Pivothead Wearable Imaging Launches Indiegogo Campaign for SMART Eyewear

  Pivothead Wearable Imaging Launches Indiegogo Campaign for SMART Eyewear

    Pivothead SMART features Wireless HD Live Streaming and Developer API

Business Wire

DENVER -- November 12, 2013

Pivothead, a leader in wearable imaging technology, today launched an
Indiegogo campaign to bring their next generation Pivothead SMART (Simple
Modular Application-Ready Technology™) line of feature-rich eyewear to market.

Pivothead SMART Glasses. Teller Model. (Photo: Business Wire)

Pivothead SMART Glasses. Teller Model. (Photo: Business Wire)

Pivothead SMART provides the full 1080p high-definition (HD) video and 8
megapixel photo capture capability of Pivothead’s award-winning first
generation eyewear, plus Smart Mods™ - a revolutionary new design approach to
wearable technology. The new modular SMART lineup packs a multitude of new
features, including full HD wireless live streaming, and is geared towards
effortless real-time sharing activities across numerous applications.

Pivothead will be releasing its software developers kit (SDK) during the
Indiegogo campaign as it engages with the developer community to create
diverse applications in advance of Pivothead SMART’s consumer launch in spring
2014. The SDK will provide access for developers to create a wide range of
applications, capitalizing on the interactivity between Pivothead SMART and
other wirelessly connected devices such as smartphones and smartwatches.
Additionally, advanced analytic-driven Android applications can be run
directly on the glasses with the use of the Air Mod.

“Building a product that provides superior imaging quality was the paramount
objective in our first generation and it remains so with our second generation
SMART glasses,” said Pivothead founder and president, Christopher Cox. “When
you combine the high powered imaging performance of Pivothead SMART with
features like true point-of-view HD Live Streaming and second device software
interactivity, you have a product that can transform not only how we capture
and share our lives, but also how we do our jobs. The professional
applications are endless and we’re excited to engage with the developer
community to build on this disruptive platform.”

Pivothead SMART features include:

  *Share Your View - LIVE| live stream full HD video to web browser or
    mobile apps
  *Capture Unique POV Video & Images| full HD video : 8 mp stills :
  *Add SMARTMods™| accessories that add power, connectivity, and apps
  *Choose Your Style | two on-trend styles : prescription friendly
  *Store Memories| 16GB of internal memory : removable micro SD with mods
  *RechargeOn-The-Go| interchangeable Fuel Mod : continuously replaceable
  *Control Your Glasses Wirelessly| from your smartwatch, smartphone, & more
  *Get Notifications| configure audio and LED alerts from Pivothead and
    third party apps
  *Quick Pairing| instantly pair via Bluetooth with integrated NFC
  *Run SMART Apps| develop and run Android-based apps on the Air Mod
  *Open For Developers | published SDK for developers

According to Cox, Pivothead’s decision to use audio and an LED light-rail to
convey heads-up information to the wearer, as opposed to using a heads-up
display (HUD), is a reflection on Pivothead’s core values. “We call Pivothead
the Ultimate Life Camera. Our camera glasses are designed to encourage social
interaction, active sharing and the effortless documentation of your life in
ways previously unimagined, in real time and in full HD. HUD’s in their
current technological iteration are anti-social in more ways than one and
therefore counter to our objectives. We designed a simple method using sensory
experience to provide heads up information.”

Limited quantities of Pivothead SMART are available for pre-order at
discounted prices on the Pivothead SMART Indiegogo page. Initial orders will
ship at the end of Q1/early Q2 2014.

View full product and campaign details: http://igg.me/at/pivotheadsmart

About Pivothead

Founded in 2010, Pivothead was the first to engineer and mass-market
professional-grade photo and video functionality using high-performance, full
HD, video encoding low power System-on-Chip (SoC) in an eyewear platform. With
a true point-of-view, hands- and mount-free format, Pivothead is dedicated to
innovating simple, compelling and more convenient ways to capture your world.

Headquartered in Denver, Pivothead’s award-winning products can be found at
electronics, sporting goods and specialty outdoor retailers across the United
States and in more than a dozen countries.

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Stacy Harris, 303-895-6620
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