sports Ltd. 
MARCH 3, 2014 
Bauer Performance Sports Names Executive Vice President, Hockey 
Experienced Executive Rich Wuerthele to Lead Bauer Hockey Business 
EXETER, NEW HAMPSHIRE--(Marketwired - March 3, 2014) - Bauer Performance Sports
Ltd. (TSX:BAU) ("BPS" or "the Company") has hired Rich
Wuerthele to serve as Executive Vice President of Hockey, a newly created
position within the BPS organization. Wuerthele, a seasoned management
executive with more than 20 years of experience, will lead Bauer Hockey, the
world's No. 1 hockey business, and drive its continued growth. 
"Building brands and sports are two of my passions so it is exciting to
join a company with such an accomplished history of elevating the performance
and safety of athletes," said Rich Wuerthele, Executive Vice President,
Hockey. "With an iconic brand and an industry-leading R&D team,
I'm looking forward to the opportunities ahead of us as we continue to
grow our business while maintaining our focus of delivering the most innovative
equipment in the industry." 
Rich brings a wealth of knowledge in sales, marketing and operations to this
executive role. He has a proven track record of growing businesses and
achieving results, most recently as President, Tools Business Segment, for
Newell Rubbermaid.  
Prior to his 11-year career with Newell Rubbermaid, Rich held other top
executive roles in sales and marketing at The Black and Decker Corporation and
Danaher. In those roles, he worked on global brands such as Black and Decker,
DeWalt and Craftsman.  
"Rich brings a valuable combination of management, sales and marketing
experience to our team at an important time for the overall Bauer Performance
Sports business," said Kevin Davis, President and CEO, BPS. "As our
portfolio of brands and sports continues to expand, our hockey business remains
the core of our high performance platform, and it is essential that we expand
our already strong management team to meet the needs of our evolving company.
Rich's proven track record and expertise will ensure that we keep the
necessary focus on increasing market share in every hockey category." 
Bauer Hockey, the No. 1 brand worn by National Hockey League players, has grown
global market share from approximately 28 percent in 2006 to 53 percent in
2013, while BPS has expanded its presence in other sports, including lacrosse,
baseball, softball and soccer.  
Bauer Performance Sports Ltd. (TSX:BAU) is a leading developer and manufacturer
of ice hockey, roller hockey, lacrosse, baseball and softball equipment as well
as related apparel. The company has the most recognized and strongest brand in
the ice hockey equipment industry, and holds the top market share position in
both ice and roller hockey. Its products are marketed under the BAUER, MISSION,
MAVERIK, CASCADE, INARIA and COMBAT brand names and are distributed by sales
representatives and independent distributors throughout the world. Bauer
Performance Sports is focused on building its leadership position and growing
market share in all product categories through continued innovation at every
level. For more information, visit 
Investor Inquiries:
Amir Rosenthal
Chief Financial Officer
Liolios Group Inc.
Scott Liolios or Cody Slach
Media Inquiries:
Tory Mazzola
Global Communications Manager
603-430-2111 x 5908 
INDUSTRY:  Retail - Apparel 
-0- Mar/03/2014 21:15 GMT
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