LiveDeal Announces Launch of livedeal.com in Los Angeles
LAS VEGAS, NV -- (Marketwired) -- 12/11/13 --
-- livedeal.com now has approximately 1,000 participating restaurants in
initial launch city of San Diego, Calif., representing over 20% of the
-- Company to target large LA market of over 22,000 restaurants
-- Company plans to launch livedeal.com in four major U.S. cities by end
LiveDeal Inc. (NASDAQ: LIVE) ("LiveDeal" or the "Company"), a publicly
traded company that operates livedeal.com, an innovative platform
using geo-location to enable businesses to communicate real-time and
instant offers to nearby consumers, today announced that the Company
has launched livedeal.com in the Los Angeles market.
The expansion marks the second U.S. city where livedeal.com has
launched, with the first being San Diego, Calif., in September 2013.
The Company has been testing the livedeal.com platform in Los Angeles
in recent weeks, and has signed up hundreds of participating
locations as of today's official launch. The Company intends to
provide Los Angeles restaurants with the ability to control their own
customized offers to customers via livedeal.com's unique, real-time
"deal engine." According to recent U.S. Census information (2009),
there are over 22,375 restaurants in Los Angeles County.
The Company believes it can cost-effectively expand into other cities
due to the scalability of the livedeal.com platform, as restaurants
can curate deals through LiveDeal's account managers or create
specials on their own. In addition, individual customers transact
directly with the restaurant, eliminating the need for LiveDeal to
act as an intermediary in the sale.
Jon Isaac, President and CEO of LiveDeal, stated, "We are pleased
with the Company's progress to date, and more importantly with the
adoption rate and feedback from consumers and restaurants. We
achieved an incredible response in our initial launch city of San
Diego, with over 20% of restaurants in the city now participating.
Though we have taken a very deliberate approach to our expansion, we
are seeing better-than-expected results in return visitors, and
larger restaurant chains are now providing LiveDeal with exclusive
deals previously unavailable to the public. We believe all of this
will continue to drive traffic to livedeal.com and create greater
awareness as we build our brand."
Mr. Isaac continued, "We feel we have created a model that makes
sense in an industry reliant on real-time information. The daily
consumer is interested in finding value, and equally important,
restaurants are interested in a cost-effective, controlled method of
increasing traffic and growing a loyal customer base at their
restaurants. We believe livedeal.com is a one-of-a-kind solution in
the marketplace. The Los Angeles market provides us with a great
opportunity to expand our brand awareness and drive additional users
to livedeal.com. We have continued to take an aggressive yet mindful
approach to our roll-out. We recognize the need for scale to increase
our value proposition to restaurants and feel that by selectively
entering new markets we can bring more users to livedeal.com. We are
currently testing in other U.S. cities and expect to have launched in
four by the end of 2013, including San Diego and Los Angeles. Given
the adoption rate in San Diego, we are optimistic about our potential
success in Los Angeles."
What is livedeal.com?
livedeal.com is a unique, real-time "deal
engine" connecting merchants with consumers. The Company believes
that it has developed a first-of-its-kind web/mobile platform
providing restaurants with full control and flexibility to instantly
publish customized offers whenever they wish to attract customers.
The website includes a number of user and restaurant-friendly
-- an intuitive interface enabling restaurants to create limited-time
offers and publish them immediately, or on a preset schedule that is
-- state-of-the-art scheduling technology giving restaurants the freedom
to choose the days, times and duration of the offers, enabling them to
create offers that entice consumers to visit their establishment
during their slower periods;
-- advanced publishing options allowing restaurants to manage traffic by
limiting the number of available vouchers to consumers;
-- superior geo-location technology allowing multi-location restaurants
to segment offers by location, attracting customers to slower
locations while eliminating potential over-crowding at busier sites;
-- a user-friendly mobile and desktop web interface allowing consumers to
easily browse, download, and instantly redeem "live" offers found on
livedeal.com based on their location.
Restaurants can sign up to use the LiveDeal platform at the Company's
About LiveDeal Inc.
LiveDeal Inc. provides marketing solutions that
boost customer awareness and merchant visibility on the Internet.
LiveDeal operates a deal engine, which is a service that connects
merchants and consumers via an innovative platform that uses
geo-location, enabling businesses to communicate real-time and
instant offers to nearby consumers. In November 2012, LiveDeal
commenced the sale of marketing tools that help local businesses
manage their online presence under the Company's Velocity Local(TM)
brand. LiveDeal continues to actively develop, revise, and evaluate
these products and services and its marketing strategies and
procedures. For more information, visit www.livedeal.com.
Forward-Looking and Cautionary Statements
This press release
contains "forward-looking" statements that are based on present
circumstances and on LiveDeal's predictions with respect to events
that have not occurred, that may not occur, or that may occur with
different consequences and timing than those now assumed or
anticipated. Such forward-looking statements, including any
statements regarding the plans and objectives of management for
future operations or products, the market acceptance or future
success of our products, and our future financial performance, are
not guarantees of future performance or results and involve risks and
uncertainties that could cause actual events or results to differ
materially from the events or results described in the
forward-looking statements. Forward-looking statements are made only
as of the date of this release and LiveDeal does not undertake and
specifically declines any obligation to update any forward-looking
statements. Readers should not place undue reliance on these
The Equity Group Inc.
Senior Vice President
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