Barnes & Noble to Host Series of Free Storytime Events Designed to Spark a
Love of Reading and Excitement for the Holidays
NEW YORK -- November 12, 2013
Barnes & Noble, Inc. (NYSE:BKS), one of the nation’s largest booksellers and
the leading retailer of content, digital media and educational products, today
announced a series of special holiday Storytime events for children and
families, designed to spark a love of reading, build excitement for the
holiday season and encourage generosity towards others. The events center
around favorite kids’ books and characters including How the Grinch Stole
Christmas!, The Polar Express and The Elf on the Shelf^®.
“It all happens at Barnes & Noble this holiday season and our booksellers are
very excited to once again host our annual holiday Storytimes, as well as
launch a few new events,” said Sarah DiFrancesco, Vice President of Business
Development. “These events have been carefully planned to encourage children
to read and get everyone in the family into the holiday spirit. From adopting
an elf to encouraging kids to do one good deed each day for 25 days, attending
a Barnes & Noble holiday event will certainly make everyone’s heart grow three
times larger (just like the Grinch).”
Barnes & Noble’s 2013 children’s holiday store events include:
*The Elf on the Shelf: A Christmas Tradition Storytime -- Stores nationwide
will host The Elf on the Shelf ^ Storytimes & Adopt-an-Elf events
throughout November and December. The free event will kick off with a
reading of The Elf on the Shelf: A Christmas Tradition. The story, written
by Carol Aebersold and Chanda Bell, reveals how Santa knows who to place
on the Naughty and Nice lists each year.
*Thanksgiving Storytime – In November, select stores will host a free
Storytime featuring a reading of a Thanksgiving-themed title such as
Thanksgiving Day Thanks by author Laura Malone Elliot. Booksellers will
add to the festivities by showcasing other Thanksgiving children’s book
titles like Clifford’s Thanksgiving Visit on the spectacular display of
NOOK^® HD+. Holiday treats and fun activities will round out the
festivities, along with a time of sharing as children express what they
are thankful for.
*Festival of Lights at Chanukah Storytime – From November 27 to December 5,
select stores will host a free Chanukah Storytime featuring a reading of
author Jane Yolen’s tale, How Do Dinosaurs Say Happy Chanukah? The special
event will include fun Chanukah activities for the little ones. People of
all faiths are welcome.
*“Grinch Day” – On December 1, stores across the country will celebrate the
first-ever holiday event, the “25 Days of Grinchmas,” encouraging kids to
“Grow Their Hearts Three Sizes by Doing One Kind Deed Each Day.” Grinch
Day celebrates everyone’s favorite grump, the beloved green curmudgeon
from the Dr. Seuss classic, How the Grinch Stole Christmas! The
festivities will include a Storytime, fun Grinch-themed activities and
*Take a Ride on The Polar Express – On Friday, December ^ 6, ^ at 7 p.m.,
stores across the country will ring in the holiday season with a free
Storytime featuring a reading of author Chris Van Allsburg’s heartwarming
tale, The Polar Express. Children are invited to dress in their pajamas
and “wind their way to the North Pole” during a reading of the holiday
This holiday season, Barnes & Noble will also host a special event for adults:
*Downton Abbey Parties -- From November 29 through December 15, stores
nationwide will host celebrations for fans of all ages of the PBS drama
Downton Abbey. The free Downton Abbey parties will feature show trivia and
many fun activities, including costume contests, BYOTC (Bring your Own
Teacup), find the fox (plush animal) hunt in the store, and more.
All Barnes & Noble holiday events are free and open to the public. For further
details about the special holiday events, contact any Barnes & Noble store or
visit the Barnes & Noble Store Locator.
In addition to hosting all of these great events this holiday season, Barnes &
Noble has some other great holiday programs:
*Holiday Book Drive - For more than 20 years, Barnes & Noble customers and
booksellers have demonstrated their holiday spirit and support for
children who are less fortunate through the Holiday Book Drive, which runs
from November 1 through January 1. Last year, stores collected and donated
more than 1.5 million books to more than 2,000 local charities across the
country that provide services to children.
*Holiday Gift Wrapping Program - In the rush of the holiday season,
customers can save time and help a good cause by having their gifts
wrapped in Barnes & Noble stores. The program helps not-for-profit
organizations looking for a fun and easy way to raise money during the
holiday season through gift wrapping services offered to customers for
donations.The gift wrapping program runs through December 24.
Organizations interested in participating should contact their local store
for more information.
The very best gifts are all at Barnes & Noble this holiday season and
customers are invited to discover and experience everything that Barnes &
Noble has to offer at any of the nearly 700 stores nationwide or online at
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE:BKS) is a Fortune 500 company and the leading
retailer of content, digital media and educational products. The company
operates 674 Barnes & Noble bookstores in 50 states, and one of the Web’s
largest e-commerce sites, BN.com (www.bn.com). Its NOOK Media LLC subsidiary
is a leader in the emerging digital reading and digital education markets. The
NOOK digital business offers award-winning NOOK® products and an expansive
collection of digital reading and entertainment content through the NOOK
Store® (www.nook.com), while Barnes & Noble College Booksellers, LLC operates
692 bookstores serving over 4.6 million students and faculty members at
colleges and universities across the United States. Barnes & Noble is proud to
be named a J.D. Power and Associates 2012 Customer Service Champion and is
only one of 50 U.S. companies so named. Barnes & Noble.com is ranked the
number one online retailer in customer satisfaction in the book, music and
video category and a Top 10 online retailer overall in customer satisfaction
according to ForeSee E-Retail Satisfaction Index (Spring Top 100 Edition).
General information on Barnes & Noble, Inc. can be obtained via the Internet
by visiting the company's corporate website: www.barnesandnobleinc.com.
Barnes & Noble, Inc.
Carolyn J. Brown, 212-633-4062
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