Manage the Work, Not the Software — Citrix Showcases IT Innovation at Pink14

  Manage the Work, Not the Software — Citrix Showcases IT Innovation at Pink14

  Citrix Expert to Discuss Best ITSM Practices at Global Service Management
 Conference; Citrix GoToAssist‘s Integrated Service Desk, Remote Support and
              Monitoring Solution Featured at Product Exhibition


Business Wire

SANTA CLARA, Calif. -- February 13, 2014

Citrix announced today its “Silver Sponsorship” of Pink14, Pink Elephant’s
18^th annual IT service management conference, which begins February 16 in Las
Vegas, Nevada. Citrix will showcase GoToAssist, its innovative and
award-winning cloud-based solution at the conference’s exhibition. GoToAssist
enables technical support professionals to focus on managing their work and
not the associated tools by combining Service Desk, Remote Support and
Monitoring functionality in one interface to simplify IT operations and
deliver amazing support experiences. Citrix executive Dan Lee, senior product
line director for GoToAssist and ITIL expert, will also participate in a panel
on ITSM best practices.

Where & When:

Pink Elephant 18^th Annual International Service Management Conference &
Exposition, Feb 16-19, 2014, Las Vegas, Nevada

Citrix Session:

Best Practices for Implementing an ITSM Tool

  *Date/Time: Monday, February 17, 11:45 a.m. – 12:45 p.m. PST
  *Panelist: Dan Lee, GoToAssist Senior Product Line Director and ITIL
    Expert, Citrix
  *Description: Moderated by  Pink Elephant Executive VP George Spalding, the
    open forum panel brings the vendor community and real-life IT managers
    together for a discussion of best ITSM practices.

The GoToAssist team will be at Booth 420 showing how GoToAssist’s integrated
Service Desk, Remote Support and Monitoring  functionality enables users to
easily manage IT workflow without spending time trying to manage software.
Winning three industry and product awards in its first year, GoToAssist
Service Desk is aligned to the ITIL best practices framework and streamlines
service desk operations for organizations of all sizes. When combined with
GoToAssist Remote Support and Monitoring, it solves real business issues for
support professionals by providing one tool for speeding issue resolution,
maintaining uptimes and delivering superior support.

Citrix GoToAssist can be purchased as separate or combined modules here.

About Pink14 (#Pink14)

Each year Pink Elephant presents must-attend IT service management conferences
and leadership forums that bring together IT professionals from around the
world. Beyond being thoroughly educated and entertained by Commander Hadfield
in the general session, Pink14 attendees will have their choice of 14 tracks
of over 160 breakout sessions covering a wide array of ITSM subjects. Those
interested in attending Pink14 are encouraged to take advantage of Pink
Elephant’s team and combination pricing offers.

About Pink Elephant

With a pioneering 30-year history, Pink Elephant is a global leader in ITIL®
expert-led consulting and ITSM best-practice education. Pink Elephant also
offers a vast array of products and services, such as business simulation
workshops and online implementation tools, to help you meet all your IT and
business goals. For more information and to check out its full list of
products and services, visit and follow Pink Elephant on
Twitter: @theitilexperts

GoToAssist News and Videos

  *Blog:  Citrix GoToAssist Hits the Conference Circuit: See Dan Lee Live and
  *Video: Top 3 Benefits of Citrix GoToAssist Service Desk
  *Service Desk Demo: Citrix GoToAssist Service Desk Overview and Demo
  *Announcement: Citrix Customers Realizing 50 Percent Productivity Gains
    Using GoToAssist
  * and
  *Twitter: @Citrix, @GoToAssist
  *Citrix on Facebook, GoToAssist on Facebook

About Citrix Citrix (NASDAQ:CTXS) is a leader in virtualization, networking
and cloud infrastructure to enable new ways for people to work better. Citrix
solutions help IT and service providers to build, manage and secure virtual
and mobile workspaces that seamlessly deliver apps, desktops, data and
services to anyone, on any device, over any network or cloud. This year Citrix
is celebrating 25 years of innovation, making IT simpler and people more
productive with mobile workstyles. With annual revenue in 2013 of $2.9
billion, Citrix solutions are in use at more than 330,000 organizations and by
over 100 million people globally. Learn more at

Citrix and GoToAssist are trademarks of Citrix Systems, Inc. and/or one or
more of its subsidiaries, and are or may be registered in the U.S. Patent and
Trademark Office and in other countries. All other trademarks and registered
trademarks are property of their respective owners.


Zoe Kine, 415-238-3769
Press spacebar to pause and continue. Press esc to stop.