WCG Hires Adam Cohen, Digital Thought Leader, to Strengthen Technology Practice Business Wire NEW YORK -- December 17, 2013 WCG announced today that Adam Cohen has joined the firm as Managing Director to provide additional leadership to the fast-growing Technology Practice. Cohen will be based in Boston and affiliated with WCG’s New York office. Adam Cohen, new Managing Director in WCG's Technology Practice (Photo: Business Wire) Adam Cohen, new Managing Director in WCG's Technology Practice (Photo: Business Wire) Cohen’s background includes more than 18 years working in technology, emerging media, management consulting and integrated marketing. He joins from FleishmanHillard, where he served as Senior Vice President of Digital and Social Media and provided strategic marketing solutions for a broad array of clients including AT&T, Ariba, Biogen Idec, State Street Corporation and Autodesk. Prior to FleishmanHillard, Cohen held senior roles at digital marketing agency, Rosetta, and global consulting firm, Accenture. “Adam is a digital innovator and business strategist who has worked across multiple industries, advising many parts of a client organization, from communications, to marketing to broader collaboration within the enterprise,” said President of WCG, Chris Deri. “At WCG, he will counsel our clients on how they can leverage and scale new technologies for marketing, communications and business results to deliver positive impact.” “I’m excited to join a talented team of strategists, counselors and creative colleagues who push the envelope each day in the ways that they partner with clients,” said Cohen. “WCG is an agency in growth mode with a focused leadership team, and I am looking forward to contributing in 2014.” Cohen has served on Forrester Research’s Technology Marketing Executive Council and is on the Board of Advisors for the Social Media Marketing Institute (SMMI).As an early adopter of social media, he is an active blogger and maintains a regular presence on Twitter and LinkedIn. “Adam brings a deep knowledge across the digital marketing and technology spectrum,” said Aaron Strout, Head of WCG’s Technology Practice. “This expertise makes him an invaluable driving force in the delivery of next-gen insights to our clients.” Read more about Cohen’s thoughts on joining the firm and the value he brings on our CommonSense blog here. About WCG WCG is focused on integrated business solutions in the areas of innovation, change and growth for the world's leading companies and brands. WCG serves clients through a network of offices in San Francisco, New York, Austin, Los Angeles and London. For more than a decade, WCG's seasoned professionals have specialized in providing analytics, content, engagement and strategy to a diverse set of clients across the consumer, technology, healthcare and pharmaceutical industries. For more information, please visithttp://wcgworld.com. Follow WCG on Twitter Follow WCG on Facebook About W2O Group Founded and led by chairman and CEO Jim Weiss, W2O Group is an independent network of complementary marketing, communications, research and development firms focused on integrated business solutions to drive change and growth through "pragmatic disruption" for the world's leading brands and organizations. W2O Group serves clients through a network of firms – WCG, Twist, BrewLife and W2O Ventures – through offices in San Francisco, New York, Austin, Los Angeles, Minneapolis, Atlanta and London. For more information, please visit http://w2ogroup.com. Follow W2O Group on Twitter Find W2O Group on Facebook Read our CommonSense Blog Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20131217005408/en/ Multimedia Available:http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50770055&lang=en Contact: W2O Group Erin Disney, 512-236-5994 firstname.lastname@example.org
WCG Hires Adam Cohen, Digital Thought Leader, to Strengthen Technology Practice
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