Zero-emissions, Electric Chauffeur Fleet Four Years Ahead of London Deadline

  Zero-emissions, Electric Chauffeur Fleet Four Years Ahead of London Deadline

                     BYD supplies New e6 Electric Sedans

Business Wire

ROTTERDAM, Netherlands -- January 28, 2014

BYD has teamed up with Thriev to provide twenty (20) BYD e6 electric sedans
for London’s emission-free, chauffeur fleet -- vehicles officially launch on
Feb 3^rd, 2014. Last month, the Mayor of London announced that from January
1^st, 2018 and forward, all new taxis would need to be zero-emissions in order
to receive an operating license. Today’s announcement means that the London
private hire market is nearly four years ahead of schedule. Thriev
( offers low-cost, zero-emission, chauffeured cars to corporate
and private clients in London. The company is rolling out an electric car
program complete with intelligent AC power interfaces, EVs and
state-of-the-art smart car/charger scheduling systems. Part of the deal with
BYD is that Thriev will equip its Edgware Road facility, west London, with
BYD’s purpose-designed charging equipment, which allows fast charging of the
e6 in just two hours.

Initially, the e6 fleet is being supplied on a lease arrangement, although
both BYD and Thriev expect this to be the beginning of a long-term
relationship fulfilling a joint BYD and Thriev vision for a ‘green city
solution’ – the transitioning of key public and personal transport vehicles
from petrol and diesel power to pure electric. In December 2013, two
fully-electric, full-size 12-meter BYD buses operated by Go-Ahead Group,
entered service on two central Transport-for-London routes – part of a
Europe-wide initiative to introduce emissions-free buses to major city centre
operations. Both the e6 car and eBus from BYD share the same proven and
reliable Battery-electric technology. They use BYD’s internally developed
Iron-Phosphate (or “FE”) batteries, proven in over 100 million miles of taxi
and 14 million miles of bus passenger transport in China as well as many parts
of the world.

Commenting on the agreement with Thriev, Isbrand Ho, BYD Europe’s Managing
Director, said, “We have been looking at various options to bring our e6 and
its proven emissions-free technology to London. We are convinced that in
Thriev we have found the right partner to do this – we share many of the same
objectives of providing safe, reliable and efficient green transport in
cities.” Arvind Vij, CEO and a co-founder of Thriev, said, “We think that
BYD’s e6 model will meet all our requirements to offer passenger comfort, good
range and rapid charging. We share BYD’s desire to provide practical,
zero-emission solutions and look forward to a long-term partnership.”

About BYD

BYD Co., Ltd is a leading-edge provider of green energy technologies that
specializes in the IT, automotive, and new energy industries. Being the
world’s biggest rechargeable battery manufacturer, BYD also has the largest
global market share for cell-phone chargers and keypads. BYD branched out into
the auto business in 2003, and has kept a robust yearly growth rate
successively. In 2008, Warren Buffett invested $232 million to take a 9.89%
stake in BYD. Today, BYD is the fastest-growing Chinese auto company and a
global pioneer in the field of new energy vehicles including Dual Mode
Electric Models and Pure Electric Models.

Based on its core Fe Battery technology, BYD has worked out a Green City
Solution, which aims to electrify urban public transportation systems by
transitioning from gasoline and diesel buses and taxis to pure electric ones.
In March 2012, BYD and Daimler AG officially announced the entirely new EV
brand Denza in China.

In addition, BYD has also focused on the Research & Development and
manufacturing of a wide range of new energy products, including energy storage
system, solar energy products and LED lighting. For more information, please
visit,, or email

About Thriev

Thriev is Britain’s first of a kind private hire chauffeur service that aims
to revolutionise transportation within London. Having launched in September
2013, the company boasts a fully-electric, zero-emission fleet and has
ambitious plans for rapid expansion. Thriev’s mission is to work together with
multiple stakeholders, ranging from governmental bodies and NGOs to large FTSE
100 corporations. The partnerships formed by Thriev will influence not only
the company’s immediate users, but also everyone in the capital by providing a
cleaner, safer and more sustainable environment for London.

Thriev demonstrates that it is both a frontrunner in utilising the advances of
modern technology and a commercially viable organisation by offering its
services at a price that is on average far lower than that of its competitors.
In addition, Thriev aims to minimise even further its impact on the
environment by striving to source the electricity needed for running its fleet
from renewable sources and maximally utilising the nation’s electricity
network (e.g. overnight recharging). The company is keeping on top of the game
by overcoming the conventional challenges posed by operating electric vehicles
through installing its own state-of-the-art, rapid technology chargepoint
network that is on average 12-14 times more efficient than the majority of
installed chargepoints.

The practical implication of using innovative companies like Thriev is that
with every five-mile journey undertaken by just one of its vehicles, it
prevents 1kg of carbon dioxide from being released into the atmosphere, along
with a myriad of other harmful gases, emissions and particulates. In the long
run, this will contribute to substantially reducing every client’s carbon
footprint, whilst maximising their budgets, freeing up valuable funds for
other purposes. For further information on Thriev, please visit:,, or email:


BYD Europe PR Contact
Penny Peng, +31-102070888
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