Kirusa Hosts Lunch Panel on Driving Smartphone Adoption in Emerging Markets Featuring African Superstar Yvonne Nelson

Kirusa Hosts Lunch Panel on Driving Smartphone Adoption in Emerging Markets 
Featuring African Superstar Yvonne Nelson 
BARCELONA, SPAIN -- (Marketwired) -- 02/27/14 --   Mobile World
Congress -- Kirusa, the leader in voice and social media solutions
for emerging markets, hosted a luncheon panel on "Driving Smartphone
Adoption in Emerging Markets", featuring African superstar Yvonne
Nelson at 12 noon in Glub Restaurant in Porta Fira Hotel on 25th
February 2014. The luncheon focused on rich media messaging and data
services for smartphones in emerging markets, and enabled networking
with telecom professionals from across the globe. The panel featured
African movie actress and model, Yvonne Nelson, and included the
global telecom industry's top executives, journalists, and investors,
Sharad Arora, Chief Wireless Officer, Tata 
Arvind Bali, CEO, Videocon 
Alec Barton, Developing Telecoms, analyst 
Saleem Mobhani, Special Advisor, Mobile Entertainment Forum 
Charles Matondane, Head of VAS and Internet Services at Vodacom
Dr. Mehmet Unsoy, Managing Partner, mSolve Partners 
The next big step for emerging markets is data usage on smartphones.
Smartphone use in emerging markets is on the rise; and major mobile
manufacturers and distributors are starting to focus on designing
devices that cater to the needs of developing regions. Thanks to a
host of new entry-level models from leading brands like Samsung,
Nokia, Huawei, and Tecno, the emerging markets of Asia and Africa are
on the brink of a Smartphone revolution.  
During the lunch, an insightful discussion ensued between the
panelists about the future of mobile in Africa and India. Panelists
agreed that there was great promise, but warned that the regions'
literacy and tech adoption history could play a factor. Voice
solutions, such as those offered by Kirusa, were seen as a way to
overcome such challenges. 
Kirusa bridges the connectivity gap with its cutting-edge mobile
solutions such as Voice SMS, Vobolo, and Celeb Connect. Kirusa's
recently launched InstaVoice Messenger app provides the growing
African and Indian Smartphone segment with text and voice chatting,
along with missed calls and visual voicemail, brought together in a
compelling interactive user interface.  
Inderpal Singh Mumick, CEO, Kirusa, added, "We were delighted to host
a lunch for a global telecom industry audience, and I am thankful to
our panelists and attendees for agreeing to be a part of the debate
on growth of smartphones in the emerging markets of Africa, Asia, and
Latin America. At Kirusa, we are working to further the smartphone
adoption by offering innovative solutions that benefit the mobile
smartphone user".  
About the Panelists 
Sharad Arora
 Sharad Arora, Chief Officer, Wireless solutions
mobility with Tata Teleservices Limited (TTSL) has had experience in
several telecom disciplines. His career profile includes experience
in sales as well as research and development (R&D) functions across
various sectors. He has worked for five years in R&D and product
development, and spent an equal amount of time in the technology
sector. His previous work experience includes 10 years in management
roles and global sales and marketing roles in mid-tier multinationals
in the technology space.  
Arvind Bali 
 Arvind Bali has had 30 years of experience in
developing brands and is a visionary in the telecom field.  Presently
as Director and CEO of Videocon Telecommunications Limited along with
CEO of Global CPT - Videocon Industries Limited, he was assigned the
responsibility of executing Videocon's telecom business in India..
Arvind Bali is actively involved in Business Development, Project
Management & Telecom Infrastructure Development in Videocon
Telecommunications Ltd. Videocon's Telecom SBU. 
Alec Barton
 Alec Barton is the founder, Publisher and
Editor-in-Chief of Developing Telecoms (,
the market leading web site and e-newsletter covering the growth of
information and communications technologies (ICTs) in emerging
markets, which he set up in 2005. In addition he is Chief Executive
of Exhibit Choice, a communications company providing marketing,
public relations, research, media and consultancy services in the
telecoms and healthcare sectors, and owner of the Developing Telecoms
Charles Matondane
 Charles M Matondane is the Head of Internet and
Value Added Services for Vodacom Tanzania Limited managing Messaging,
Content & Application and Internet Business Strategy. He brings with
him over 9 years' experience working in Technology Management, VAS
and Product Development with significant experience in Sub-Sahara
Charles is significantly involved in Innovation, Technology and
Entrepreneurial projects mainly in Tanzania through mentorship
programs with COSTECH initiative; DTBi and TAZICT, and a Deputy
Curator for the World Economic Forum's Tanzania HUB where he was part
of the WEF Of Africa in 2012 & 2013; and VIP Speaker for Informa &
Telecoms where he has represented operators in keynote discussions
over the last 4 years. Charles was nominated as a Speaker for the
United Nations ITU Telecom World 2013 in Bangkok, Thailand focusing
on Technology, Innovation and Entrepreneurship and also by the
Commonwealth Telecommunication Organization focusing on Africa's
Digital Migration. He is very passionate about Capacity building in
Tanzania in both general business Management and Innovation support. 
Saleem Mobhani
 Saleem Mobhani has been Strategic Advisor for Middle
East & Indian Region at Mobile Entertainment Forum since August 2013.
Mr. Mobhani served as Senior Vice President and Head of Mobility at
Bharti Airtel Ltd., joined it on August 3, 2009. Mr. Mobhani served
as the Chief Operating Officer at Hungama Mobile Limited. Mr. Mobhani
co-founded He is associated with bodies such as CII,
FICCI-FRAMES, Film and TV Producers Guild of India etc. 
Yvonne Nelson
 Yvonne Nelson is one of the biggest African actresses
on the wide screen. She started her career as a former Miss Ghana
contestant and became famous for her role as Princess Tyra. In
addition to being an award-winning actress, she manages many
successful business concerns. Her emergence on Ghana's movie scene
has immensely contributed to the new paradigm shift in the current
African film industry. 
Dr. Mehmet Unsoy
 Dr. Mehmet Unsoy is responsible for advising all
mSolve's clients on technology and industry related issues, mainly
the positioning of such technologies in their respective eco-systems
in the context of sale or fundraising transactions. Dr. Unsoy is a
telecom technology leader, with 30+ years of data, IP networking and
wireless communication experience. He started his career with Bell
Canada in the late 1970′s, helping to build the first public
packet switching network across Canada, called Datapac. Dr. Unsoy
rose to become the CTO of BT and Telefonica across Europe before
founding mSolve. 
About Kirusa
 Kirusa is the leader in voice and social media
solutions for emerging markets that enable mobile subscribers to
"Have A Voice!" and share their stories with their family and friends
across the globe. Kirusa's solutions include the hugely successful
Kirusa Voice SMS service, the world's most intelligent voice SMS
solution, used monthly by over 80 million mobile users in four
continents. Kirusa has integrated its Voice SMS platforms deployed at
carriers around the world into an Exchange Service to provide
interoperability, which when combined with its cloud-based Vobolo
social media platform, culminates in the extraordinary InstaVoice app
for voicing. Kirusa is pioneering a suite of Smartphone and social
media applications that facilitate mobile subscribers in every corner
of the world to connect with each other, as well as their favorite
celebrities, and participate in TV polls and brand campaigns using
the power of voice. Kirusa's platform provides open APIs to enable
third parties to offer mobile applications. Kirusa solutions are
built on its patented technology, and its highly reliable and
scalable open multimodal platform, which processes over one billion
events a month. Kirusa has been recognized as one of top 100
technology companies by Silicon India, and one of top 25 emerging
technology companies by Smart Techie magazine. Headquartered in New
Jersey and led by an experienced team of wireless telecom executives
and technologists, Kirusa has offices in four continents. 'Kirusa
Voice SMS', Vobolo, and InstaVoice are registered trademarks of
Kirusa, Inc. 
For more information about Kirusa visit: 
For further inquiries, please contact
Alchemy Corporate Communications 
Anju Makin
Tel: +91-9810170135
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