A Hospitality CRM Powerhouse Streamlines its Sales Process with Electronic Signatures

  A Hospitality CRM Powerhouse Streamlines its Sales Process with Electronic

Digital Alchemy, an industry-leading hospitality CRM provider for hotels,
resorts, and spas, streamlines its complex sales process with Sertifi for
Salesforce, a pre-built eSignature app, closing deals within 16 hours!

Business Wire

CHICAGO -- February 19, 2014

With Sertifi for Salesforce, Digital Alchemy was able to automate the sales
process, reducing the time it takes to get agreements signed and stored from
two to three weeks to just 16 hours. The app increased sales efficiency and
productivity on the job. Reps gained 10 to 15 hours each month to focus on
revenue-generating activities.

"With Sertifi, contracts simply don’t get 'lost in the mail' or end up in a
pile on a desk. Our customers receive the agreement via email, read and review
it on any device and sign it. They like the paperless approach and react
quicker,” said Don Hay, President and CEO, Digital Alchemy.

The traditional pen-and-paper method for getting agreements signed and stored
was burdensome. Prior to Sertifi, Digital Alchemy faced many issues:

  *Inconvenient signing for customers
  *Multiple signers further delaying the process
  *Lack of insight into deal status
  *Reps wasting time on administration tasks
  *Expensive printing, faxing, and overnighting agreements
  *Signed agreements not being uploaded into Salesforce

With Sertifi, Digital Alchemy allows reps to send agreements for signature
from the Opportunity within Salesforce. Clients can electronically sign within
minutes. Once clients sign, agreements are sent to Digital Alchemy for
countersignature. All activity is automatically stored within Salesforce,
providing tracking and reporting capabilities.

Reps also use Sertifi to share additional product and service information to
existing clients, helping generate even more revenue.

Click-to-Tweet: Sertifi helps companies like @D1G1TAL_ALCHEMY close deals
within hours using #eSignatures, saving time and money!

About Digital Alchemy

Digital Alchemy is an industry-leading hospitality CRM provider for hotels,
resorts, and spas. Our rich technologies and digital marketing solutions drive
revenue and empower property management teams to communicate with guests like
never before. For more information, visit www.digital-alchemy.com.

About Sertifi

Sertifi provides Closing Automation Solutions that help organizations close
deals faster. Customers can access Sertifi through its leading eSignature API,
pre-built CRM integrations, and Web Portal. Used by leading organizations
including Pitney Bowes, CareerBuilder and U.S. Air Force. For more
information, visit www.sertifi.com.

  *Connect with Sertifi: blog, Twitter, LinkedIn and Google+
  *Trial Sertifi for 30 days - contact 1.866.983.8877 or sales@sertifi.com


Jessica Hughey, 866-983-8877
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