Marvell Joins Forces with SK Broadband to Deploy Smart IPTV Set-Top Box "B TV Smart" with Google Services in the Korean Market

Marvell Joins Forces with SK Broadband to Deploy Smart IPTV Set-Top Box "B TV
               Smart" with Google Services in the Korean Market

Powered by Marvell's innovative ARMADA 1500 Plus Platform, Korean
Telecommunications company SK Broadband introduce B TV Smart IPTV set-top box

PR Newswire

SANTA CLARA, Calif., Jan. 15, 2014

SANTA CLARA, Calif., Jan. 15, 2014 /PRNewswire/ --Expanding its leadership in
the Smart Home ecosystem, Marvell (NASDAQ: MRVL) today announced a
collaboration with SK Broadband, who has launched B TV Smart, an IPTV
set-top-box with Google services in the Korean market. B TV Smart is powered
by Marvell's ARMADA® 1500 Plus (88DE3108) system-on-chip (SoC) platform, a
revolutionary Full HD media processor designed for a vast array of Smart video
products. By leveraging the new ARMADA 1500 Plus, SK Broadband, one of the
largest providers of broadband Internet access in South Korea, delivers a
fully immersive, truly connected experience to its customers.


"We are excited to collaborate with SK Broadband, an innovative telecom
company in the Korean market, as the company introduces Smart TV with Google
services to its customer base," said Winston Chen, Vice President of the Smart
Home Business Unit at Marvell. "Consumers around the globe want to embrace the
Connected Digital Lifestyle through high-performance and affordable solutions,
and that is what SK Broadband is working to deliver. Marvell's new ARMADA 1500
Plus is enabling SK Broadband to usher in a new era of Smart TV and deliver on
the promise of a truly digital lifestyle."

"SK Broadband is thrilled to work hand-in-hand with Marvell to launch new
offerings with Google services built in," said In-Chan Lee, Vice President of
Marketing at SKBB. "The ARMADA 1500 Plus platform further separates us from
the competition, and allows us to offer our consumers the most powerful and
immersive Smart TV experience for today's connected home."

The ARMADA 1500 Plus is the newest edition to the award-winning ARMADA 1500
SoC family, offering significantly improved graphics performance due to its
OpenGL ES 2.0 compatible graphics engine, while real-time 1080p video encode
capabilities allow the platform to function as a multi-screen source device,
enabling an optimal viewing experience for consumers. Additionally, the ARMADA
1500 Plus incorporates an enhanced security engine that further facilitates
more seamless adoption by service operators, as well as its award-winning
Qdeo® video processing for state-of-the-art HD and 3-D video for an immersive
entertainment experience. The SoC has integrated HDMI receiver and Gigabit
Ethernet, enabling a broad range of low cost form factors that makes the
ARMADA 1500 Plus ideal for small set-top-boxes, over-the-top media players,
hybrid set-top boxes and Smart TVs at mass-market price points.

To learn more about ARMADA 1500 Plus please visit

About SK Broadband
SK Broadband is Korea's second largest fixed-line telephone and Internet
carrier. The company provides traditional phone service and broadband
connections to residential and business customers throughout the country. SK
Broadband also offers leased line and network security services for
businesses. Other operations include Internet television and video-on-demand

About Marvell
Marvell (NASDAQ: MRVL) is a global leader in providing complete silicon
solutions enabling the digital connected lifestyle. From mobile communications
to storage, cloud infrastructure, digital entertainment and in-home content
delivery, Marvell'sdiverse product portfolioaligns complete platform designs
with industry-leading performance, security, reliability and efficiency. At
the core of the world's most powerful consumer, network and enterprise
systems, Marvell empowers partners and their customers toalways stand at the
forefront of innovation, performance and mass appeal. By providing people
around the world with mobility and ease of access to services adding value to
their social, private and work lives, Marvell is committed to enhancing the
human experience.

As used in this release, the term "Marvell" refers to Marvell Technology Group
Ltd. and its subsidiaries. For more information, please visit

Marvell, the M logo, ARMADA and Qdeo are registered trademarks of Marvell
and/or its affiliates. Other names and brands may be claimed as the property
of others.

For Further Information Contact:

Marvell Media Relations
Holly Zheng
Tel: 408-222-9202

SOURCE Marvell

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