Dentsu Named the J. League's Marketing Partner for the 2014 to 2018 Seasons

  Dentsu Named the J. League's Marketing Partner for the 2014 to 2018 Seasons

Business Wire

TOKYO -- December 17, 2013

Dentsu Inc. (TOKYO:4324)(ISIN:JP3551520004)(President & CEO: Tadashi Ishii;
Head Office: Tokyo; Capital: 74,609.81 million yen) announced today that it
has been appointed by the Japan Professional Football League (hereinafter “J.
League”) as the league’s marketing partner for the five years from 2014 to
2018.

As a result, Dentsu will sell marketing rights on an exclusive basis to
companies involved in the sponsorship of J. League matches and tournaments.

By leveraging the sports business knowledge and know-how that it has
cultivated over the years, Dentsu will actively contribute to the promotion of
the J. League and the marketing activities of corporate sponsors.

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About the Dentsu Group

Led by Dentsu Inc. (TOKYO:4324) (ISIN:JP3551520004), the world's largest
advertising agency brand with a history of 112 years, the Dentsu Group offers
a comprehensive range of client-centric communications and media services in
110 countries across five continents. Its Japan-wide network and London-based
global operating unit Dentsu Aegis Network Ltd., which oversees the operations
of Aegis Media, a leading global media and digital communications specialist,
as well as those of the Dentsu Network, which manages all of Dentsu's other
global business operations outside Japan, together employ more than 37,000
dedicated professionals. The Group is also active in the production and
marketing of sports and entertainment content on a global scale.

Dentsu Inc.: www.dentsu.com
Dentsu Aegis Network Ltd: www.dentsuaegisnetwork.com
Dentsu Network: www.dentsunetwork.com

Contact:

Dentsu Inc.
Shusaku Kannan, (813) 6216-8042
Senior Manager
Corporate Communications Division
s.kannan@dentsu.co.jp