Microchip’s Low-Power Sensor Hub Makes Sensor Fusion Easy; Partnered With Leading Sensor Manufacturers for Maximum

  Microchip’s Low-Power Sensor Hub Makes Sensor Fusion Easy; Partnered With
  Leading Sensor Manufacturers for Maximum Flexibility

 Windows^® 8-based PCs, 2-in-1 Convertibles, Tablets and Gaming Applications
       Can Easily Access Motion and Position Data via Turnkey Solution

Business Wire

CHANDLER, Ariz. -- January 6, 2014

Microchip Technology Inc. (NASDAQ: MCHP), a leading provider of
microcontroller, mixed-signal, analog and Flash-IP solutions, today announced
the SSC7102—a low-power, flexible and turnkey sensor hub that makes
implementing sensor fusion easy and provides an extremely large selection of
supported sensors. In fact, Microchip directly partnered with multiple
industry-leading sensor manufacturers and sensor-fusion specialists to create
this solution, enabling faster time to market without the need for
sensor-fusion expertise. The SSC7102 is also extremely efficient. It consumes
~4 mA while running complex sensor-fusion algorithms, resulting in longer
battery life for Windows^® 8.1 tablets, laptops, ultrabooks and smart phones.

Sensors can now be added to virtually anything, due to their small cost and
size. IHS iSuppli predicts that more than 6 billion motion sensors are
expected to ship in mobile handsets and tablets by 2016. As sensors continue
to surround us, system requirements are moving from simple monitoring to
providing complex information about our environment and activities. Data from
multiple sensors, such as motion (accelerometers, magnetometers, gyroscopes)
and environmental (light, temperature, humidity, pressure), needs to be
incorporated or “fused” in the system. Microchip’s low-power SSC7102 sensor
hub runs these complex sensor-fusion algorithms, while providing maximum
flexibility in an easy-to-implement solution.

“Microchip has long been a leader in embedded controllers for PCs and
laptops,” said Patrick Johnson, vice president of Microchip’s Computing
Products Group. “As the PC platform evolves with ultrabooks and tablets,
Microchip is extending its portfolio to support the growing need for motion
data. In developing the SSC7102, we partnered with industry-leading companies
such as Bosch and Movea to deliver an easy-to-use, Windows 8.1-certified
HID-over-I^2C™ solution with exceptionally low power consumption.”

Pricing & Availability

Microchip’s SSC7102 sensor hub is available in a 6mm x 6mm body, BGA package,
and is priced at $2.69 each in 10,000-unit quantities. Samples are available
now, via Microchip’s sales representatives, and volume production is expected
by the end of this quarter. For more information, visit


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  *System Diagram: http://www.microchip.com/get/A9GQ

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About Microchip Technology

Microchip Technology Inc. (NASDAQ: MCHP) is a leading provider of
microcontroller, mixed-signal, analog and Flash-IP solutions, providing
low-risk product development, lower total system cost and faster time to
market for thousands of diverse customer applications worldwide. Headquartered
in Chandler, Arizona, Microchip offers outstanding technical support along
with dependable delivery and quality. For more information, visit the
Microchip website at http://www.microchip.com/get/VJUG.

Note: The Microchip name and logo is a registered trademark of Microchip
Technology Incorporated in the U.S.A. and other countries. All other
trademarks mentioned herein are the property of their respective companies.

Tags / Keywords: Sensor Hub, Sensor Fusion, MEMS, Windows, Bosch, Movea,
Invensense, Accelerometer, Magnetometer, Gyro, Embedded, Mobile, Tablet,
Smartphone, Ultrabook, Medical, SMSC


Microchip Technology Inc.
Editorial Contact:
Eric Lawson, 480-792-7182
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