Allot's ClearSee Selected by Tier One Mobile Operator in EMEA

        Allot's ClearSee Selected by Tier One Mobile Operator in EMEA

Allot ClearSee Chosen to Provide Subscriber Behavior Analysis

PR Newswire

HOD HASHARON, Israel, November 18, 2013

HOD HASHARON, Israel, November 18, 2013 /PRNewswire/ --

Allot Communications Ltd. (NASDAQ: ALLT), a leading supplier of service
optimization and revenue generation solutions for fixed and mobile broadband
operators, today announced it has received an order from a Tier One EMEA-based
mobile operator for the newly-announced Allot ClearSee Big Data analytics
solution. Allot ClearSee provides analysis for a rich variety of application,
subscriber, device and Quality of Experience (QoE) data from a mobile
operator's network and then transforms the source data into valuable business
intelligence needed to drive service profitability and customer satisfaction.

Allot ClearSee provides crucial insight into network and subscriber activity,
thereby allowing operators to identify the behavior of each subscriber and
segment users according to their personal preferences. On this basis, the
operator can determine the best and most profitable personalized services to
offer to its subscribers, for example offering popular games to
previously-identified interactive gamers. This level of marketing and
segmentation results in increased Average-Revenue-Per-User (ARPU), customer
satisfaction and loyalty, and thereby reduces churn. The EMEA operator is
utilizing Allot ClearSee to provide insights into subscriber behavior, such as
applications and services used most, as well as an analysis of online
activity, traffic volume and trends. 

"This Tier One EMEA operator joins a growing number of leading operators that
are trialing Allot ClearSee around the globe in order to turn their own
network data into an intelligent business tool," said Andrei Elefant, VP
Marketing and Product Management for Allot. "This latest deployment
underscores the positive feedback we have received on Allot ClearSee to date
and emphasizes the market's overall need for telco-specific big data analytics
tools."

The Allot ClearSee platform is designed to handle large and growing volumes of
data as well as interoperate smoothly with other operator systems. The product
is built upon a Self-Service approach to data mining and analysis, starting
with a full complement of "out-of-the-box" reports and customizable queries
for analyzing data from a range of perspectives. Allot ClearSee provides
operators with a dedicated, interactive workspace to mine the data warehouse
for specific information, model ad hoc questions, test what-if scenarios and
immediately visualize the results.

About Allot Communications

Allot Communications Ltd. (NASDAQ, TASE: ALLT) is a leading global provider of
intelligent broadband solutions that put mobile, fixed and enterprise networks
at the center of the digital lifestyle. Allot's DPI-based solutions identify
and leverage the business intelligence in data networks, empowering operators
to shape digital lifestyle experiences and to capitalize on the network
traffic they generate. Allot's unique blend of innovative technology, proven
know-how and collaborative approach to industry standards and partnerships
enables service providers worldwide to elevate their role in the digital
lifestyle ecosystem and to open the door to a wealth of new business
opportunities. For more information please visit: http://www.allot.com

Forward Looking Statement

This release may contain forward-looking statements, which express the current
beliefs and expectations of Company management. Such statements involve a
number of known and unknown risks and uncertainties that could cause our
future results, performance or achievements to differ significantly from the
results, performance or achievements expressed or implied by such
forward-looking statements. Important factors that could cause or contribute
to such differences include risks relating to: our ability to compete
successfully with other companies offering competing technologies; the loss of
one or more significant customers; consolidation of, and strategic alliances
by, our competitors, government regulation; lower demand for key value-added
services; our ability to keep pace with advances in technology and to add new
features and value-added services; managing lengthy sales cycles; operational
risks associated with large projects; our dependence on third party channel
partners for a material portion of our revenues; and other factors discussed
under the heading "Risk Factors" in the Company's annual report on Form 20-F
filed with the Securities and Exchange Commission. Forward-looking statements
in this release are made pursuant to the safe harbor provisions contained in
the Private Securities Litigation Reform Act of 1995. These forward-looking
statements are made only as of the date hereof, and the company undertakes no
obligation to update or revise the forward-looking statements, whether as a
result of new information, future events or otherwise.

Contacts

Allot Communications
Maya Lustig | Director of Corporate Communications
+972-9-7616851 |mlustig@allot.com

Finn Partners for Allot Communications
Amy Farrell, +1-617-366-7149, amy.farrell@finnpartners.com

SOURCE Allot Communications Ltd.