Casio Releases New Sports Watch Compatible With Mobile Fitness Apps

     Casio Releases New Sports Watch Compatible With Mobile Fitness Apps

Bluetooth Low Energy 4.0-enabled Watch Displays Fitness Data from an iPhone
while Preserving Functionality and Performance as a Watch

PR Newswire

LAS VEGAS, Jan. 7, 2014

LAS VEGAS, Jan. 7, 2014 /PRNewswire/ --Casio America, Inc. announced today
the STB-1000, an exciting new sports watch that leverages Bluetooth® v4.0 with
low energy wireless technology to enable wearers to check personal fitness
data from popular mobile apps, operate a music player on a smartphone, and
more.*^1 The STB-1000 will be on display in Casio's booth (#10904) during the
International Consumer Electronics Show at the Las Vegas Convention Center,
January 7-10, 2014.

(Photo: http://photos.prnewswire.com/prnh/20140107/NY41146 )

Casio is well-known for its innovative timepieces. In 2011, Casio announced
its first G-SHOCK watch that uses Bluetooth® v4.0 with low energy wireless
technology to communicate with smartphones. Later models added compatibility
with multiple major smartphone brands worldwide and offered various other new
functions including notification of incoming calls and emails, as well as the
ability to control a smartphone's music player from the watch.

With the new STB-1000, Casio is extending iPhone compatibility, enabled
through Bluetooth® v4.0, to the sports watch category. It is compatible with
four iPhone*^2 fitness apps: Abvio's Runmeter, Walkmeter, and Cyclemeter
(www.abvio.com), as well as Wahoo Fitness (www.wahoofitness.com), all of which
are available for download from the Apple App Store. The sports watch can be
used to check personal fitness data such as running pace and distance, elapsed
time, pulse,*^3 cycling speed,*^3 and pedal rotations.*^3 In addition to its
fitness capabilities, the STB-1000 offers all of the essential functions of a
timepiece that Casio fans have come to expect including time display, daily
alarms and a countdown timer.

"This is an ideal sports watch for countless recreational runners who exercise
with their iPhones," said Shigenori Itoh, CEO of Casio America Inc. "In
addition to the compatibility with several apps, it has a battery life up to
two years and a versatile, water-proof design that makes it easy to use and
wear before, during and after any workout."

To make running more comfortable and enjoyable, the STB-1000 allows wearers to
operate their iPhone music player without having to physically access the
device. Wearers can easily play or stop songs using the watch buttons, while
also adjusting the volume or advancing a track. The watch itself (without an
iPhone) also offers a wide range of other sports watch functions including
recording up to 120 lap times.

Casio plans to expand the number of fitness apps compatible with the STB-1000.
By allowing wearers to change their fitness applications without having to
change their watch, they will be able to view personal fitness data for a
number of different sports which will dramatically increase the convenience
and fun of using the STB-1000.

For more information on Casio's new STB-1000, visit
http://spg.casio.com/us/en/.

Bluetooth is a registered trademark of Bluetooth SIG, Inc.
iPhone is a registered trademark of Apple Inc. in the USA and other
countries.
Runmeter, Walkmeter, and Cyclemeter are registered trademarks of Abvio Inc.
Wahoo Fitness is a registered trademark of Wahoo Fitness.
Other company and product names are generally registered trademarks or
trademarks of the respective companies.



Specifications
Water Resistance               100 meters
Wireless                       Bluetooth 4.0 with low energy technology
             World Time        100 cities (35 time zones, daylight saving
                               on/off) and Coordinated Universal Time (UTC)
             Alarm             5 daily alarms or one-time alarms (with 1
                               snooze alarm), hourly time signal
                               1/100 second stopwatch; measuring capacity:
                               99:59'59.99"; measuring modes: elapsed time,
             Stopwatch         lap time, split time; memory capacity: up to
                               120 records; lap number (from 001 to 999); best
                               lap time screen
Watch        Countdown Timer   Setting accuracy: 1 second; 100-hour maximum
                               per set; unit of measure: 1/10-second
Functions                      LED backlight (super illuminator and
             Light             afterglow); auto light switch; selectable
                               illumination duration: 1.5 or 3.0 seconds
                               Mobile link; vibe alert; tap function; full
                               auto-calendar, 12/24-hour format; button
                               operation tone on/off; low battery warning;
             Other Features    power-saving function*

                               * Mobile Link turns off automatically after a
                               fixed amount of time to save power
Accuracy at Normal Temperature +/-15 seconds per month
                               Approx. 2 years on CR2032*
Approx. Battery Life
                               * Mobile link used 12 hours per day
Size of Case                   52.5×47.0×15.5mm
Total Weight                   Approx.55g



About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer
Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer
electronics and business equipment solutions. Established in 1957, Casio
America, Inc. markets calculators, keyboards, mobile presentation devices,
disc title and label printers, watches, cash registers and other consumer
electronic products. Casio has strived to realize its corporate creed of
"creativity and contribution" through the introduction of innovative and
imaginative products. For more information, visit www.casiousa.com.



SOURCE Casio America, Inc.

Website: http://www.casiousa.com
Contact: Christine Azzolino/Amanda Pecora, Coyne PR, (973) 588-2000,
cazzolino@coynepr.com, apecora@coynepr.com; or Sue Vander Schans, CASIO
AMERICA, INC., (973) 361-5400, svanderschans@casio.com
 
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