BlueFire Prepares to Ship Premium Steel Bits to Asian Client

  BlueFire Prepares to Ship Premium Steel Bits to Asian Client

          Asian business stimulates marketing efforts in the region

Business Wire

HOUSTON -- January 16, 2014

BlueFire Equipment Corporation (OTCQB: BLFR) is preparing units of its newly
developed premium steel bit line for shipment to a Chinese client as it
solicits new business in the Asian oil and gas market. BlueFire is attracting
international attention as it cultivates its presence in China.

According to a recent CNN report, Chinese demand for petroleum will be a key
factor in the global energy outlook for 2014 and beyond. China will seek more
domestic hydrocarbons, including unconventional resources such as shale gas,
tight oil and coal-bed methane, intensifying the need for superior drilling
technology.

BlueFire Chairman and CEO William A. Blackwell said, “Our industry relies on
high-quality, standardized equipment to meet the world’s growing demands. Our
new technology is expected to enhance drilling performance, reduce costs and
increase efficiency at each site.” He added, “Feedback from operators using
BlueFire’s original bit line in Oklahoma and Wyoming reveals a savings of 3 to
4 days of drilling time on 6,500 foot wells, with the potential of saving
operators millions of dollars.”

The redesigned high performance bits will further increase the advantages of
BlueFire’s drilling technology, featuring premium cutters with enhanced
calibrations to the bit body. The company anticipates the premium bit line
will generate a new revenue stream, especially in the international arena
where outdated technology can be easily replaced.

Details about BlueFire Equipment Corporation and information about obtaining a
quote are available at www.bluefireequipment.com.

About BlueFire Equipment Corporation (OTCQB: BLFR)

BlueFire Equipment Corporation designs and manufactures proprietary drilling
technologies for use in the exploration and production of oil and gas in the
United States and in international markets. It sells and leases various sizes
of polycrystalline diamond cutter (PDC) drill bits to drilling contractors and
oil and gas companies. BlueFire Equipment Corporation was founded in 2008 and
is headquartered in Houston, Texas, where other major exploration and
production companies have a presence, including ExxonMobil, BP and
ConocoPhillips.

Safe Harbor Statement under the Private Securities Litigation Reform Act of
1995: This news release contains forward-looking information within the
meaning of Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities Exchange act of 1934, as amended, including statements
that include the words "believes," "expects," "anticipates," or similar
expressions. Such forward-looking statements involve known and unknown risks,
uncertainties and other factors that may cause the actual results, performance
or achievements of the company to differ materially from those expressed or
implied by such forward looking statements. In addition, description of
anyone's past success, either financial or strategic, is no guarantee of
future success. This news release only speaks as of the date of its
distribution.

Contact:

BlueFire Equipment Corporation
William Blackwell, 866-713-3700
 
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