SAVING HOPE Returns as Thursday's #1 Drama With 1.5 Million Viewers on CTV
- Original drama wins timeslot and grows double digits compared to summer
premiere, up 70% among A25-54 -
- On Twitter, #SavingHope trends across Canada during premiere -
To tweet this release: http://bit.ly/19U2gPf
TORONTO, Jan. 3, 2014 /CNW/ - CTV's move of its original production SAVING
HOPE to the coveted Thursdays at 9 p.m. timeslot was a winner last night as
1.5 million fans tuned in for Part One of the emotionally charged,
two-episode, winter season premiere -the program's biggest audience since
Season 1. With significant growth compared to its summer premiere, SAVING HOPE
finished as Thursday's #1 drama, the most-watched program in its timeslot with
total audience and key demos nationally, and led the simulcast winter premiere
of ELEMENTARY (CBS/Global, 1.2 million) by 23%. The episode saw steady growth
in the hour among A25-54 (+10%) and F25-54 (+9%). The episode peaked with 1.7
million viewers in the second half-hour and was watched by more than 3 million
unique viewers overall.
Compared to its summer premiere, last night's episode was up 70% among A25-54,
38% among A18-49, 35% among total viewers, and 12% among F18-49. The episode
also saw growth among A18-49 in Toronto and Vancouver. Additionally, SAVING
HOPE led its timeslot in Toronto, Calgary and Edmonton with total viewers and
With the cast of SAVING HOPE live tweeting last night's premiere, social
networks were abuzz with #SavingHope trending in Canada during the premiere
episode. Overall, there were 1,687 mentions of #SavingHope specifically on
Twitter and more than 2,600 mentions of the show in Canada in the 24 hours
surrounding the season premiere.
Viewers can watch last night's episode on demand at CTV.ca and the CTV GO App.
**Media Note** - Download photos from SAVING HOPE atBellMediaPR.ca.
In Part Two of the winter premiere airing Thursday, Jan. 9 at 9 p.m. ET/PT on
CTV, Charlie (Michael Shanks) struggles with the spirit of Alex's (Erica
Durance) brother Luke (guest star Tyler Hynes, WAREHOUSE 13), who can't move
on until she lets go of him. Meanwhile, a young boy and his father drive all
the way from Winnipeg to Hope Zion Hospital to ask Alex to operate on the
boy's extremely advanced and highly malignant tumour. Alex is determined to
help them, but the other surgeons are hesitant to perform such a dangerous and
seemingly unrealistic operation. Unwilling to give up, Alex rallies the troops
to attempt the impossible. While Alex focuses on her surgery, Joel (Daniel
Gillies) struggles with the many challenges of being Chief of Surgery - and
between fighting with Shahir (Huse Madhavji) over a controversial Parkinson's
study, trying to keep the budget in check, and arguing with Alex over her
dangerous surgery, he has his hands full. The episode is directed by Gregory
Smith (ROOKIE BLUE) and also guest stars Sergio Di Zio (FLASHPOINT).
As an added bonus, fans can see what happens after rounds over rounds in
SAVING HOPE's digital companion series LAST CALL, where the doctors ditch
their scrubs and unwind over drinks. Additional content is also available on
CTV.ca, including Insider Blogs, cast-curated song playlists, #AskErica with
Erica Durance, and more.
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality
news, sports, information, and entertainment programming, CTV has been
Canada's most-watched television network for the past 12 years in a row. CTV
is a division of Bell Media, Canada's premier multimedia company with leading
assets in television, radio, digital, and Out-of-Home. Bell Media is owned by
BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. More
information about CTV can be found on the network's website at CTV.ca.
SOCIAL MEDIA LINKS:
Twitter: @CTV_Television @CTV_PR
Erica Durance: @ED_DURANCE Michael Shanks: @MichaelShanks Daniel Gillies:
@danieljgillies Huse Madhavji: @HuseM Julia Taylor-Ross: @juliataylorross
Kristopher Turner: @kristopherturn Michelle Nolden: @noldenmichelle Benjamin
Source: BBM Canada, overnight vs. overnight
Matthew Almeida, CTV, 416.384.2629 firstname.lastname@example.org Carolyn
Fell, CTV, 416-384.2817 email@example.com
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-0- Jan/03/2014 23:24 GMT
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