New AT&T Custom App Helps Team USA Navigate the 2014 Olympic and Paralympic Winter Games

 New AT&T Custom App Helps Team USA Navigate the 2014 Olympic and Paralympic
                                 Winter Games

United States Olympic Committee will use New App for Communications and

PR Newswire

COLORADO SPRINGS, Colo., Jan. 15, 2014

COLORADO SPRINGS, Colo., Jan. 15, 2014 /PRNewswire/ --Members of Team USA
will have an easier time navigating Olympic and Paralympic events in Sochi
with a new Team USA Guide app developed by AT&T.*

The United States Olympic Committee (USOC) will launch the custom-built
application just ahead of the 2014 Olympic and Paralympic Winter Games in
Sochi in an effort to help athletes, coaches and Team USA delegation members
to communicate with each other during the games.

The key components of the app include:

  oCalendar Updates – Provides information on dates and times of each event
    as well as venue or time changes.
  oLogistics – Provides transportation schedules and updates 
  oMaps – Provides maps of the Olympic and Paralympic Venues, Villages and
    the surrounding area.
  oCommunicate – Facilitates notifications from the USOC to members of the
  oInformation – Provides a quick reference and resource guide - including
    the athlete handbook, policies and procedures, and general information for
    Team USA delegation friends and family members.

"A primary focus of everyone at the USOC is to help eliminate distractions for
Team USA athletes, allowing them to focus on competing at the highest levels,"
said Lisa Baird, chief marketing officer, USOC. "AT&T's innovative app will
help America's athletes manage planning and logistics, and we know it will
serve them well as they compete on the biggest stage in sports."

In addition, the USOC will use a separate AT&T custom app to manage voice and
data usage on their mobile phones during the Winter Games. In cooperation with
the USOC, AT&T and Samsung will be giving all Team USA athletes, coaches and
delegates a Samsung smartphone. The smartphone comes in a custom case jointly
developed by AT&T and Samsung.

"We've cultivated an exciting 30-year business relationship with the USOC,"
said Chris Hill, Senior Vice President, AT&T Advanced Solutions, AT&T Business
Solutions. "Along with AT&T U-verse and wireless services for living areas, we
provide voice and internet services for training facilities and practice
fields – all as part of our continued support of Team USA and the Olympic and
Paralympic experience."

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company and one of the
most honored companies in the world. Its subsidiaries and affiliates – AT&T
operating companies – are the providers of AT&T services in the United States
and internationally. With a powerful array of network resources that includes
the nation's fastest and most reliable 4G LTE network, AT&T is a leading
provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based
services. A leader in mobile Internet, AT&T also offers the best wireless
coverage worldwide of any U.S. carrier, offering the most wireless phones that
work in the most countries. It also offers advanced TV service with the AT&T
U-verse^® brand. The company's suite of IP-based business communications
services is one of the most advanced in the world.

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4G LTE speed claim based on national carriers' average 4G LTE download speeds.
Reliability claim based on data transfer completion rates on nationwide 4G LTE
networks. 4G LTE availability varies.


Contact: Andrea McLaughlin, AT&T Corporate Communications, Office:
214-782-7196, Email:, Jon Mason, U.S. Olympic
Committee, Office: 719-866-2142, Email:
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