Virgin Pulse Clients Honored as HealthCare Consumerism Superstars Institute of HealthCare Consumerism Names Dennis Branch of AGCO and Martha Whiteman of Cummins for Executing Innovative Health and Benefit Management Solutions Business Wire FRAMINGHAM, Mass. -- November 25, 2013 Virgin Pulse, the market leader in the rapidly-growing employee health engagement category, is pleased to announce that executives with two of its clients, AGCO Corporation and Cummins, Inc. were honored as “HealthCare Consumerism Superstars” by the Institute for HealthCare Consumerism, the only multi-platform, collaborative environment focused exclusively on innovative health and benefit management. Both Dennis Branch, AGCO’s VP of Human Resources for North America, and Martha Whiteman, Cummins’ Health Improvement Strategy Director, were awarded with awards in the “Most Effective Population Health and Wellness Awards” category. Further information on the winners can be found in the IHC’s publication here, on pages 39 and 44, respectively. In its eighth year, the awards identified representatives from 61 companies “who are superstars in the area of health and benefit management.” According to the IHC’s CEO and publisher Doug Field, “The Institute for HealthCare Consumerism is highlighting those individuals who are actively changing our broken health care system for the better. At this time of disruption, it is important to recognize the emerging leaders and innovators.” AGCO’s Branch was honored for evolving the company’s wellness programs from the traditional to a more active, engaged and invested workforce – and chose Virgin Pulse and its suite of wellness-focused solutions for employees to meet their own individual wellness goals, and thus feel more engaged. Highlights included an on-site trainer who led “boot-camp” classes and a partnership with a local gym, coupled with Virgin Pulse’s social efforts, healthy challenges and events. Cummins’ Whiteman didn’t believe that traditional wellness programs offered the holistic approach necessary to change behaviors for the long term, to create happy, engaged employees. By implementing programs from Virgin Pulse, she was able to have more than 80 percent of her employees engaged in next-generation wellness initiatives, including the “Healthy Holidays Challenge,” in which more than 70 percent of participants actually lost weight during the holiday season. “One of the most difficult questions we get asked is one of the first ones – what exactly is an engaged employee? Quite simply, it’s one that feels like their employer truly cares about their Total Quality of Life and supports them across all aspects of their lives, including their physical, social, mental, and financial health. Showing employees your company cares about them will ultimately yield employee engagement, productivity and loyalty benefits for the company,” said Chris Boyce, CEO of Virgin Pulse. “Both AGCO and Cummins are outstanding examples of companies that actively show their employees they care, and as such, we at Virgin Pulse extend a hearty congratulations to both Dennis Branch and Martha Whiteman.” ABOUT THE HEALTHCARE CONSUMERISM SUPERSTARS Sponsored by the Institute for HealthCare Consumerism, the Annual HealthCare Consumerism Awards are designed to recognize those who go above and beyond in executing innovative health and benefit management programs or providing related solutions to organizations. ABOUT VIRGIN PULSE Virgin Pulse, formerly Virgin HealthMiles and part of Sir Richard Branson’s famed Virgin Group, increases engagement and loyalty by providing employee-centered programs and tools that go beyond physical wellness. Unlike narrowly focused, one-dimensional solutions, Virgin Pulse is a hub of consumer-focused strategies and innovative tools that combine to drive real change across every aspect of an employee’s life. The name Pulse was chosen due to its universality—everyone, individuals and organizations alike—have one, and it is the backbeat to their own unique rhythm and tempo which engages and impacts those around them. More than 200 industry leaders representing 1,000,000+ employees have selected Virgin Pulse’s award-winning programs for their workplace. To learn more, visit www.virginpulse.com. Contact: fama PR for Virgin Pulse Ed Harrison, 617-986-5002 email@example.com
Virgin Pulse Clients Honored as HealthCare Consumerism Superstars
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