Owens-Illinois, Inc.: Limited Edition Bottle Commemorates Nobel Laureate
Gabriel Garcia Marquez, Partnership Between O-I and Leading Colombian Rum
FOR IMMEDIATE RELEASE
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Limited Edition Bottle Commemorates Nobel Laureate Gabriel Garcia
Marquez, Partnership Between O-I and Leading Colombian Rum Producer
Fabrica de Licores de Antioquia SelectsCovet Classics(TM) Line for Reserve Rum
Perrysburg, Ohio (Jan. 27, 2013) - Owens-Illinois, Inc.(NYSE: OI), the world's
largest glass container manufacturer and preferred partner for many of the
world's leading food and beverage brands, has unveiled a new glass packaging
for Colombian-based Fabrica de Licores de Antioquia (FLA). The
limited-edition super premium rum has been released under FLA's Ron Maestro
collection and pays homage to Colombian writer and Nobel laureate Gabriel
García Márquez, also known as 'Gabo.' Ron Maestro Gabo Special Reserve marks
O-I's second arts-inspired partnership with FLA since 2012.
Ron Maestro Gabo packaging is a result of strong collaboration between FLA and
O-I's Covet(TM) team. This special spirit is packaged in a glass bottle from
O-I's Covet Classics(TM) line. Working together, the bottle and the decoration
capture the magic of Gabo' works and celebrate the unique flavors of FLA's
spirit. The label features Gabo's face surrounded by the titles of his various
literary works and a number of colorful butterflies, a reference to a
character from the "One Hundred Years of Solitude" who was always surrounded
by yellow butterflies. The bottle is produced at O-I's manufacturing facility
in Soacha, Colombia.
"We are thrilled to collaborate with FLA yet again," said Gabriel Sanchez,
director of Covet(TM), O-I Latin America. "By leveraging our Covet(TM)
designs for Ron Maestro Gabo, this new bottle fully captures the essence of
the spirit as well as the heritage and legacy of Gabo that FLA desired."
Ron Maestro Gabo Special Reserve was created by a panel of expert spirits
tasters who worked for more than six months to achieve a unique blend of 30-,
17- and 12-year vintage rums from FLA's aging cellars for a flavor profile
that would be deserving of the internationally-recognized author. The spirit
is currently available in limited quantities in Colombia.
For more information on Master Ron Gabo, FLA and O-I's Covet(TM) Classics
Line, visit www.o-i.com.
Covet(TM) is a collection of luxury glass packaging products and related
services that help super premium brands achieve their business objectives and
deepen their connections with consumers. Covet brings the best of O-I's global
capabilities, including custom glass design and decoration, a collection of
classic O-I bottle designs and O-I's innovation portfolio to help high-end
brands seize market opportunities.
Owens-Illinois, Inc. (NYSE: OI) is the world's largest glass container
manufacturer and preferred partner for many of the world's leading food and
beverage brands. With revenues of $7.0 billion in 2012, the Company is
headquartered in Perrysburg, Ohio, USA, and employs approximately 22,500
people at 79 plants in 21 countries. O-I delivers safe, sustainable, pure,
iconic, brand-building glass packaging to a growing global marketplace. O-I's
Glass Is Life(TM) movement promotes the widespread benefits of glass packaging
in key markets around the globe. For more information, visit www.o-i.com or
Ron Maestro Gabo Bottle
This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf
of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for
the content, accuracy and originality of the information contained therein.
Source: Owens-Illinois, Inc. via Globenewswire
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