Local Corporation’s Krillion® Platform Powers Shopping Channel for NH.com Expands Distribution of Valuable Product Data to Consumers in Local Markets Business Wire IRVINE, Calif. -- January 8, 2014 Local Corporation (NASDAQ: LOCM), a leading online local media company, today announced that it is powering a new local shopping channel for popular New Hampshire site, NH.com. Local Corporation’s new local shopping channel enables publishers to drive new digital revenue and traffic through the integration of dynamic local shopping content from the company’s patented Krillion local shopping platform. The local shopping channel delivers relevant store location, pricing, and product availability to ready-to-buy consumers via online and mobile interfaces. The fully hosted, turnkey solution is private-labeled and is free to implement for publishers. The channel provides a local discovery experience for both advertisers and consumers, and features one of the largest and most comprehensive local shopping data indexes in the industry, with over 84,000 retail stores, covering over 3,000 shopping categories, representing millions of localized products. Local Corporation’s Krillion local shopping platform provides relevant local product search results, including retail locations, brands, categories, product images and product inventory and availability data, to connected consumers researching online prior to purchase. “We are happy to be extending our relationship with longtime partner NH.com by adding our local shopping channel to their content portfolio,” said Michael Sawtell, Local Corporation, president and COO. “By building on the success of our local business channel, we hope to drive even greater digital revenue opportunities and increase consumer traffic to NH.com.” “We are especially excited about implementing Local Corporation's local shopping channel,” said Jessica C. Jordan, editor and producer, NH.com. “We look forward to continuing this strong momentum and taking our digital revenue to new levels, while providing new features for our users, and capturing additional local consumer search traffic.” NH.com has been a Local Corporation partner since 2006. About Local Corporation Local Corporation (NASDAQ:LOCM) is a leading online local media company that connects brick-and-mortar businesses with approximately a million online and mobile consumers each day using a variety of innovative digital marketing products. To advertise, or for more information, visit: http://www.localcorporation.com. Forward Looking Statements This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "anticipate," "plan," "will," "intend," "believe" or "expect" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements. Key risks are described in the filings we make with the U.S. Securities and Exchange Commission. The forward-looking statements in this release speak only as of the date they are made. We undertake no obligation to revise or update publicly any forward-looking statement for any reason. Unless otherwise stated, all site traffic and usage statistics are from third-party service providers engaged by the company. Traffic and our monetization of that traffic combine to determine our revenues for any given period. Our traffic volume alone for a period should not be viewed as demonstrative of our financial results for such period. Contact: Investor Relations and Media Relations Contact: Local Corporation Cameron Triebwasser, 949-789-5223 firstname.lastname@example.org
Local Corporation’s Krillion® Platform Powers Shopping Channel for NH.com
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