BT To Accelerate Growth In Asia Pacific, The Middle East And Africa
Highly qualified specialists, better infrastructure and additional services to
help customers expand in high growth markets
IRVING, Texas, Dec. 2, 2013
IRVING, Texas, Dec. 2, 2013 /PRNewswire/ -- BT today announced a new phase of
investments into the rapidly growing economies of Asia Pacific, Turkey, the
Middle East and Africa (AMEA) with the objective of accelerating its expansion
in high growth markets. By hiring more people in the region, launching more
competitive capabilities across a larger number of countries and delivering a
differentiated service experience, BT will be in a strong position to capture
opportunities in a total AMEA market evaluated at around 32 billion GBP.
This new phase of investments builds on the success of earlier programmes
announced in 2010 for the Asia Pacific region and in 2012 for Turkey, the
Middle East and Africa. Earlier this year, BT brought those regions together
into a single integrated market unit to better address the needs of a new
generation of regional multinationals and big domestic players that are
increasingly expanding from China and India into the Middle East and Africa.
The combined geography is expected to generate 44% of the global GDP growth by
2025, with 3 billion people expected to enter the middle class over the
Developments announced today will include the following:
o400+ new people focused on regional business growth across all key
markets, including Australia, China, Hong Kong, India, Japan, Indonesia,
Malaysia, Singapore, South Africa, the United Arab Emirates (UAE) and
oNew hires will include industry specialists focused on sectors such as
logistics, healthcare, consumer packaged goods and financial services, and
professional services experts based in 11 countries.
oThese hires will be additional to the 600 positions announced earlier this
year for BT's Global Development Centre in Bangalore and to the c.600
hires expected for BT's new Global Shared Service facility in Kuala Lumpur
announced in April.
oSecuring new value added services licenses in various countries, enabling
an extended portfolio offering.
oBetter infrastructure through five new IP and Ethernet Points of Presence
starting with India and Turkey, four Network-to-Network Interfaces (NNIs)
with the first in Indonesia, and an enhanced satellite capability to
support remote coverage and disaster recovery.
oStronger portfolio capabilities in the fields of security, cloud, unified
communications, mobility and contact centres.
oNew sector solutions in domains such as health analytics, a suite of Point
of Sale solutions for the retail sector and high performance supply chain
oField services delivered directly by BT engineers in India, Singapore,
Hong Kong, China, Japan, Turkey, Indonesia and South Africa.
oA new strategic service assurance centre in Malaysia, providing 24x7
incident management capabilities for complex contracts.
Charles Anderson, Associate VP and Head of Telecoms & Mobility at IDC Asia
Pacific said: "BT has been very committed to continuing to invest and enhance
its capabilities in the region. Over the past 12 months, BT has launched
numerous new offerings and service enhancements to its already broad portfolio
of services in Asia Pacific. The new investments announced today across the
wider AMEA region show that BT does not rest on its laurels but continues to
strive for service excellence to better serve its customers."
Luis Alvarez, chief executive officer, BT Global Services said, "In 2010 we
launched our first phase of investments to accelerate our expansion in Asia
Pacific. This has allowed us to generate strong growth in the region and to
nearly triple the number of new Asia Pacific customers signing with us. We are
investing again to further grow our business, in a wider region combining Asia
Pacific with Turkey, the Middle East and Africa. We are doing this in close
consultation with our customers. A new generation of regional multinational
companies look to us to help them grab global growth opportunities, and the
more established multinationals are determined to invest for growth in this
vast region. We help them succeed and reap the benefits of instant
globalisation by aligning our investments to their requirements, and providing
them with our market-leading portfolio of networked IT services wherever they
need them. "
Note to Editors – BT in AMEA
BT has been present with direct sales operations in Asia, the Middle East and
Africa since the 1980s and today operates out of nine hubs, providing services
to customers across 99 countries in the region. With more than 3,300 employees
based in offices in Australia, China, Hong Kong, India, Korea, Japan,
Singapore, Malaysia, Indonesia, Thailand, the Philippines, the United Arab
Emirates, South Africa and Turkey, BT has repeatedly been recognised by
leading independent analyst firms as a leading provider of networked IT
services in Asia Pacific and the Middle East and Africa. Customers in the
region include local operations of global multinational companies investing
into the region as well as a growing number of emerging locally based
multinationals expanding globally.
Customers in the region are supported by service centres in Sydney, Dalian in
China, Gurgaon, Mumbai and Noida in India, Tokyo, Istanbul and Durban in South
Africa. Security Operations Centres (SOC) in Australia and India provide
advance security monitoring and services. BT also runs research and
development operations in the region through a joint research lab with
Tsinghua University in China, a global development centre in Bangalore in
India and a joint innovation centre with Etisalat and Khalifa University in
Abu Dhabi .
BT is one of the world's leading providers of communications services and
solutions, serving customers in more than 170 countries. Its principal
activities include the provision of networked IT services globally; local,
national and international telecommunications services to its customers for
use at home, at work and on the move; broadband and internet products and
services and converged fixed/mobile products and services. BT consists
principally of four lines of business: BT Global Services, BT Retail, BT
Wholesale and Openreach.
In the year ended 31 March 2013, BT Group's revenue was £18,017m with profit
before taxation of £2,501m.
British Telecommunications plc (BT) is a wholly-owned subsidiary of BT Group
plc and encompasses virtually all businesses and assets of the BT Group. BT
Group plc is listed on stock exchanges in London and New York.
For more information, visit www.btplc.com
AMEA addressable ICT market segmentation study conducted by BT - 2013
 McKinsey Global Institute - June 2012
 Brookings Institution study - July 2011
Contact: Kris Kozamchak, 1-972-830-8135, email@example.com
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