Food Ingredients Europe Closes With Record Attendance and Takes the Industry
to 2020 by Delivering Leading Insight on the Latest Innovations and Trends
FRANKFURT AM MAIN, Germany, December 4, 2013
FRANKFURT AM MAIN, Germany, December 4, 2013 /PRNewswire/ --
Food ingredients Europe proved once again it's the world's leading food
industry event. In Frankfurt from the 19-21 November the doors welcomed close
to 25,000 attendees. And an outstanding 80% of visitors confirmed that they
control the purse strings of some the world's leading food and beverage
(Logo: http://photos.prnewswire.com/prnh/20130723/629764-a )
And here's why: With today's consumers aware more than ever before of what
they eat and increasing demands on costs - Fi Europe offered a platform to
taste the future with unique and never to be seen insight into new processes
and technologies, industry trends, consumer needs, cost reduction, food
safety, traceability and sustainability.
Matthias Baur , Portfolio Director , Food ingredients Global commented,
"The feedback from the exhibitors and visitors this year has been outstanding.
The Fi Portfolio was able to raise the profile of the show and grow the show
exponentially. Not only was it our largest Food ingredients ever, but it was
also our most innovative food ingredients to date. The sheer number of people
at the fair, plus the energy in the halls, was an affirmation of the success
of the show."
Across 3 days Fi Europe provided multiple platforms to experience taste and
learn what the future of the food and beverage industry will bring. An
outstanding example of such innovation was the Fi Europe Excellence Awards. On
the first evening, Matthias Baur, Portfolio Director, Food ingredients Global
announced the winners of each category including: Confectionery Innovation of
the Year - IOI-Loders Croklaan - CristalGreen®; Bakery Innovation of the Year
- ROQUETTE Microalgae High Lipid Algal Flour; Beverage Innovation of the Year
- Tate & Lyle PROMITOR® Soluble Gluco Fibre; Dairy Innovation of the Year -
Chr. Hansen SaltLite; Savoury/Meat Innovation of the Yea r - DSM Food
Specialities MaxiPro HSP; Snacks/On-The-Go Innovation of the Year - Novozymes
A/S Novozymes Acrylaway® HighT; Sustainability Initiative of the Year -
Symrise AG simply vanilla(R) Symrise Sustainable Vanilla. The overall winner
of Innovation of the Year Award also went to Roquette.
Emily Lauwaert , Marketing Communication Manager , Roquette has spoken of
their enthusiasm of the show, "Fi Europe is an unmissable event in the food
industry, so to be honoured in such a way is truly significant to Roquette. We
have such an innovative product and are very happy that the industry, the
judges and FiE recognise and support such innovations."
Fi Europe brought the industry alive across the full 3 days, throughout the
show and through various platforms. Never before did exhibitors and visitors
alike have a chance to learn, taste, smell the future of success through
innovation tours and pods, digital self-guided tours, multimedia social
engagement or Michelin star tastings. Not a seat could be found at the
official Fi Europe Conference, seminar sessions sponsored by Mintel or
Industry Insight Theatre. The energy level around these new features plus the
lack of available spaces, signified the success and brought visitors and
exhibitors together with cutting-edge expertise. The New Product Zone,
sponsored by Innova Market Insights displayed 36+ new products,highlighting
recent launchesfrom exhibitors at the forefront ofinnovation in the food and
beverage industry and brought in a mass of traffic and excitement to FiE.
Innova Market Insights also presented "Ingredients In Action" - an ingredients
application tasting bar whereby visitors can use all5 senses to explore how
the latestingredients are being applied tofinished food products and
learnabout trends driving new productdevelopment today. Some of the
innovative products included a Pepsi flavoured corn snack and Coca Cola with
Sarah Dowding , Regulatory Affairs Specialist , Nestlé UK remarked, "The
FiE exhibition showcases an amazing cross-section of current and emerging
trends in the food ingredient industry and the conference brings people
together to discuss these trends in more depth...."
René Berendse , Marketing Manager , Cargill Food Ingredients & Systems
commented "Fi Europe has historically been the most prominent tradeshow we
attend. By our continued participation we underline Cargill's commitment to
help those we work with be more successful. It provides us a highly engaging
platform to meet and discuss with our industry's decision makers, connecting
Cargill experts with tradeshow visitors to jointly discover new opportunities
and help those around us thrive."
Fi Europe is part of a global portfolio, which delivers leading and innovative
platforms, information and future insights to the entire food industry across
the globe. It takes the entire industry to the world's largest food markets
and establishes the industry in new markets.
Food ingredients Europe's sister event, Health ingredients Europe, is taking
place in Amsterdam, The Netherlands, on 2-4 December 2014. With over 82% of
the floor space already booked for Hi Europe, strongly indicate that it will
once again secure its position as a leading Health ingredients event,
attracting the industry's leading buyers and suppliers from across Europe.
About Fi Global - the trusted route to market since 1986
Food ingredients was launched in Utrecht, The Netherlands, in 1986. Its
portfolio of live events, publications, extensive data, digital solutions and
high-level conferences, are now established throughout the world and provide
regional and global platforms for all stakeholders, in the food ingredients
industry. Over 500,000 people have attended our shows over the years with
billions of Euros worth of business created, as a result. With over 25 years
of excellence, our events, digital solutions and supporting products, deliver
a proven route to market, with a truly global audience. For more information
about the Food ingredients Portfolio please visit:
About the Organiser
UBM Live connects people and creates opportunities for companies across five
continents to develop new business, meet customers, launch new products,
promote their brands and expand their markets. Through premiere brands such as
Fi, NuW, MD&M, CPhI, IFSEC, TFM&A, Cruise Shipping Miami, the Concrete Show
and many others, UBM Live exhibitions, conferences, awards programs,
publications, websites and training and certification programs are an integral
part of the marketing plans of companies across more than 20 industry sectors.
UBM Live is a division of United Business Media (LSE: UBM.L,
http://www.ubm.com ), a leading global B2B media provider with 6,500 staff in
40 countries. Incorporated in 1918 as United Newspapers Limited, we live by
the motto: "We explore, we exceed, you excel."
For more information about UBM Live, please visit: http://www.ubm.com
For further press enquiries or for photographs: Nathalie Miller UBM Live De
Entree 73 Toren A 1100 AS AmsterdamThe Netherlands Phone: +31(0)20-409-9576
E-mail: email@example.com Website: http://www.fi-europe.eu/PRregister
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