Konica Minolta Sponsors the Dempsey Racing/Konrad Motorsport Porsche
Racing Sponsorship Extends International Reach and Presence
RAMSEY, NJ -- (Marketwired) -- 01/16/14 -- Konica Minolta Business
Solutions U.S.A., Inc. (Konica Minolta) today announced that the
company, along with Konica Minolta Business Solutions de MÃ©xico, is
an official sponsor of the No. 28 Dempsey Racing/Konrad Motorsport
Porsche 911 GT America in the Rolex 24 At Daytona IMSA TUDOR United
SportsCar Championship race, Jan. 25-26.
The 52nd anniversary Rolex 24 At Daytona will be the first race for
IMSA TUDOR United SportsCar Championship, the newly unified
organization between the GRAND-AM Rolex Sports Car Series and the
American Le Mans Series. The Dempsey Racing/Konrad Motorsport Porsche
will be co-driven at the Daytona opener by Christian Engelhart, Rolf
Ineichen, Lance Willsey, Klaus Bachler and Konrad Motorsport team
owner Franz Konrad.
"Extending our marketing initiatives to include the Rolex 24 At
Daytona is an exciting opportunity that we are pleased to be a part
of," says Michael MathÃ©, senior vice president, International, Konica
Minolta Business Solutions U.S.A., Inc. "As a sponsor of the Dempsey
Racing/Konrad Motorsport Porsche, Konica Minolta is able to reach
international customers -- particularly those attending the event --
on a new level and further increase brand awareness of our
"We have a long history of racing with Konica Minolta, and it is a
pleasure to once again work with the organization in the racing
circuit," says Konrad. "The organization's reputation for overall
excellence fits in nicely with the winning values that our team
strives to personify."
The No. 28 Konica Minolta entry will be campaigned alongside the
sister No. 27 Dempsey Racing Porsche 911 GT America that will be
driven by Patrick Dempsey, Andrew Davis, Joe Foster and Marc Lieb.
Dempsey, the popular Hollywood actor, is also a lead driver for and
team owner of Dempsey Racing.
Other schedule highlights for the event include the Rolex 24 At
Daytona qualifying on Thursday, Jan. 23, the IMSA Continental Tire
SportsCar Challenge race on Friday, Jan. 24, and a pair of IMSA
Ferrari Challenge races on Friday and Saturday, Jan. 24 - 25.
The complete event schedule is available online at
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About Konica Minolta
Konica Minolta Business Solutions U.S.A., Inc. is a leader in
advanced document management technologies and IT Services. The
company focuses on complete business solutions including production
print systems, digital presses, multifunctional products (MFPs),
managed print services, vertical application solutions and related
services and supplies. Konica Minolta has won numerous awards and
recognition including being recognized as the #1 Brand for Customer
Loyalty in the MFP Office Copier Market by Brand Keys for six
consecutive years, and "A3 MFP Line of the Year" award winner from
Buyers Laboratory LLC for three consecutive years. In 2012, Konica
Minolta received "Document Imaging Solutions Line of the Year"
recognition from BLI. Konica Minolta, Inc. has also been named to the
Dow Jones Sustainability World Index for two years in a row. For more
information, please visit www.CountOnKonicaMinolta.com and follow
Konica Minolta on Facebook, YouTube, and Twitter.
Konica Minolta Business Solutions U.S.A., Inc.
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