Morrisons Chooses NCR to Deliver Omni-Commerce Strategy at U.K. Lab Store

  Morrisons Chooses NCR to Deliver Omni-Commerce Strategy at U.K. Lab Store

 NCR software platform and self-checkout solutions refine Morrisons’ customer
     experience - extending shopping experience and improving operational

Business Wire

LONDON -- January 15, 2014

NCR Corporation (NYSE: NCR), the global leader in consumer transaction
technologies, announced today that leading U.K. supermarket, Morrisons has
deployed NCR software, self-checkout (SCO) and scanner solutions throughout a
new lab store in Preston, U.K. NCR software and hardware improves the
Morrisons omni-commerce shopping experience for their customers and introduces
new ways that customers can browse, select and purchase items.

Morrison’s chose NCR’s innovative Retalix 10 software suite to drive its
omni-commerce approach, improving customer engagement and providing a
flexible, agile platform for Morrisons to roll-out new promotions, channels
and retail strategies. In addition, Morrisons has also deployed NCR SelfServ™
Checkout with the RealScan™ 78 Hybrid scanner and scale solution to further
improve customer service and drive operational efficiency. Modified NCR
SelfServ Checkout solutions are also being deployed as kiosk order-points for
customers to pre-order food and beverages for collection at the in-store

“Tech-savvy consumers are directly influencing the way that we interact with
them, so we must respond accordingly,” said Adrian Stanbury, interim CIO at
Morrisons. “The in-store experience remains important, but increasingly
important is matching the variety of consumer engagement tools with the
growing, always-on mobile population. To achieve this we required a proven
technology partner with a hardware-enabled, software-driven offering that
could quickly and effectively implement appropriate solutions.”

The NCR solution unifies and streamlines deployment and management of
in-store, mobile commerce and online storefront systems. The solution uses the
Retalix 10 retail platform, a uniquely powerful code base with a common data
and services foundation that assures high operational efficiency. It also
provides an enhanced, seamlessly consistent and personalized shopper
experience across all sales channels and customer touch points, such as mobile
and self-checkouts.

”Business infrastructure has to be more agile and flexible to meet the ever
changing demands of consumers in an omni-commerce environment,” said Helen
Wilde, retail business director at NCR U.K. “Supermarkets, such as Morrisons,
are growing their business by attracting new customers, getting present
customers to stay longer and making their businesses more efficient. The
engagement with Morrisons in Preston allows us to support their omni-commerce
evolution today and in the years to come.”

People use self-checkout technology for speed and greater control when they
shop. Independent studies show consumers are more likely to do repeat business
with a retailer that provides self-checkout technology. NCR SelfServ Checkout
reduces queue waiting times by up to 40 percent, greatly enhancing the
shopping experience. It also allows retail employees to be redeployed from
front-end checkout duties to valuable in-aisle functions that ultimately
increase retailers’ overall revenue.

Deployed as part of the SCO solution, NCR’s innovative RealScan 78 is the
world’s first hybrid imaging and laser bi-optic scanner, and provides a single
interaction point to scan 2D bar codes and mobile devices, as well as
traditional bar codes on product labels. Hybrid imaging is the best of both
worlds, delivering the speed of traditional laser coupled with imaging to go
after hard to read bar codes, cell phones and 2D symbols.

About NCR Corporation

NCR Corporation (NYSE: NCR) is the global leader in consumer transaction
technologies, turning everyday interactions with businesses into exceptional
experiences. With its software, hardware, and portfolio of services, NCR
enables more than 450 million transactions daily across the retail, financial,
travel, hospitality, telecom and technology industries. NCR solutions run the
everyday transactions that make your life easier.

NCR is headquartered in Duluth, Georgia with over 26,000 employees and does
business in 180 countries. NCR is a trademark of NCR Corporation in the United
States and other countries.

Web site:
Twitter: @NCR_UK, @NCRCorporation


Andy Phillips
0207 7258248
Tony Carter
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