Eye Tracking for PS4 - Sony Magic Lab and SMI Eye Tracking

          Eye Tracking for PS4 - Sony Magic Lab and SMI Eye Tracking

  PR Newswire

  BERLIN and TELTOW, Germany, November 18, 2013

BERLIN and TELTOW, Germany, November 18, 2013 /PRNewswire/ --

SensoMotoric Instruments (SMI) eye tracking technology empowers Sony's Magic
Lab to develop new gaze interaction game concepts for the PlayStation 4

During the All Access launch event for its PlayStation 4, Sony allowed an
exclusive inside look at their Magic Lab which is now testing the use of eye
tracking in PS4 games. The eye tracking technology is provided by SensoMotoric
Instruments (SMI) of Germany, a world leader in eye and gaze tracking for over
20 years.

 (Photo: http://photos.prnewswire.com/prnh/20131118/653785 )

The Magic Lab is Sony's dynamic R&D department that works on finding and
prototyping new technologies which will impact people's gaming experience. The
Lab has already given birth to the PlayStation Move Motion Controller, the
EyeToy camera and most recently the DualShock 4 Controller. The EyeToy creator
Richard Marks revealed that the Lab is currently looking into the eye control
technology using SMI's RED-oem eye tracker that could allow players to use eye
movements to steer a game's camera, employ eye gaze as an aiming or selection
mechanism, and also let the gamers have more intelligence as they'll know what
the other players are looking at.

Click here  to watch the Magic Labs B ehind the Scenes video: 
http://www.gametrailers.com/videos/0hu5h0/playstation-4-magic-labs-behind-the-scenes

SMI's flexible RED-oem platform and powerful Software Development Kit (SDK)
allows enterprise customers to easily integrate remote eye tracking into their
own applications and products. The RED-oem eye tracker provides accurate gaze,
pupil and position information and guarantees large freedom of head movement
for the game players.

Christian Villwock, Director of SMI´s OEM Solutions Business: "We believe that
gaze interaction creates an amazing new experience for gaming and we're
excited to work with global players like Sony to make our Eye Tracking
Technology ready for the gaming market."

Learn more about SensoMotoric Instruments (SMI) at http://www.smivision.com

SMI on Facebook : http://www.facebook.com/smieyetracking  SMI on Twitter :
http://www.twitter.com/smieyetracking  SMI on Flickr :
http://www.flickr.com/smieyetracking  SMI on YouTube :
http://www.youtube.com/smieyetracking

Contact SMI: Stefanie Gehrke, Marcom Manager, stefanie.gehrke@smi.de
 
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