Market Snapshot
  • U.S.
  • Europe
  • Asia
Ticker Volume Price Price Delta
DJIA 16,408.54 -16.31 -0.10%
S&P 500 1,864.85 2.54 0.14%
NASDAQ 4,095.52 9.29 0.23%
Ticker Volume Price Price Delta
STOXX 50 3,155.81 16.55 0.53%
FTSE 100 6,625.25 41.08 0.62%
DAX 9,409.71 91.89 0.99%
Ticker Volume Price Price Delta
NIKKEI 14,516.27 98.74 0.68%
TOPIX 1,173.37 6.78 0.58%
HANG SENG 22,760.24 64.23 0.28%

Southwest Airlines and Global Eagle Entertainment Announce Launch of Gate-to-Gate Messaging on All WiFi-Installed Aircraft



Southwest Airlines and Global Eagle Entertainment Announce Launch of
Gate-to-Gate Messaging on All WiFi-Installed Aircraft

Southwest is First U.S. Carrier to Offer Messaging at All Phases of Flight and
Still the Only Airline Offering Inflight WiFi Below 10,000 Feet

DALLAS and LOS ANGELES, Dec. 11, 2013 (GLOBE NEWSWIRE) -- Adding to the list
of services it now offers Customers inflight, Southwest Airlines (NYSE:LUV)
and its inflight entertainment and connectivity partner, Global Eagle
Entertainment Inc. (Nasdaq:ENT) announced today the launch of a messaging
service designed to work in all stages of flight. The new service enables
passengers with Apple devices operating on iOS 5 or later the ability to
iMessage gate-to-gate for the introductory price of $2 per day.
Android-friendly messaging apps will be added early in 2014.

Currently available on 435 aircraft, Southwest is the only U.S. carrier to
offer WiFi below 10,000 feet, and with the addition of Global Eagle's texting
product, the airline continues to build upon the extensive entertainment and
connectivity services that are available to its Customers at all stages of
flight. Customers now have the opportunity to choose the inflight connectivity
services that meet their needs, from free TV courtesy of DISH, to WiFi
gate-to-gate, to messaging.

"It is our pleasure to say that regardless of whether we're parked at the gate
or flying at 30,000 feet in the air, we are able to provide a truly robust
entertainment and connectivity service for our passengers," said Kevin Krone,
Southwest Airlines Chief Marketing Officer. "Our partnership with Global Eagle
has afforded us the opportunity to be first with the services we offer, and
has truly helped to differentiate Southwest Airlines in ways that are
meaningful to our Customers."

With today's announcement, Global Eagle and Southwest continue to reinforce
the value of satellite-based connectivity and its ability to deliver a broad
range of services to improve the passenger experience inflight.

"When the ban on inflight connectivity below 10,000 feet was lifted, we knew
we were in a great position to take some significant strides in terms of
passenger experience with Southwest Airlines," said John LaValle, Chief
Executive Officer of Global Eagle Entertainment. "Our messaging service breaks
new ground, and embraces the changing face of communication, one where texting
has already surpassed voice calls as the preferred method of phone use among
young adults, and continues to grow."

How It Works:

  * Once onboard, Customers can switch their phones to "airplane mode" and
    connect to the Southwest WiFi network.
  * From the WiFi portal homepage, Apple users with devices operating iOS 5 or
    later can select "Messaging" from the "Connect" tab and pay $2 for all day
    texting with other iMessage users on WiFi-enabled planes.
  * For Customers that prefer to do more, WiFi is still available for $8 all
    day per device and texting is included in that purchase automatically.
  * No need to power down! Customers can send messages gate-to-gate like they
    never left the ground.

Southwest, serving more than 100 million passengers each year, continues to
offer the most comprehensive inflight entertainment and connectivity
experience at all phases of flight, which now includes:

  * Inflight WiFi available from gate-to-gate for $8 per device per day
  * iMessage, available from gate-to-gate for $2 per day, for iPhone users
    with iOS5 or later
  * Live Television streamed directly to passengers' own personal electronic
    devices, free of charge, courtesy of DISH
  * Video-on-Demand television content and movies

Powered by Global Eagle's satellite-based connectivity platform, the new
service—in sync with gate-to-gate Wi-Fi—is also optimized to work in all
phases of flight, including on the ground.

About Southwest Airlines Co

In its 43rd year of service, Dallas-based Southwest Airlines (NYSE:LUV)
continues to differentiate itself from other carriers with exemplary Customer
Service delivered by more than 45,000 Employees to more than 100 million
Customers annually. Southwest is the nation's largest carrier in terms of
originating domestic passengers boarded, and including wholly-owned
subsidiary, AirTran Airways, operates the largest fleet of Boeing aircraft in
the world to serve 96 destinations in 41 states, the District of Columbia, the
Commonwealth of Puerto Rico, and five near-international countries. Southwest
is one of the most honored airlines in the world, known for its triple bottom
line approach that takes into account the carrier's performance and
productivity, the importance of its People and the communities it serves, and
its commitment to efficiency and the planet. The 2012 Southwest Airlines One
ReportTM can be found at southwest.com/citizenship.

About Global Eagle

Global Eagle Entertainment Inc. is the leading full service platform offering
both content and connectivity for the worldwide airline industry. Through its
combined content, distribution and technology platforms, Global Eagle provides
airlines and the millions of travelers they serve with the industry's most
complete offering of in-flight video content, e-commerce and information
services. Through its Row 44 subsidiary, Global Eagle utilizes Ku-band
satellite technology to provide airline passengers with Internet access, live
television, shopping and travel-related information. Currently installed on
more than 500 aircraft, Row 44 has the largest fleet of connected
entertainment platforms operating over land and sea globally. In addition,
through its AIA subsidiary, Global Eagle provides film and television content,
games and applications to more than 130 airlines worldwide. Global Eagle is
headquartered in Los Angeles, California and maintains offices and support
personnel around the world. Find out more at www.globaleagleent.com.

CONTACT: Media Contacts:
         Southwest Airlines:
         Whitney Eichinger
         whitney.eichinger@wnco.com
         214-792-6604
        
         Global Eagle Entertainment
         Karin Pellmann
         kpellmann@globaleagleent.com
         646-515-6933
        
         Jeff Pryor
         Priority PR
         jeff@prioritypr.net
         310-954-1375
Sponsored Links
Advertisement
Advertisements
Sponsored Links
Advertisement