Synchronoss and Telstra Announce the Availability of Personal Cloud Solution for Australia’s Largest Mobile Network at Mobile

  Synchronoss and Telstra Announce the Availability of Personal Cloud Solution
  for Australia’s Largest Mobile Network at Mobile World Congress

  Synchronoss expands global footprint with its first carrier partnership in
                                  Australia

Mobile World Congress 2014

Business Wire

BRIDGEWATER, N.J. & MELBORNE, Australia & BARCELONA, Spain -- February 24,
2014

Synchronoss Technologies, Inc. (NASDAQ:SNCR), the mobile innovation leader
that provides cloud solutions and software-based activation for connected
devices across the globe, and Telstra, Australia’s largest telecommunications
provider today announced the availability of Telstra’s T-Cloud™ personal cloud
service to everyone with an Australian mobile number.

Powered by the Synchronoss Personal Cloud™ solution, Telstra T-Cloud allows
users to safely and securely store files and media to the cloud while
synchronizing their content across multiple devices and mobile operating
systems. With T-Cloud, subscribers can upload, download and access photos,
videos, music and other files from a smartphone and tablet as well as from
their PC or Mac – all with the peace of mind knowing that their personal files
are safe and secure, hosted in data centers in Australia. When subscribers
sign up for T-Cloud they will automatically receive 3 GB of free storage. As
storage needs grow, a range of options are available.

““T-Cloud, by Telstra, is a safe and easy way to back-up, access and share
your most treasured photos, videos, music and irreplaceable files on all your
devices,” said Alan Crouch, Director, Connected Home, Telstra. “Our goal is to
provide a simple and powerful user experience across all devices and give our
customers peace of mind that their precious data is stored safely in
Australia. We selected the Synchronoss Personal Cloud platform because of its
proven experience with tier one operators around the globe, the scalability of
the solution, and its support for multiple device platforms.”

“Synchronoss has been rapidly growing its international reach and with the
Telstra partnership we are now powering the cloud for mobile operators across
North America, Europe, India and Australia,” said Daniel Rizer, Executive Vice
President, Product Management and Business Development at Synchronoss. “Today
our personal cloud portfolio supports eight different data classes, enabling
mobile operators to offer a platform that securely stores their subscribers’
most critical personal content, safely and securely.

Synchronoss is showcasing its solutions for the connected world in multiple
locations at the 2014 Mobile World Congress in Barcelona, Spain, February
24^th – 27^th. Located in Hall 5, the company will be demoing Synchronoss
Integrated Life™, Synchronoss Personal Cloud™, Synchronoss WorkSpace™ and its
latest offering, The Social Music Platform™ announced in partnership with
Napster last week.

Additionally, as part of the Connected City ecosystem, Synchronoss will demo
technology solutions that power connected cars and homes with Synchronoss
Integrated Life and Synchronoss Personal Cloud.

About Synchronoss Technologies, Inc.

Synchronoss Technologies (NASDAQ: SNCR) is the mobile innovation leader that
provides personal cloud solutions and software-based activation for connected
devices across the globe. The company’s proven and scalable technology
solutions allow customers to connect, synchronize and activate connected
devices and services that empower enterprises and consumers to live in a
connected world. For more information visit us at:

Web: www.synchronoss.com

About Telstra

Telstra Corporation Limited (known as Telstra) is an Australian
telecommunications and media company, building and operating
telecommunications networks and marketing voice, mobile, internet access and
pay television products and services.

The Synchronoss logo and Synchronoss are trademarks of Synchronoss
Technologies, Inc. All other trademarks are property of their respective
owners.

Contact:

Synchronoss Technologies, Inc.
Media:
Stacie Hiras, +1 908-674-0758
Stacie.hiras@synchronoss.com
or
Investor:
Brian Denyeau, +1 646-277-1251
investor@synchronoss.com
or
Telstra:
Sarah Green, + 011 61-488-015-423
Sarah.Green@team.telstra.com
 
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