Dancing with the Stars®' Mark Ballas Quits Smoking with Blueprint to Quit

  Dancing with the Stars®' Mark Ballas Quits Smoking with Blueprint to Quit

PR Newswire

PARSIPPANY, N.J., Dec. 3, 2013

PARSIPPANY, N.J., Dec. 3, 2013 /PRNewswire/ -- Emmy-nominated choreographer,
Dancing with the Stars® ^ professional dancer and recording artist Mark
Ballas, can now add "former smoker" to his credits thanks to Blueprint to
Quit. The multi-faceted star has been smoke-free for more than 6 months thanks
to the comprehensive, two-part quit-smoking resource, Blueprint to Quit,
available exclusively at Walmart. Now, Ballas is telling his story and sharing
his personal "Quit Steps" in hopes of helping others find a way to quit
smoking and live a healthier lifestyle.

Ballas, who began smoking as a teenager, can relate to the everyday struggle
millions of Americans encounter when trying to quit smoking. Triggers like
stress and being around other smokers always pushed him to light-up another
cigarette, but when smoking began impacting his stamina and endurance – traits
at the cornerstone of his career – Ballas turned to Blueprint to Quit, which
combines two resources for quitting smoking: online behavioral support through
QuitNet and nicotine replacement therapy (NRT) to address the physical
dependence on cigarettes.

"Practicing the utmost discipline in so many parts of my life, I didn't expect
quitting smoking to be a struggle," said Ballas. "Day in and day out, I
juggled dance rehearsals, tapings, long nights at the studio writing and
recording music, and yet quitting smoking was an ongoing fight until now,
thanks to Blueprint to Quit. The program allowed me to tackle tough cravings,
stick to a plan that worked for me and seek support when I need it. Now, I'm
proud to say I'm smoke free – my days are easier and more enjoyable as a
result. I hope I can help inspire other smokers who face the same obstacles
start their quit journey."

Ballas developed a series of "Quit Steps" videos to illustrate the journey he
took to becoming smoke-free. Quit Steps are inspired by the steps in the
Blueprint to Quit program and are designed to help others create a plan to get
through every stride in their quit. They show how Mark was able to get through
those tough moments, his experiences with the NicoDerm CQ patch, the QuitNet
behavioral support program and how support from his friends and family was the
key to his success.

Blueprint to Quit is available exclusively at Walmart and provides smokers
with a two-part plan, including nicotine replacement therapy (NRT), such as
NicoDerm CQ patches and Nicorette gum and lozenges, to help with the physical
cravings and withdrawal symptoms associated with smoking, and behavioral
support through QuitNet. QuitNet is available online and can help with the
emotional changes associated with quitting smoking. QuitNet.com is the web's
largest quit-smoking community and provides smokers with access to trained
experts and an online interactive community, as well as a variety of quitting
materials and self-assessment tools.

For more information about Blueprint to Quit and to watch the videos of Mark's
"Quit Steps," visit www.walmart.com/blueprinttoquit. Mark also video
chronicled his quit to show all smokers who struggle how Blueprint to Quit
helped him stay smoke-free and live a healthier lifestyle. Those videos can be
viewed at www.facebook.com/NicoDermCQ.

Mark Ballas is a paid spokesperson for GlaxoSmithKline (GSK) Consumer
Healthcare and usedthe Blueprint to Quit program to quit smoking; however,
his opinions are his own.TheBlueprint to Quit program includesnicotine
replacement therapy and access to online behavioral support, which GSK
provided to Mark Ballas.

"Dancing with the Stars" is a registered trademark of The British Broadcasting
Corporation. The Blueprint to Quit program is not affiliated with, sponsored
or endorsed by The British Broadcasting Corporation.

About Blueprint to Quit
The Blueprint to Quit comprehensive quit-smoking program is a two-part plan
available exclusively at Walmart that helps smokers address both the physical
cravings and the behavioral changes associated with quitting smoking. The
first part of the program involves using an NRT stop-smoking aid to address
the physical cravings and withdrawal symptoms, and the second part uses a
behavioral support program (BSP) on QuitNet to facilitate the changing of
behaviors commonly associated with smoking.

About QuitNet
Healthways is a health and well-being improvement company that strives to make
the world a healthier place, and is the creator of QuitNet. QuitNet addresses
the changing behaviors commonly associated with smoking. The program offers
smokers who are interested in quitting a 24/7 online support program with
self-assessment tools, experts and message boards to provide smokers with the
support they need. QuitNet is an online BSP.

About GlaxoSmithKline Consumer Healthcare
GlaxoSmithKline Consumer Healthcare is one of the world's largest
over-the-counter consumer healthcare products companies. Its well-known brands
include Nicorette® and NicoDerm® CQ, the leading smoking cessation products;
alli, the only FDA-OTC weight loss aid; as well as medicine cabinet staples,
Aquafresh®, Sensodyne®, Tums® and Breathe Right®, all of which are trademarks
owned by and/or licensed to GlaxoSmithKline Group of Companies.

About GlaxoSmithKline
GlaxoSmithKline – one of the world's leading research-based pharmaceutical and
healthcare companies – is committed to improving the quality of human life by
enabling people to do more, feel better and live longer. For company
information visit: http://www.gsk.com.

Media Relations:
                        Maria Potter
GSK Consumer Healthcare                        (724) 417-8803
GolinHarris             Catherine Bocke
                                               (312) 729-4483

SOURCE GlaxoSmithKline Consumer Healthcare

Website: http://www.gsk.com
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