Ariba LIVE 2014: Enabling the Business of Tomorrow, Today

  Ariba LIVE 2014: Enabling the Business of Tomorrow, Today

   Premier event series designed to help business leaders unleash power of
      networks to drive innovation and transformation kicks off March 17

Business Wire

SUNNYVALE, Calif. -- January 8, 2014

Plenty of companies have taken to the sidelines and are watching as innovative
organizations embrace networks as a new model for business. Where can they go
to get in the game? Ariba LIVE 2014. Hosted by Ariba, an SAP Company, Ariba
LIVE 2014 is the premier business commerce event of the year, designed to help
companies harness the insights and intelligence of entire communities and
transform their businesses in ways never thought possible. It all gets started
March 17-19 at The Cosmopolitan of Las Vegas, followed by an event in Rome
April 8-10.

“Social tools and business networks have changed the very nature of business
and engagement,” said Rachel Spasser, Chief Marketing Officer, Ariba.
“Companies today are more connected and mobile than ever. And at Ariba LIVE,
they can learn to leverage this to break down the barriers to collaboration
and enable new processes that drive innovation and competitive advantage.”

Collaborate without Boundaries

Networks are the most efficient, effective way to connect with a global
network of partners and transact business. But their real power lies in what
goes on inside them - all the interactions, transactions and commentary, and
the massive amounts of insights and data that they generate. Ariba LIVE 2014
Las Vegas will feature an all-star lineup of business innovators on main stage
who will discuss how companies can tap into these insights and data to move
beyond transactions drive competitive advantage, including:

  *David Maley , Vice President of Strategic Sourcing and Procurement, Kohl’s
    Department Stores
  *Marco Lopez, Head of Enterprise Information Management & Architecture,
    Southern CalEdison
  *Erik Gershwind, President and CEO, MSC Industrial Supply Co.

The event will also feature more than 70 breakout sessions led by executives
and practitioners from leading global companies, including:

  *ExxonMobil
  *MasterCard
  *Sears
  *Ingersoll Rand
  *SunTrust
  *Cox Enterprises
  *Caesar’s Entertainment
  *Dell
  *HP
  *Staples
  *AIG
  *Coach
  *Ulta
  *Winn-Dixie
  *JM Huber
  *Kelly Services
  *Deloitte
  *ADT
  *Cabot Corporation
  *CSC
  *GAF
  *Illinois Tool Works
  *Leidos

Whether buying, selling or managing cash, attendees of Ariba LIVE 2014 will
gain access to insights and practical, actionable information that will help
them do it more efficiently and effectively than ever before. Registration for
these can’t-miss events is open now. To reserve your place, visit:
www.aribalive.com.

About Ariba, an SAP Company
Ariba is the world’s business commerce network. Ariba combines
industry-leading cloud-based applications with the world's largest web-based
trading community to help companies discover and collaborate with a global
network of partners. Using the Ariba^® Network, businesses of all sizes can
connect to their trading partners anywhere, at any time from any application
or device to buy, sell and manage their cash more efficiently and effectively
than ever before. Companies around the world use the Ariba ^ Network to
simplify inter-enterprise commerce and enhance the results that they deliver.
Join them at: www.ariba.com

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps
companies of all sizes and industries run better. From back office to
boardroom, warehouse to storefront, desktop to mobile device – SAP empowers
people and organizations to work together more efficiently and use business
insight more effectively to stay ahead of the competition. SAP applications
and services enable more than 251,000 customers to operate profitably, adapt
continuously, and grow sustainably. For more information, visit www.sap.com.

                                    # # #

Any statements contained in this document that are not historical facts are
forward-looking statements as defined in the U.S. Private Securities
Litigation Reform Act of 1995. Words such as “anticipate,” “believe,”
“estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,”
“predict,” “should” and “will” and similar expressions as they relate to SAP
are intended to identify such forward-looking statements. SAP undertakes no
obligation to publicly update or revise any forward-looking statements. All
forward-looking statements are subject to various risks and uncertainties that
could cause actual results to differ materially from expectations. The factors
that could affect SAP's future financial results are discussed more fully in
SAP's filings with the U.S. Securities and Exchange Commission (“SEC”),
including SAP's most recent Annual Report on Form 20-F filed with the SEC.
Readers are cautioned not to place undue reliance on these forward-looking
statements, which speak only as of their dates.

© 2013 SAP AG. All rights reserved.
SAP and other SAP products and services mentioned herein as well as their
respective logos are trademarks or registered trademarks of SAP AG in Germany
and other countries. Please see
http://www.sap.com/corporate-en/legal/copyright/index.epx#trademark for
additional trademark information and notices.

Note to editors:
To preview and download broadcast-standard stock footage and press photos
digitally, please visit www.sap.com/photos. On this platform, you can find
high resolution material for your media channels. To view video stories on
diverse topics, visit www.sap-tv.com. From this site, you can embed videos
into your own Web pages, share video via email links, and subscribe to RSS
feeds from SAP TV.

Follow SAP on Twitter at @sapnews.

Contact:

Ariba
Karen Master, 412-297-8177
kmaster@ariba.com