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Food Ingredients Europe Closes With Record Attendance and Takes the Industry to 2020 by Delivering Leading Insight on the Latest

Food Ingredients Europe Closes With Record Attendance and Takes the Industry 
to 2020 by Delivering Leading Insight on the Latest Innovations and Trends 
FRANKFURT AM MAIN, Germany, Dec. 4, 2013 /CNW/ - Food ingredients Europe 
proved once again it's the world's leading food industry event. In Frankfurt 
from the 19-21 November the doors welcomed close to 25,000 attendees. And an 
outstanding 80% of visitors confirmed that they control the purse strings of 
some of the world's leading food and beverage manufacturers. 
(Logo: http://photos.prnewswire.com/prnh/20130723/629764-a ) 
And here's why: With today's consumers aware more than ever before of what 
they eat and increasing demands on costs - Fi Europe offered a platform to 
taste the future with unique and never to be seen insight into new processes 
and technologies, industry trends, consumer needs, cost reduction, food 
safety, traceability and sustainability. 
Matthias Baur,Portfolio Director,Food ingredients Global commented, "The 
feedback from the exhibitors and visitors this year has been outstanding. The 
Fi Portfolio was able to raise the profile of the show and grow the show 
exponentially. Not only was it our largest Food ingredients ever, but it was 
also our most innovative Food ingredients to date. The sheer number of people 
at the fair, plus the energy in the halls, was an affirmation of the success 
of the show." 
Across 3 days Fi Europe provided multiple platforms to experience taste and 
learn what the future of the food and beverage industry will bring. An 
outstanding example of such innovation was the Fi Europe Excellence Awards. On 
the first evening, Matthias Baur, Portfolio Director, Food ingredients Global 
announced the winners of each category including: Confectionery Innovation of 
the Year - IOI-Loders Croklaan - CristalGreen®; Bakery Innovation of the Year 
- ROQUETTE Microalgae High Lipid Algal Flour; Beverage Innovation of the Year 
- Tate & Lyle PROMITOR® Soluble Gluco Fibre; Dairy Innovation of the Year - 
Chr. Hansen SaltLite; Savoury/Meat Innovation of the Year - DSM Food 
Specialities MaxiPro HSP; Snacks/On-The-Go Innovation of the Year - Novozymes 
A/S Novozymes Acrylaway® HighT; Sustainability Initiative of the Year - 
Symrise AG simply vanilla® Symrise Sustainable Vanilla. The overall winner of 
Innovation of the Year Award also went to Roquette. 
Emily Lauwaert,Marketing Communication Manager,Roquette has spoken of their 
enthusiasm of the show, "Fi Europe is an unmissable event in the food 
industry, so to be honoured in such a way is truly significant to Roquette. We 
have such an innovative product and are very happy that the industry, the 
judges and FiE recognise and support such innovations." 
Fi Europe brought the industry alive across the full 3 days, throughout the 
show and through various platforms. Never before did exhibitors and visitors 
alike have a chance to learn, taste, smell the future of success through 
innovation tours and pods, digital self-guided tours, multimedia social 
engagement or Michelin star tastings. Not a seat could be found at the 
official Fi Europe Conference, seminar sessions sponsored by Mintel or 
Industry Insight Theatre. The energy level around these new features plus the 
lack of available spaces, signified the success and brought visitors and 
exhibitors together with cutting-edge expertise. The New Product Zone, 
sponsored by Innova Market Insights displayed 36+ new products,highlighting 
recent launchesfrom exhibitors at the forefront ofinnovation in the food 
and beverage industry and brought in a mass of traffic and excitement to FiE. 
Innova Market Insights also presented "Ingredients In Action" - an ingredients 
application tasting bar whereby visitors can use all5 senses to explore how 
the latestingredients are being applied tofinished food products and 
learnabout trends driving new productdevelopment today. Some of the 
innovative products included a Pepsi flavoured corn snack and Coca Cola with 
Stevia. 
Sarah Dowding,Regulatory Affairs Specialist,Nestlé UK remarked, "The FiE 
exhibition showcases an amazing cross-section of current and emerging trends 
in the food ingredient industry and the conference brings people together to 
discuss these trends in more depth...." 
René Berendse,Marketing Manager,Cargill Food Ingredients & Systems 
commented "Fi Europe has historically been the most prominent tradeshow we 
attend. By our continued participation we underline Cargill's commitment to 
help those we work with be more successful. It provides us a highly engaging 
platform to meet and discuss with our industry's decision makers, connecting 
Cargill experts with tradeshow visitors to jointly discover new opportunities 
and help those around us thrive." 
Fi Europe is part of a global portfolio, which delivers leading and innovative 
platforms, information and future insights to the entire food industry across 
the globe. It takes the entire industry to the world's largest food markets 
and establishes the industry in new markets. 
Food ingredients Europe's sister event, Health ingredients Europe, is taking 
place in Amsterdam, The Netherlands, on 2-4 December 2014. With over 82% of 
the floor space already booked for Hi Europe, strongly indicate that it will 
once again secure its position as a leading Health ingredients event, 
attracting the industry's leading buyers and suppliers from across Europe. 
About Fi Global - the trusted route to market since 1986 
Food ingredients was launched in Utrecht, The Netherlands, in 1986. Its 
portfolio of live events, publications, extensive data, digital solutions and 
high-level conferences, are now established throughout the world and provide 
regional and global platforms for all stakeholders, in the food ingredients 
industry. Over 500,000 people have attended our shows over the years with 
billions of Euros worth of business created, as a result. With over 25 years 
of excellence, our events, digital solutions and supporting products, deliver 
a proven route to market, with a truly global audience. For more information 
about the Food ingredients Portfolio please visit: 
http://www.fi-europe.eu/PRregister 
About the Organiser 
UBM Live connects people and creates opportunities for companies across five 
continents to develop new business, meet customers, launch new products, 
promote their brands and expand their markets. Through premiere brands such as 
Fi, NuW, MD&M, CPhI, IFSEC, TFM&A, Cruise Shipping Miami, the Concrete Show 
and many others, UBM Live exhibitions, conferences, awards programs, 
publications, websites and training and certification programs are an integral 
part of the marketing plans of companies across more than 20 industry sectors. 
UBM Live is a division of United Business Media (LSE: UBM.L, 
http://www.ubm.com), a leading global B2B media provider with 6,500 staff in 
40 countries. Incorporated in 1918 as United Newspapers Limited, we live by 
the motto: "We explore, we exceed, you excel." 
For more information about UBM Live, please visit: http://www.ubm.com
 

SOURCE  UBM Live 
For further press enquiries or for photographs: Nathalie Miller UBM Live De 
Entree 73 Toren A 1100 AS Amsterdam The Netherlands Phone: +31(0)20-409-9576 
E-mail:nathalie.miller@ubm.com Website:http://www.fi-europe.eu/PRregister 
To view this news release in HTML formatting, please use the following URL: 
http://www.newswire.ca/en/releases/archive/December2013/04/c7347.html 
CO: UBM Live
NI: FBR FOD ADV SHOW  
-0- Dec/04/2013 09:00 GMT
 
 
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