Hyundai Motor America Launches Assurance Car Care Express Service Centers
- Research shows customers are more satisfied if their dealership performs
basic car care maintenance in less than an hour
FOUNTAIN VALLEY, Calif., Feb. 28, 2014
FOUNTAIN VALLEY, Calif., Feb. 28, 2014 /PRNewswire/ -- Speed is being applied
to service and maintenance with the launch of the new Hyundai Assurance Car
Care Express service center program. Hyundai Assurance Car Care Express will
help participating Hyundai dealers decrease the time needed for basic
services, such as oil changes and tire rotations, enabling the dealership to
handle more customers. No appointment is necessary for a customer to visit a
new Car Care Express service center. To prepare for this program participating
Hyundai dealers will be dedicating service bays and staff to expedite service.
Car Care Express helps Hyundai dealerships be more competitive by providing
customers with quick oil changes, multi-point vehicle inspections, tire
rotation, air and cabin filter replacements, wiper blades, battery replacement
and other basic services as needed. The goal is to get customers in and out of
the service department in less than an hour. In July of 2012, Hyundai Motor
America launched a pilot program to introduce the Assurance Car Care Express
concept to dealers. There are currently 140 certified Car Care Express dealers
in the U.S. and the number of participating dealers is increasing. The
marketing tagline for Hyundai Assurance Car Care Express is "Get in, Get out,
Get back to your life".
HOW ASSURANCE CAR CARE EXPRESS WORKS
After the customer arrives and has been greeted a repair order is created. The
vehicle is then sent to one of the dedicated service bays where specialized
technicians perform a complimentary multi-point inspection, basic oil changes
and maintenance in less than an hour. Meanwhile, service managers and
technicians running the dealership's other service bays can focus on more
demanding maintenance jobs and repair work. Car Care Express has benefits
beyond quick oil changes such as increasing service department efficiency and
allowing higher vehicle throughput.
"Our customers have made it clear that they want the convenience of quick
service during hours that fit their busy schedules," said Frank Ferrara,
executive vice president of customer satisfaction for Hyundai Motor America.
"This new program will give Hyundai dealers another avenue for satisfying
Customers who visit a Car Care Express service center will enjoy a different
experience from the typical trip to a dealership service department. With
extended service hours and competitive prices, Car Care Express service
centers are designed to provide routine vehicle maintenance, with no
appointment necessary. Assurance Car Care Express will provide Hyundai
customers dealership quality repairs at competitive prices. The program will
offer our customers another choice for convenient service.
"When customers make Car Care Express their service center choice, they will
have the confidence of knowing their vehicles are being serviced by
Hyundai-trained technicians using quality parts," said Ferrara. "At the same
time, we are aiming to deliver speedy service with the best quality."
Hyundai Assurance Car Care Express is the latest addition to broader the
Hyundai Assurance program. All Hyundai vehicles sold in the U.S. are covered
by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully
transferable new vehicle limited warranty, Hyundai's 10-year/100,000-mile
powertrain limited warranty, and five years of complimentary Roadside
Assistance. Hyundai Assurance includes Assurance Connected Care that provides
owners of Hyundai models equipped with the Hyundai Blue Link telematics system
with proactive safety and car care services, complimentary for three years.
These services include Automatic Collision Notification, Enhanced Roadside
Assistance, Vehicle Diagnostic Alert, Monthly Vehicle Health Report and
in-vehicle service scheduling.
For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com
HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a
subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed
throughout the United States by Hyundai Motor America and are sold and
serviced through more than 820 dealerships nationwide.
Please visit our media website at www.hyundainews.com and our blog at
Hyundai Motor America on Twitter | YouTube | Facebook
SOURCE Hyundai Motor America
Contact: Miles Johnson, 714-887-2571, 714-366-1048 (cell),
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