Brides Against Breast Cancer Says 'I Do' to Jos. A. Bank
SARASOTA, Fla. -- December 16, 2013
Brides Against Breast Cancer (BABC) www.bridesabc.org today announced a new
partnership with Jos. A. Bank Clothiers, Inc. as the exclusive men's formal
wear sponsor of its Nationwide Tour of Gowns.
"Saying 'I do' to Jos. A. Bank is an important step in growing our
organization's ability to provide free educational and support services to
cancer patients, families and caregivers across the country," said Carl
Ritter, president and CEO, Center for Building Hope, the Sarasota-based
nonprofit that operates Brides Against Breast Cancer.
In the new partnership, Jos. A. Bank will have a presence at each of BABC's
120 annual shows to assist brides with their men's formal wear needs, and help
promote those shows through social media and other marketing channels.
"We are pleased to 'walk down the aisle' with this prestigious fundraising
organization that annually helps thousands of people whose lives have been
affected by cancer," said Jerry DeBoer, Senior Vice President of Marketing for
the Maryland-based retailer.
Each year, Brides Against Breast Cancer takes its Nationwide Tour of Gowns
events to more than 120 cities, selling gowns and accessories in all styles,
sizes and price ranges. Gown prices average around $600 and are available at
significant discounts, 25 to 85 percent off the retail price. Accessories like
tiaras and veils are also available.
Unlike boutique bridal stores that carry only a few lines, each show in the
Nationwide Tour of Gowns features hundreds of gowns with a wide assortment of
styles and designs, including gowns designed for beach or outdoor weddings.
Brides that have already said “I Do” can donate their gowns, and receive a tax
deduction for a charitable gift. You can also text the word BRIDES to 85944 to
donate $10 to Brides Against Breast Cancer to help people impacted by cancer.
To learn more, visit bridesabc.org or call 1-877-721-HOPE.
About Jos. A. Bank
Jos. A. Bank Clothiers, Inc., established in 1905, is one of the nation’s
leading designers, manufacturers and retailers of men’s classically-styled
tailored and casual clothing, sportswear, footwear and accessories. The
company sells its full product line through 629 stores in 44 states and the
District of Columbia, a nationwide catalog and an e-commerce website that can
be accessed at www.josbank.com. The company is headquartered in Hampstead, MD,
and its common stock is listed on the NASDAQ under the symbol “JOSB.”
About Brides Against Breast Cancer
Brides Against Breast Cancer (BABC) is a wholly owned affiliate of the Center
for Building Hope, headquartered in Sarasota, FL. The Center offers free
information, programs and services to cancer patients, caregivers and family
members, while connecting them with others who are undergoing a similar
experience. The revenue generated by Brides Against Breast Cancer makes it
possible to deliver free information and services to thousands more people
impacted by cancer. The goal in 2014 is to make free programs and services
available to anyone, anywhere through a nationwide online network of more than
100 affiliates called the Network for Building Hope. www.bridesabc.org
Allison Ward Moore
Ward Group PR
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