BMW Canada Announces Partnership with Bobsleigh Canada Skeleton

Partnership also makes BMW Canada Official Helmet provider of Canada's 
Bobsleigh Team 
RICHMOND HILL, ON, Nov. 27, 2013 /CNW/ - BMW Canada is pleased to announce a 
partnership with Bobsleigh Canada Skeleton; the three-year partnership will 
provide vehicles and financial assistance in continued support of high 
performance Bobsleigh and Skeleton programs. Through innovation, power and 
precision, BMW Canada is committed to being number one and it is these shared 
values with Bobsleigh Canada Skeleton that makes for a fitting partnership. 
BMW Canada is also proud to be the Official Helmet Provider of the Canadian 
Bobsleigh Team. The Men's and Women's bobsleigh athletes will be outfitted 
with premium, high-performance BMW helmets to better equip each athlete in 
their drive for success. 
"BMW Canada is pleased to partner with Bobsleigh Canada Skeleton and its 
athletes in our continued support of amateur sport on a national level." said 
Eduardo Villaverde, President and CEO of BMW Group Canada. "Bobsleigh Canada 
Skeleton is an organization that identifies with core values of the BMW brand 
and we look forward to supporting their athletes in the quest for gold at the 
2014 Sochi Olympic Games." 
"Power. Speed. Performance. Excellence. The synergies between Bobsleigh Canada 
Skeleton and BMW made this match inevitable," said Don Wilson, chief executive 
officer, Bobsleigh Canada Skeleton. "Our team is proud to welcome BMW Canada. 
Our past success proves that we will deliver significant return on its 
investment in our journey to the podium. We look forward to having them with 
us on the road to Sochi." 
"On behalf of my teammates, we are thrilled to have BMW Canada on our team, 
and hope to make them proud this winter through our performance." said Lyndon 
Rush, member of the Canadian Bobsleigh Team. 
"With BMW Canada at our side, I know we will find the fast lane to the 
international podium together." said Sarah Reid, member of the Canadian 
Skeleton Team. 
BMW Canada's approach to supporting amateur athletics began with a four year 
agreement as a National Partner and Official Vehicle of the Canadian Olympic 
Team. BMW Canada also provides support to individual athletes through Team 
BMW, a dynamic roster of high performance Canadian Olympians and hopefuls who 
are eager to represent Canada on the podium. 
Canada's bobsleigh and skeleton athletes will be on display at the World Cup 
in Calgary, November 29-30, 2013. For more information on BMW Canada's 
partnership with Bobsleigh Canada Skeleton, please visit http://www.bmw.ca/bcs 
BMW Group in Canada
BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned 
subsidiary of BMW AG and is responsible for the distribution of BMW luxury 
performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI. 
BMW Group Financial Services Canada is a division of BMW Group Canada and 
offers retail financing and leasing programs and protection products on new 
and pre-owned BMW and MINI automobiles, as well as retail financing for new 
and pre-owned BMW Motorcycles. A total network of 44 BMW automobile retail 
centres, 20 BMW motorcycle retailers, and 29 MINI retailers represents the BMW 
Group across the country. 
 

SOURCE  BMW Canada Inc. 
Frank Strebe, Director, Corporate Communications BMW Group Canada 905-428-5005 
/frank.strebe@bmwgroup.ca 
Kyle Denton, Corporate Communications BMW Group Canada 905-428-5036 
/kyle.denton@bmwgroup.ca 
To view this news release in HTML formatting, please use the following URL: 
http://www.newswire.ca/en/releases/archive/November2013/27/c5464.html 
CO: BMW Canada Inc.
ST: Ontario
NI: AUT VNT  
-0- Nov/27/2013 18:00 GMT
 
 
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