Breaking News

Tweet TWEET

SendtoNews and Postmedia Network Team up to Deliver Sports Highlights

  SendtoNews and Postmedia Network Team up to Deliver Sports Highlights

           Postmedia representing SendtoNews exclusively in Canada

Business Wire

TORONTO & VANCOUVER, British Columbia -- November 12, 2013

Digital sports video agency SendtoNews and Postmedia Network, Canada’s largest
publisher by circulation of paid English-language daily newspapers, are
pleased to announce that SendtoNews will deliver premium sports highlights on
Postmedia’s newspaper websites* across the country. In addition, Postmedia
will become the exclusive sales representative for SendtoNews advertising and
brand sponsorship programs in Canada.

“This agreement provides SendtoNews with national sales representation and
gives our premium content distribution on Postmedia’s outstanding digital
network,” said SendtoNews’ CEO Greg Bobolo.

SendtoNews premium sports service features a vast array of web-ready,
premium-quality video content from NFL, NASCAR, Hockey, Winter Sports,
Baseball, Cycling, Tennis, Soccer, Golf, X Games upcoming, FIFA World Cup and
SOCHI 2014 delivered 24/7. This includes:

  *Pre- and post-game sports coverage, game highlights, interviews, top
    plays, news and much more.
  *NFL highlights of the best game action for all preseason, regular season
    and post-season games including the Super Bowl and Pro Bowl as well as the
    upcoming NFL game between the Buffalo Bills and Atlanta Falcons in Toronto
    Sunday, December 1, 2013.

“Representing SendtoNews is a great addition to our already broad portfolio
further extending our advertising reach,” said Brandon Grosvenor, Senior Vice
President, Sales, Postmedia Network. “The ability to engage our audience of
6.9 million monthly unique visitors across our company** with SendtoNews’
premium sports footage is a wonderful complement to our sports sections.”

Advertisers can choose from a number of creative ad offerings including
pre-roll ads, in-video brand overlays, top bar brand visibility, virtual
scoreboards and in-stream advertising to target fans by market or sports
preference.

*Postmedia newspaper websites featuring SendtoNews sports highlights include
nationalpost.com, theprovince.com (Vancouver), vancouversun.com,
calgaryherald.com, edmontonjournal.com, leaderpost.com (Regina),
thestarphoenix.com (Saskatoon), windsorstar.com, ottawacitizen.com,
montrealgazette.com and canada.com.

**Source: comScore Canada April/May/June 2013 – 3 month average.

About Postmedia Network
Postmedia Network Inc., a wholly owned subsidiary of Postmedia Network Canada
Corp. (TSX:PNC.A, PNC.B), is the largest publisher by circulation of paid
English-language daily newspapers in Canada, representing some of the
country’s oldest and best known media brands. Reaching millions of Canadians
every week, Postmedia Network engages readers and offers advertisers and
marketers integrated solutions to effectively reach target audiences through a
variety of print, online, digital, and mobile platforms.

About SendtoNews
Digital sports news agency SendtoNews represents over 75 professional sports
leagues on 4 continents including NFL, NASCAR, English Premier League, Formula
1, PGA Tour, LPGA, AHL, Kentucky Derby, Wimbledon, Tour de France, FIS Alpine
Skiing, X Games and other premier sports properties.

SendtoNews distributes its exclusive premium sports video highlights (short
form video) to newspaper.com’s and digital publishers across North America.
SendtoNews has been reshaping the short form digital sports video landscape to
provide its exclusive sports content to publishers pushing a much deeper
integration.

Headquartered with studios in Victoria, affiliate offices in Vancouver,
Toronto, San Francisco, New York and London, SendtoNews is a trusted source of
broadcast-quality and digital sports highlights for newsrooms across North
America and abroad via its News Partnership Network™ which is currently
capable of serving a combined 100+ million broadcast and digital viewing
impressions. Visit www.sendtonews.com, follow @sendtonews on Twitter, or call
toll free 855.590.1991.

Contact:

Postmedia Network
Georgia Sourtzis, 416-386-2892
Manager, Communications
gsourtzis@postmedia.com
or
SendtoNews
David Davies
VP, Communications
Mobile: 250-744-7415
Toll Free: 855-590-1991
david.davies@sendtonews.com