SulAmérica and Healthways Sign Agreement to Launch Largest Private Health and Well-Being Program in Latin America

  SulAmérica and Healthways Sign Agreement to Launch Largest Private Health
  and Well-Being Program in Latin America

   Five-Year Strategic Plan Will Drive Innovation in Transforming Brazil’s
                             Healthcare Industry

Business Wire

NASHVILLE, Tenn. & RIO DE JANEIRO -- December 5, 2013

Healthways (NASDAQ: HWAY) and SulAmérica, the largest independent health
insurer in Brazil, have entered into a new five-year agreement to launch Latin
America’s most comprehensive private health and well-being improvement
program. Through its collaboration with Healthways, SulAmérica will help its 2
million members make the sustained lifestyle changes that lead to longer,
healthier lives while reducing overall healthcare costs.

“SulAmérica recognizes the critical importance of a comprehensive approach to
well-being improvement, because people with higher well-being cost less and
perform better,” said SulAmérica vice-president Mauricio Lopes. “We selected
Healthways as our strategic partner because the company’s science-based
solutions have been proven to generate positive health impacts for individuals
and productivity impacts for employers. In addition, the company has an
excellent track record of consistent program refinement, expansion and
innovation. Our collaboration to date has proven that we have the right
partner in Healthways, and we are excited to take our relationship to a new
level in supporting our long-term growth.”

In April, the two organizations announced their strategic agreement to drive
well-being and performance improvement for employers and individuals in
Brazil. The agreement marked the largest population ever managed in a single
private contract in Latin America. As the first step in the jointly developed
progression plan, a portion of SulAmérica’s membership participated in
Healthways’ Well-Being Assessment™ to measure their well-being status.

Today’s announcement represents the next major milestone in this
collaboration. Under the terms of this new agreement, Healthways and
SulAmérica will launch programs in 2014 designed to help SulAmérica members
understand their unique well-being scores, then subsequently address
opportunities for improvement through personalized plans and tailored programs
as the five-year agreement progresses.

According to Healthways president and chief executive officer Ben R. Leedle,
Jr., “Brazil’s private healthcare insurance system is the second largest in
the world, covering almost 25% of the population. SulAmérica has been at the
forefront of health management innovation in this market for over a decade.
Healthways is honored to partner with SulAmérica to bring its members proven
programs that avoid the progression of chronic diseases and help people live
healthier, happier and more productive lives. This, in turn, translates to
greater value for SulAmérica’s employer clients, who can reap the benefits of
higher performing employees, such as competitive differentiation and improved
financial performance.”

About Healthways

Healthways is the largest independent global provider of well-being
improvement solutions. Dedicated to creating a healthier world one person at a
time, the Company uses the science of behavior change to produce and measure
positive change in well-being for our customers, which include employers,
integrated health systems, hospitals, physicians, health plans, communities,
and government entities. We provide highly specific and personalized support
for each individual and their team of experts to optimize each participant’s
health and productivity and to reduce health-related costs. Results are
achieved by addressing longitudinal health risks and care needs of everyone in
a given population. The Company has scaled its proprietary technology
infrastructure and delivery capabilities developed over 30 years and now
serves approximately 40 million people on four continents. Learn more at

About SulAmérica

SulAmérica, with over 117 years of history, is the largest independent insurer
in Brazil and is listed since 2007 on the BM&FBovespa exchange under the
ticker SULA11. With a multiline insurance model approach, SulAmérica is one of
the largest healthcare operators in Brazil and the largest listed healthcare
player, with a full portfolio of health and dental plans. The company is also
one of the largest automobile insurers in the country. In the first nine
months of 2013, the company registered R$ 10.6 billion in total consolidated
revenues, a growth of 14% over 2012. With over 7 million customers, SulAmérica
operates in several insurance lines, private pension, asset management, and
savings bonds.

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Chip Wochomurka, 615-614-4493
Investor Relations
Solange Guimarães, 55 11 3779-7614
Public Relations
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