Face Facts: Global Research Report Finds That Companies Could Increase Revenue
By Investing In More Face-to-Face Meetings
ATLANTA, Nov. 13, 2013
ATLANTA, Nov. 13, 2013 /PRNewswire/ -- Crowne Plaza® Hotels & Resorts, part of
the InterContinental Hotels Group (IHG®), has released its first-ever Business
Meetings in a Modern World global research report, revealing that businesses
around the world could be missing out on nearly a quarter (24%) of additional
revenue because they are not investing enough time in face-to-face contact.
Business Meetings in a Modern World Infographic.
The report surveyed more than 2,000 business men and women across five major
markets – the UK, US, United Arab Emirates (UAE), China and India – to better
understand how business professionals are using both virtual and face-to-face
meetings and the possible economic impact.
The survey found that:
oNearly half (47%) of business men and woman surveyed believe they had lost
a contract or client simply because they didn't have enough face-to-face
meetings, which resulted in the estimated yearly revenue loss of 24% - a
significant loss for any business.
oIn fact, 81% of business men and women state that face-to-face meetings
are better for building long-term trust and ensuring strong client
oHowever, nearly two thirds (63%) reported that the number of virtual
meetings they attended has increased in the past 5 - 10 years further
demonstrating that the value of face-to-face meetings is being overlooked
in favor of cost and time-saving technologies, such as video conferencing.
Hazel Carter-Showell, Business psychologist and body language expert, said:
"Although developments in technology allow business men and women to make
achievements in meetings that would have been impossible a few years back,
meeting face-to-face continues to bring significant benefits that are much
harder to obtain through virtual channels. One of these benefits is building
trust, which research has shown is behind many profitable companies. Trusted
companies have higher morale, productivity, lower employee turnover and create
deeper relationships with their customers."
According to the findings in the report, not only how a business meeting is
conducted, but also when, could change the outcome. Tuesday morning is
identified as the optimum time for a successful face-to-face meeting in the UK
and US, while Monday mornings are considered the best time of the week for
productive meetings in China, India and UAE.
Janis Cannon, Global Vice President, Crowne Plaza Hotels & Resorts, IHG,
"The scale and diversity of our family of brands means that our hotels can
meet our guests' needs whatever the occasion. We listen to our guests closely
to ensure we continue to do this and this research has helped us to further
understand the needs of business travelers.
"The findings are clear. Virtual meetings can save time and money, but there
are times when sealing a deal requires a handshake and 'seeing the whites of
the eyes' of a business associate. At Crowne Plaza Hotels & Resorts, we
empower our guests to do both. Our highly trained Crowne Plaza Meetings
Directors tailor meetings to individual needs, whether physical or virtual, to
ensure they are set up for success."
Additional findings from the global survey reveal:
oBusiness men and women worldwide attend more face-to-face and virtual
meetings than they did 10 years ago – the biggest increase seen for
oStarting a new business relationship (57%), finalizing a deal (54%) and
contract negotiation (53%) are the top subjects respondents prefer to
o53% of respondents believe that connecting with a business associate on
social media can help them develop a stronger and more trusted
relationship. Facebook came out more popular than the business networking
website LinkedIn, with 48% saying they had used Facebook and 42% had
looked at an associate's LinkedIn page.
oSmall talk is recognized as a good business meeting tool, with the average
meeting starting with about 7.5 minutes of light-hearted conversation.
oThe UK & the US spend the first few minutes of a meeting discussing the
weather, as opposed to news and current affairs, which is the main topic
of conversation in China (64%), India (59%) and the UAE (49%).
Crowne Plaza's Business Meetings in a Modern World report includes detailed
findings from the global research study and was created in association with
business psychologist and meetings expert, Hazel Carter-Showell.
Crowne Plaza Hotels & Resorts is part of IHG, one of the world's leading hotel
companies. IHG has a broad portfolio of nine brands across over 4,600 hotels,
in nearly 100 countries and territories. IHG is also the first and only hotel
company to offer free Internet in all hotels to all loyalty program members
globally, starting with Elite IHG® Rewards Club members now and extending to
all members during 2014.
About Crowne Plaza Meetings Survey
The findings of this study are based on an internet survey of 2,170 business
professionals and meeting attendees across UK, USA, India, China and UAE.
Interviews were conducted by TNS Global in August 2013.
About Crowne Plaza Hotels & Resorts
Part of the IHG global portfolio, Crowne Plaza® Hotels & Resorts is a dynamic
upscale hotel brand located in nearly 65 countries around the world in major
urban centers, gateway cities and resort destinations. As the fourth largest
upscale full-service hotel brand in the world and one of the fastest growing,
the Crowne Plaza brand has a solid foundation for further growth. The
portfolio has doubled since 2003 to nearly 400 hotels, and the global pipeline
has increased fourfold to nearly 100 hotels. Crowne Plaza® properties offer
comprehensive meetings and event facilities, the Crowne Plaza Sleep
Advantage®, 24 hour business services and fully-equipped fitness centers,
ensuring guests can work productively, connect with colleagues, and
re-energize in order to perform at the top of their game.
The brand's signature meetings program currently includes: Two-hour Response
Guarantee, Crowne Plaza Meetings Director, Daily Meeting Debrief and IHG®
Rewards Club Meeting Rewards[i]. Guests can learn more about Crowne Plaza
meetings services by visiting www.ihg.com/crowneplaza.
About Hazel Carter-Showell
Hazel Carter-Showell is a founding Director of CarterCorson, a UK based firm
of business psychologists providing leadership development, assessment and
coaching in the public and private sectors. With 18 years' experience of
executive recruitment, development and management consultancy, Hazel is a
graduate in business and psychology, Fellow of the CIPD with postgraduate
qualifications in management learning and an expert in human behavior at work.
IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global
organization with a broad portfolio of nine hotel brands, including
InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels &
Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge
Suites®, Candlewood Suites®, EVEN™ Hotels and HUALUXE™ Hotels & Resorts.
IHG manages IHG® Rewards Club, the world's first and largest hotel loyalty
program with over 76 million members worldwide. The program was relaunched in
July 2013, offering enhanced benefits for members including free internet for
Elites across all hotels, globally.
IHG franchises, leases, manages or owns over 4,600 hotels and 679,000 guest
rooms in nearly 100 countries and territories. With more than 1,000 hotels in
its development pipeline, IHG expects to recruit around 90,000 people into
additional roles across its estate over the next few years.
InterContinental Hotels Group PLC is the Group's holding company and is
incorporated in Great Britain and registered in England and Wales.
Visitwww.ihg.comfor hotel information and reservations
andwww.ihgrewardsclub.comfor more on IHG Rewards Club. For our latest news,
Crowne Plaza Hotels & Resorts
InterContinental Hotels Group
Business Meetings in a Modern World Infographic Complete Infographic.
Crowne Plaza Logo.
Image with caption: "Business Meetings in a Modern World Infographic." Image
available at: http://photos.prnewswire.com/prnh/20131113/MM16101-INFO-a
Image with caption: "Business Meetings in a Modern World Infographic Complete
Infographic." Image available at:
Image with caption: "Crowne Plaza Logo." Image available at:
[i] Program is only available at IHG hotels in the US, Canada, Mexico,
Caribbean, Central America, South America, Greater China, Australia, New
Zealand, South Pacific, Japan, Korea, Southeast Asia and Southwest Asia.
Redemption varies by country.
SOURCE Crowne Plaza(R) Hotels & Resorts
Contact: Caroline Huston, Crowne Plaza® Hotels & Resorts, 770-604-2495,
firstname.lastname@example.org; Lindsay Littlejohn, Hill + Knowlton Strategies,
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