Digital Ally Receives Order From Evansville, Indiana Police Department for 150 FirstVU HD Body Cameras

Digital Ally Receives Order From Evansville, Indiana Police Department for 150 
FirstVU HD Body Cameras 
Largest Single Order for Newly Launched FirstVU HD 
LENEXA, KS -- (Marketwired) -- 11/12/13 --  Digital Ally, Inc.
(NASDAQ: DGLY), which develops, manufactures and markets advanced
video surveillance products for law enforcement, homeland security
and commercial applications, today announced the receipt of its
largest single order for the FirstVU HD body camera, which was
introduced to the market in the third quarter of 2013. The order,
from the Evansville, Indiana police department, will be shipped in
the current quarter. 
The Evansville police department evaluated all of the major body
cameras on the market during a 60-day testing period before selecting
Digital Ally's FirstVU HD for its officers. Testing included
evaluation of product durability, versatility, ease of use, battery
life, video and sound quality, upload and download speeds, and the
data storage requirements for a typical officer's daily shift. 
"We have sold over 350 FirstVU HD units, including the Evansville
order, since the new body camera was officially launched in July
2013, and the FirstVU HD is being tested and evaluated against
competitive products by over 150 law enforcement agencies," stated
Stanton E. Ross, Chief Executive Officer of Digital Ally, Inc. "These
test and evaluation programs are typically one to three months in
duration, and based on an analysis of completed test and evaluation
programs, our FirstVU HD has emerged as the top-rated system by a
clear majority of the agencies performing the evaluations. We have
averaged approximately 20 new police agencies initiating test and
evaluation programs per week, with active and completed test and
evaluation projects representing potential sales of over 4,600 units
at the present time. However, the test and evaluation programs do not
always translate into immediate orders, because agencies must follow
requisition procedures, secure appropriate approvals, and ascertain
that funding is available, which is never assured, before actually
placing the orders." 
"Digital Ally recently participated in the International Chiefs of
Police (IACP) show in Philadelphia, where interest in our FirstVU HD
was very strong. The Company is actively following up with the more
than 900 police agencies that indicated an interest in the FirstVU HD
at the show," concluded Ross. 
About Digital Ally, Inc. 
Digital Ally, Inc. develops, manufactures and markets advanced
technology products for law enforcement, homeland security and
commercial applications. The Company's primary focus is digital video
imaging and storage. For additional information, visit
www.digitalallyinc.com. 
The Company is headquartered in Lenexa, Kansas, and its shares are
traded on The Nasdaq Capital Market under the symbol "DGLY". 
This press release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Act of 1934. These forward-looking statements are
based largely on the expectations or forecasts of future events, can
be affected by inaccurate assumptions, and are subject to various
business risks and known and unknown uncertainties, a number of which
are beyond the control of management. Therefore, actual results could
differ materially from the forward-looking statements contained in
this press release. A wide variety of factors that may cause actual
results to differ from the forward-looking statements include, but
are not limited to, the following: whether the Company will be able
to improve its revenues and operating results in 2013 given the
current economic environment; the Company's ability to deliver its
newer product offerings as scheduled and have them perform as
anticipated, including the FirstVU HD; its ability to obtain the
required components and products on a timely basis; its ability to
maintain or expand its share of the markets in which it competes,
including those outside the law enforcement industry; whether the
results of the test and evaluation programs and interest shown in the
FirstVU HD will translate into sales of the product, including the
potential for orders exceeding 4,600 units; competition from larger,
more established companies with far greater economic and human
resources; its ability to attract and retain customers and quality
employees; the effect of changing economic conditions; and changes in
government regulations, tax rates and similar matters. These
cautionary statements should not be construed as exhaustive or as any
admission as to the adequacy of the Company's disclosures. The
Company cannot predict or determine after the fact what factors would
cause actual results to differ materially from those indicated by the
forward-looking statements or other statements. The reader should
consider statements that include the words "believes", "expects",
"anticipates", "intends", "estimates", "plans", "projects", "should",
or other expressions that are predictions of or indicate future
events or trends, to be uncertain and forward-looking. The Company
does not undertake to publicly update or revise forward-looking
statements, whether as a result of new information, future events or
otherwise. Additional information respecting factors that could
materially affect the Company and its operations are contained in its
annual report on Form 10-K for the year ended December 31, 2012 and
quarterly report on Form 10-Q for the three and nine months ended
September 30, 2013, as filed with the Securities and Exchange
Commission.  
For Additional Information, Please Contact: 
Stanton E. Ross
CEO 
(913) 814-7774
or
RJ Falkner & Company, Inc.
Investor Relations Counsel 
(800) 377-9893 
info@rjfalkner.com 
 
 
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