ServiceSource and Aria Systems Form Strategic Partnership

  ServiceSource and Aria Systems Form Strategic Partnership

Companies to Provide Joint Solutions for Recurring Revenue Businesses

Business Wire

SAN FRANCISCO -- November 19, 2013

ServiceSource® (NASDAQ: SREV) and Aria Systems today announced a strategic
partnership to help companies with subscription and cloud offerings maximize
their recurring revenue with high touch sales, actionable analytics, and
automated transaction management. The partnership will combine ServiceSource’s
Renew OnDemand™ data management and renewal sales automation and analytics
capabilities with Aria’s recurring revenue commerce hub that provides billing
and other business management services.

Today, many B2B companies are shifting their business models to support the
emerging Recurring Revenue Economy. This shift includes offering a range of
business models including subscriptions, usage and pre-paid pricing. In
addition, these new models lower customer switching costs while increasing the
risk of churn. As such, companies must continuously engage with their
customers, demonstrate the ongoing value of a product or service, and ensure
long-term customer success. ServiceSource and Aria give companies the
flexibility to try different monetization strategies and combine them with
tailored customer engagement programs.

Aria and ServiceSource each bring over a decade of experience in cloud-based
recurring revenue management, helping companies maximize ongoing sales
activities and increase loyalty throughout the entire customer lifecycle. By
combining Renew OnDemand, the only cloud application built specifically to
grow recurring revenue, with Aria’s leading recurring revenue commerce
capabilities, the joint solution will:

  *Support new recurring revenue strategies: The partnership will provide one
    flexible solution for managing all customer transactions including new
    product sales, renewals, subscriptions and usage based fees – across any
    customer interaction channel.
  *Streamline recurring revenue sales: Automate every step of the sales
    process including data and opportunity management, tailored offers and
    sales plays, and billing.
  *Deliver increased levels of customer insight: Actionable recurring revenue
    metrics and analytics provide insight into renewal and operational
    performance, usage and billing data while identifying new opportunities
    for upsell and cross-sell.

“As a leader in recurring revenue solutions, Aria shares a common vision with
ServiceSource,” said Mike Smerklo, Chairman and CEO of ServiceSource. “We’re
excited about this partnership and the benefits it will bring to our
customers. Together we will help companies accelerate their growth by
improving their ability to sell, renew, monetize and transact with their
subscription-based customers.”

“Aria enables companies to provide their solutions using a wide variety of
recurring revenue models, including subscription, usage, prepaid, tiered or a
combination approach,” said Tom Dibble, CEO, Aria Systems. “Through this
partnership with ServiceSource, our customers will power their recurring
revenue sales teams with intelligent offers and automation.”

About ServiceSource

ServiceSource International, Inc. (NASDAQ: SREV) is the global leader in
recurring revenue management. Renew OnDemand™, the only cloud application
built specifically to grow recurring revenue, automates a highly valuable but
typically manual business process. By leveraging big data to give companies a
complete view of their customers, Renew OnDemand and our proven services drive
higher subscription, maintenance, and support revenue, improved customer
retention, and increased business predictability.

With over a decade of experience focused exclusively on growing recurring
revenue, ServiceSource's products and services are based on proven best
practices and global benchmarks. Headquartered in the Cloud Corridor of San
Francisco, ServiceSource® manages over $9 billion in recurring revenue for the
world’s largest and most respected technology companies. ServiceSource renews
a customer contract every 47 seconds through engagements in more than 150
countries and 40 languages. For more information, please go to
www.servicesource.com.

About Aria Systems

Aria Systems helps leading businesses connect their customers with the
products and services they love. Industry leaders like Pitney Bowes, Experian,
AAA NCNU, VMWare, HootSuite and many others choose Aria to power their
recurring revenue business and deliver exceptional experiences to their
customers. Learn more about us at www.ariasystems.com.

Forward-Looking Statements

This press release contains forward-looking statements, including statements
regarding the benefits ofServiceSourceofferings, our managed services and
our Renew OnDemand cloud platform and application. These forward-looking
statements are based on our current assumptions and beliefs, and involve risks
and uncertainties that could cause our results to differ materially from those
expressed or implied in our forward-looking statements. Those  risks and
uncertainties include, without limitation, fluctuations in our quarterly
results of operations; the risk of material defects or errors in the our
software offerings or their failure to meet customer expectations; migrating
customers to Renew OnDemand and the ability to integrate Renew OnDemand with
other third-party applications used by our customers; errors in estimates as
to the renewal rate improvements and/or service revenue we can generate for
our customers; our ability to grow the market for service revenue management;
our ability to protect our intellectual property rights; the risk of claims
that our offerings infringe the intellectual property rights of others;
changes in market conditions that impact our ability to sell the Renew
OnDemand solution and/or generate service revenue on our customers' behalf;
the possibility that our estimates of service revenue opportunity under
management and other metrics may prove inaccurate; demand for our offering
that falls short of expectations; our ability to keep customer data and other
confidential information secure; our ability to adapt our solution to changes
in the market or new competition; general political, economic and market
conditions and events; and other risks and uncertainties described more fully
in our periodic reports and registration statements filed with theSecurities
and Exchange Commission, which can be obtained online at the Commission's
website athttp://www.sec.gov. All forward-looking statements in this press
release are based on information currently available to us, and we assume no
obligation to update these forward-looking statements.

Connect with ServiceSource:

http://www.facebook.com/ServiceSource

http://twitter.com/servicesource

http://www.linkedin.com/company/servicesource

http://www.youtube.com/user/ServiceSourceMKTG

Trademarks

ServiceSource, Renew OnDemand and anyServiceSourceproduct or service names
or logos above are trademarks ofServiceSource International, Inc. All other
trademarks used herein belong to their respective owners.

Contact:

ServiceSource
Randy Brasche, 415-901-7719
rbrasche@servicesource.com
or
Lewis PR for ServiceSource
Dan Walsh, 415-432-2400
Dan.Walsh@lewispr.com
or
Activa PR for Aria Systems
Marina Greenwood, 415-776-5350
marina@activapr.com
 
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