Rakuten LinkShare Ranked #1 Affiliate Network for Third Consecutive Year

  Rakuten LinkShare Ranked #1 Affiliate Network for Third Consecutive Year

Business Wire

NEW YORK -- January 13, 2014

Rakuten LinkShare today announced it has been ranked the performance marketing
industry’s top affiliate network for the third consecutive year. The ranking,
based on a survey of more than 20,000 online advertisers, publishers and
agencies in the affiliate marketing industry, was conducted by media entity
mThink, publishers of Revenue+Performance magazine.

“Now in its sixth year, the annual rankings recognize the efforts of affiliate
networks to support and drive successful online campaigns while also providing
deeper insight into the pulse of the industry,” said Chris Trayhorn, CEO of
mThink. “With Rakuten LinkShare having earned the top spot for the third year
in a row, it’s clear the company is dedicated to its global network of
advertisers and publishers who consistently and vocally share their vote of

The survey, known as the “Blue Book,” is an annual ranking that identifies the
top 20 CPS and CPA performance marketing networks among more than 500  in
consideration. An external panel of industry experts, which represent every
aspect of the affiliate marketing industry, provides additional input into the
survey results.

“Being recognized as the world’s top performance marketing network yet again
is both an honor and a challenge that we welcome,” said Yaz Iida, chief
executive officer, Rakuten LinkShare. “While we’re grateful for this award,
we’re also aware of our responsibility to maintain our leadership position by
continuing to deliver the best tools and services to our thriving community of
advertisers and publishers.”

About Rakuten LinkShare Corporation

Rakuten LinkShare Corporation provides online retailers and other businesses
with expert online marketing services and solutions. Rakuten LinkShare’s cost
per action (CPA) affiliate network and lead generation campaigns can acquire
new customers, increase revenue and drive overall results while achieving
target return on ad spend. Rakuten LinkShare clients are Fortune 500 and other
prominent companies doing business online, including J.C. Penney,
1-800-Flowers.com, American Express, Avon Products, and The Body Shop. The
company was founded in 1996 and is headquartered in New York City, with
offices in San Francisco, Chicago, Tampa, London, Tokyo, São Paulo, and
Sydney. For more information, please visitwww.linkshare.com. Rakuten
LinkShare is part of Rakuten Marketing’s integrated marketing solutions, which
include affiliate marketing, retargeting and display, search marketing, and
product and data feeds.

About Rakuten

Rakuten, Inc. (JASDAQ: 4755), is one of the world’s leading Internet service
companies, providing a variety of consumer- and business-focused services
including e-commerce, e-reading, travel, banking, securities, credit card,
e-money, portal and media, online marketing, logistics and professional
sports. Selected by Forbes as 7th among the World’s Most Innovative Companies
of 2012, Rakuten is expanding globally and currently has operations throughout
Asia, Western Europe, and the Americas. Founded in 1997, Rakuten is
headquartered in Tokyo, with over 10,000 employees worldwide. For more
information, visit http://global.rakuten.com/corp/.

Additional Resources

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Rakuten LinkShare
Lisa Mollura, 646-943-8221
Blanc & Otus
Kathy Keating, 617-460-2702
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