Rogers Redefines TV Viewing with Recommendation App for NextBox

First Canadian cable company to introduce app that provides on-screen 
entertainment suggestions based on customers' real-time viewing 
Customers can easily navigate double the movies and shows On Demand served up 
by NextBox 
TORONTO, Nov. 13, 2013 /CNW/ - Rogers Communications unveiled today a 
Recommendation App for NextBox that takes TV viewing to the next level. With 
twice as many movies and TV shows On Demand compared to Fibe™, the new 
recommendation tool allows Rogers customers to dive deep into their 
entertainment libraries and discover more programming within their cable 
packages. The app gives access to personalized live, rental, On Demand and 
previously recorded program recommendations displayed right on TV screens. 
"We are committed to providing the best entertainment and in-home video 
experiences for our customers. The Recommendation App is a cable industry 
first and an evolution of our NextBox experience that lets customers spend 
less time searching and more time being entertained," said David Purdy, senior 
vice-president, content, Rogers Communications. "Canadians can now explore and 
uncover more programming that appeals to their individual tastes, from the 
most popular original series to niche specialty channels." 
Naturally integrated into the TV viewing experience and accessible in a 
variety of non-intrusive ways, the app recommends similar programs based on 
what customers are currently viewing or just finished watching. 
Recommendations are accessed in PVR mode, On Demand, through search or live TV 
listings.App highlights include: 


    --  Press the "Info" or "Guide" buttons on the remote, scroll over
        to the information icon and a prompt will appear.
    --  Select "More Like This Show" from the prompt to review a list
        of recommended titles.
    --  Viewers can also discover even more titles by selecting the new
        "Most Watched" menu, which reveals the popular TV shows,
        movies, and channels viewed by Rogers customers at that time.
    --  Recommendations are based on the preferred genre, director and
        starring actors, and are personalized to the current program
        the customer is watching.

The Recommendation App is part of the NextBox 3.0 experience that gives 
viewers unprecedented access to record up to eight HD programs at one time, 
one TB of PVR storage capacity and watch twice as many movies and shows On 
Demand when compared to Fibe™. The app is rolling out to Rogers customers 
with NextBox 2.0 and 3.0 in Ontario. For more information visit 
www.rogers.com/NextBox.

Rogers also announced today that customers can easily discover a breadth of 
premium children's TV programs all in one spot with Rogers Kids Zone on Ch. 
200 and via Rogers Anyplace TV on multiple screens. Kids Zone is a safe, 
family-friendly entertainment destination, home to hundreds of wholesome and 
engaging TV shows and movies for children.

About Rogers
Rogers Communications is a diversified Canadian communications and media 
company. We are Canada's largest provider of wireless voice and data 
communications services and one of Canada's leading providers of cable 
television, high-speed Internet and telephony. Through Rogers Media we are 
engaged in radio and television broadcasting, televised shopping, magazines 
and trade publications, sports entertainment, and digital media. We are 
publicly traded on theTorontoStock Exchange (TSX: RCI.A and RCI.B) and on 
the New York Stock Exchange (NYSE: RCI).



SOURCE  Rogers Communications Inc. 
Kaili Lupp Rogers Communications Kaili.lupp@rci.rogers.com 416-935-4824 
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CO: Rogers Communications Inc.
ST: Ontario
NI: TLS NP  
-0- Nov/13/2013 14:00 GMT
 
 
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