/C O R R E C T I O N -- ATA Inc./

                      /C O R R E C T I O N -- ATA Inc./

PR Newswire

BEIJING, Nov. 7, 2013

In the news release, "ATA Reports Fiscal 2014 Second Quarter Financial
Results", issued on November 7, 2013 by ATA Inc. over PR Newswire, we are
advised by the company that in the section titled "Conference Call and Webcast
Information (With Accompanying Presentation)", the dial-in numbers listed for
the conference call should read: U.S. & Canada (Toll-Free): +1 (888) 339-2688
/ International (Toll): +1 (617) 847-3007, rather than: U.S. & Canada
(Toll-Free): +1 (877) 407-6914 / International (Toll): +1 (201) 493-6709 as
originally issued inadvertently. Complete, corrected release follows.

  ATA Reports Fiscal 2014 Second Quarter Financial Results

    Company to Hold Conference Call on November 8, 2013, at 8 a.m. ET

BEIJING, Nov. 7, 2013 /PRNewswire-FirstCall/ -- ATA Inc. ("ATA" or the
"Company", Nasdaq: ATAI), a leading provider of advanced testing technologies
and testing-related services in China, today announced preliminary unaudited
financial results for its fiscal second quarter ended September 30, 2013
("Second Quarter 2014").

Second  Quarter 2014  Financial and Operating Highlights (percentage changes
and comparisons are year  over  year)

  oNet revenues of RMB45.1 million (US$7.4 million), compared to RMB46.8
    million
  oGross profit of RMB22.0 million (US$3.6 million), compared to RMB21.6
    million
  oLoss from operations of RMB4.7 million (US$0.8 million), an improvement
    from loss from operations of RMB11.0 million
  oNet loss of RMB4.3 million (US$0.7 million), an improvement from net loss
    of RMB9.1 million
  oAdjusted net loss excluding share-based compensation expense and foreign
    currency exchange gain (non-GAAP) of RMB2.7 million (US$0.5 million), an
    improvement from adjusted net loss excluding share-based compensation
    expense and foreign currency exchange gain (non-GAAP) of RMB6.6 million
  oBasic and diluted losses per ADS excluding share-based compensation
    expense and foreign currency exchange gain (non-GAAP) for Second Quarter
    2014 were both RMB0.12 (US$0.02)
  oDelivered approximately 1.7 million billable tests, up 21%
  oRMB284.6 million (US$46.5 million) in cash and no long-term debt as of
    September 30, 2013
  oClosed the acquisition of Xing Wei Institute (HK) Limited ("Xing Wei") on
    October 31, 2013, and appointed Xing Wei's founder and chairman Mr.
    Cheng-Yaw Sun as ATA's new CEO, succeeding Mr. Kevin Ma

Fiscal Year 2014 Outlook

  oFor the fiscal year ending March 31, 2014 ("Fiscal Year 2014"), ATA
    reiterates its expectation of net revenues of between RMB403.0 million and
    RMB423.0 million and non-GAAP net income (net income excluding share-based
    compensation expense and foreign currency exchange gain/loss) of between
    RMB37.0 million and RMB47.0 million.
  oFor the quarter ending December 31, 2013 ("Third Quarter 2014"), ATA
    expects net revenues of between RMB180.0 million and RMB200.0 million.

Mr. Kevin Ma, ATA's Chairman of the Board, stated, "The Company recently
announced the acquisition of Xing Wei, a private education technology company
that provides training solutions as well as online and mobile training
platforms for corporations in China. I am very pleased that Xing Wei's founder
and Chairman Mr. Cheng-Yaw Sun has joined ATA as its new CEO and look forward
to working with him to build upon the synergies created by combining the
service offerings of our two companies. During Second Quarter 2014, we
successfully delivered 1.7 million billable exams, including the exam for the
Securities Association of China ('SAC'). ATA continued to experience
challenges related to decreasing volumes of the SAC exam during the period,
which we expect may continue into the remainder of Fiscal Year 2014. During
the period, we saw growth in volumes for and revenues from the China Futures
Association exam and security guard exams, which took place in Shanghai and a
few other provinces. Using our new mobile testing system ('MTS'), ATA
successfully administered the Cambridge English Junior Exam in Hong Kong in
July and August, transitioning this exam from a paper-and-pencil format to
ATA's new technology-based platform. Thus far, we have conducted successful
trials of this exam in Beijing, Shanghai, Hong Kong, Mexico and Spain. We
expect ATA's continued efforts to diversify its revenue streams will, over
time, mitigate the impact of changes in scheduling or demand with regards to
any one exam."

Operating Review

In Second Quarter 2014, ATA delivered a total of 1.7 million billable tests.
The Company had a network of 2,916 authorized test centers throughout China as
of September 30, 2013, which the Company believes to be the largest test
center network of any commercial computer-based testing service provider in
China. ATA has delivered more than 51.7 million billable tests since it began
operations in 1999.

GAAP Results

Second Quarter 2014

For Second Quarter 2014, ATA's total net revenues were RMB45.1 million (US$7.4
million), compared to RMB46.8 million in the prior-year period. This decrease
was primarily due to lower volumes of the SAC exam and lower revenue
contributions from certain certification exams, which were partially offset by
increased exam volumes and revenue contributions from the China Futures
Association exam and security guard exams. Net revenues from TOEIC and HR
Select for Second Quarter 2014 increased 11% year over year to RMB14.5 million
(US$2.4 million).

Gross profit for Second Quarter 2014 was RMB22.0 million (US$3.6 million),
compared to RMB21.6 million in the same period last fiscal year.Gross margin
was 48.7% in Second Quarter 2014, compared to 46.1% in the prior-year period.
The increase in gross margin was primarily due to a decrease in CPA
exam-related expenses, which were higher in the prior-year period to ensure
the smooth delivery of the first computer-based China CPA exam. The
year-over-year improvement in contributions from TOEIC and HR select exams
also had a positive impact on gross margin.

Loss from operations in Second Quarter 2014 was RMB4.7 million (US$0.8
million), compared to RMB11.0 million in the prior-year period. The
year-over-year decrease in loss from operations was primarily due to lower
sales and marketing expenses resulting from the Company's efforts to
streamline its operations earlier this year.

Net loss for Second Quarter 2014 was RMB4.3 million (US$0.7 million), compared
to RMB9.1 million in the prior-year period. For Second Quarter 2014, basic and
diluted losses per common share were both RMB0.10 (US$0.02), compared to
RMB0.21 in the same period last fiscal year. Basic and diluted losses per ADS
were both RMB0.19 (US$0.03) in Second Quarter 2014, compared to RMB0.42 in the
prior-year period.

Non-GAAP Measures

Adjusted net loss for Second Quarter 2014, which excludes share-based
compensation expense and foreign currency exchange gain (non-GAAP), was RMB2.7
million (US$0.5 million), compared to RMB6.6 million in the prior-year period.
Basic and diluted losses per common share excluding share-based compensation
expense and foreign currency exchange gain (non-GAAP) for Second Quarter 2014
were both RMB0.06 (US$0.01).

Basic and diluted losses per ADS excluding share-based compensation expense
and foreign currency exchange gain (non-GAAP) for Second Quarter 2014 were
both RMB0.12 (US$0.02), compared to RMB0.30 in the same period last fiscal
year.

Please see the note about non-GAAP measures and the reconciliation table at
the end of this press release.

Other Data

The number of weighted average ADSs used to calculate basic and diluted
earnings per ADS for Second Quarter 2014 were both 22.6 million. Each ADS
represents two common shares. ATA had 45.3 million common shares outstanding
on September 30, 2013.

Guidance  for Fiscal Year  2014 and for Third Quarter 2014

For Third Quarter 2014, ATA expects net revenues of between RMB180.0 million
and RMB200.0 million.

For Fiscal Year 2014, ATA expects net revenues of between RMB403.0 million and
RMB423.0 million and non-GAAP net income of between RMB37.0 million and
RMB47.0 million.

Estimated Financial Results

(unaudited) (RMB in
millions)
                            Estimated  for the year     Actual for the year
                            ending                      ended
                            March 31, 2014              March 31, 2013
Net Revenues                403.0-423.0                 366.7
Non-GAAP Net Income         37.0-47.0                   36.0
                            Estimated  for the quarter  Actual for the quarter
                            ending                      ended
                            December 31, 2013           December 31, 2012
Net Revenues                180.0-200.0                 179.4

Mr. Ma concluded, "We continue to be on track with our budget and are working
hard during our busiest quarter of the year—the fiscal third quarter. In late
October, we completed the successful delivery of the 2013 National Unified
Certified Public Accountants ('CPA') exam on behalf of the Chinese Institute
of Certified Public Accountants. This was the second CPA exam to be delivered
via ATA's advanced computer-based platform, and I am pleased to report that
ATA administered a record 1.52 million exams, approximately 13% more than the
2012 CPA exam. We anticipate increased volumes of the exam for the China
Banking Association during the third quarter of fiscal 2014 and continue to
promote and market MTS globally. We expect to launch the Cambridge English
Junior Exam in additional cities in the coming months. We also continue
working to develop new corporate client partnerships and to deepen existing
ones, an effort that we believe will be supported by the additional service
offerings from the recent Xing Wei acquisition. I have been working closely
with ATA's new CEO Mr. Sun and the rest of the management team on this
integration, and anticipate a smooth transition in the coming months. We share
a belief in the importance of diversifying ATA's business to achieve greater
balance in our revenue streams between the public and private sectors and
believe we have a solid foundation upon which to further grow the Company over
the long term."

These are ATA's current projections, which are subject to change. You are
cautioned that operating results in Second Quarter 2014 are not necessarily
indicative of operating results for any future periods.

Conference Call and Webcast Information (With Accompanying Presentation)

ATA will host a conference call at 8 a.m. Eastern Time on Friday, November 8,
2013, during which senior management will discuss the results of Second
Quarter 2014. To participate in the conference call, please use the following
dial-in numbers about 10 minutes prior to the scheduled conference call time:

U.S. & Canada (Toll-Free): +1 (888) 339-2688
International (Toll):      +1 (617) 847-3007
                           Toll-Free         Local Access
China (Netcom):            (10 800) 713 1756
China (Telecom):           (10 800) 130 1713 (400) 881 1629
Participant Passcode:      96355980

A live webcast of the conference call can be accessed at the investor
relations section of ATA's website at www.ata.net.cn or by clicking the
following link: http://www.webcaster4.com/Webcast/Page/274/2478.

An accompanying slide presentation in PDF format will also be made available
30 minutes prior to the conference call on the same investor relations section
of ATA's website. To listen to the webcast, please visit ATA's website a few
minutes prior to the start of the call to register, download, and install any
necessary audio software.

A replay will be available shortly after the call on the investor relations
section of ATA's website and will remain available for 90 days.

About ATA Inc.

ATA is a leading provider of advanced testing technologies in China. The
Company offers comprehensive services for the creation and delivery of
assessments based on its proprietary testing technologies and test delivery
platform. ATA's testing technologies are used for professional licensure and
certification tests in various industries, including information technology
services, banking, teaching, securities, insurance, and accounting. As of
September 30, 2013, ATA's test center network comprised 2,916 authorized test
centers located throughout China. The Company believes it has the largest test
center network of any commercial testing service provider in China.

ATA has delivered more than 51.7 million billable tests since ATA started
operations in 1999.

For more information, please visit ATA's website at www.ata.net.cn.

Cautionary Note Regarding Forward-looking Statements

This announcement contains forward-looking statements within the meaning of
Section 27A of the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended, and as defined in the Private
Securities Litigation Reform Act of 1995.

These forward-looking statements can be identified by terms such as
"anticipate," "believe," "could," "estimate," "expect," "forecast," "future,"
"intend," "look forward to," "outlook," "plan," "should," "will," and similar
terms and include, among other things, the Company's guidance relating to
anticipated financial and operating results for Third Quarter 2014 and Fiscal
Year 2014 and statements regarding market demand and trends, the SAC exam, the
potential growth and success of the Company's CPA, China Futures Association,
security guard and Cambridge English Junior exams and other businesses,
including its mobile testing system, the Company's integration with Xing Wei,
and the Company's future growth and results of operations.

The factors that could cause the Company's actual financial and operating
results to differ from what the Company currently anticipates can include its
ability to meet challenges associated with its rapid expansion, its ability to
meet the expectations of current and future clients, its ability to deploy new
test titles, its ability to win new enterprise contracts, its ability to
convert its existing contracts into actual revenues, the economy of China,
uncertainties with respect to the China's legal and regulatory environments,
and other factors stated in the Company's filings with the U.S. Securities and
Exchange Commission ("SEC").

The financial information contained in this release should be read in
conjunction with the consolidated financial statements and related notes
included in the Company's annual report on Form 20-F for its fiscal year ended
March 31, 2013, and other filings that ATA has made with the SEC. The filings
are available on the SEC's website at www.sec.gov and at ATA's website at
www.ata.net.cn. For additional information on the risk factors that could
adversely affect the Company's business, financial condition, results of
operations, and prospects, please see the "Risk Factors" section of the
Company's Form 20-F for the fiscal year ended March 31, 2013.

The forward-looking statements in this release involve known and unknown risks
and uncertainties and are based on current expectations, assumptions,
estimates, and projections about ATA and the markets in which it operates. The
Company undertakes no obligation to update forward-looking statements, which
speak only of the Company's views as of the date of this release, to reflect
subsequent events or circumstances, or to changes in its expectations, except
as may be required by law. Although the Company believes that the expectations
expressed in these forward-looking statements are reasonable, the Company
cannot assure you that its expectations and assumptions will turn out to be
correct, and investors are cautioned that actual results may differ materially
from the anticipated results.

Currency Convenience Translation

The Company's financial information is stated in Renminbi ("RMB"), the
currency of the People's Republic of China. The translation of RMB amounts for
Second Quarter 2014, into U.S. dollars are included solely for the convenience
of readers and have been made at the rate of RMB6.1179 to US$1.00, the noon
buying rate as of September 30, 2013, in New York for cable transfers in RMB
per U.S. dollar as set forth in the H.10 weekly statistical release of the
Federal Reserve Board. Such translations should not be construed as
representations that RMB amounts could be converted into U.S. dollars at that
rate or any other rate, or to be the amounts that would have been reported
under U.S. GAAP.

About Non-GAAP Financial Measures

To supplement ATA's consolidated financial information presented in accordance
with U.S. generally accepted accounting principles ("GAAP"), ATA uses the
following non-GAAP financial measures: net income (loss) excluding share-based
compensation expense and foreign currency exchange gain or loss, and basic and
diluted earnings (losses) per common share and ADS excluding share-based
compensation expense and foreign currency exchange gain or loss.

The presentation of these non-GAAP financial measures is not intended to be
considered in isolation or as a substitute for the financial information
prepared and presented in accordance with GAAP. ATA believes these non-GAAP
financial measures provide meaningful supplemental information about its
performance by excluding share-based compensation expense and foreign currency
exchange gains or losses, which may not be indicative of its operating
performance from a cash perspective.

ATA believes that both management and investors benefit from these non-GAAP
financial measures in assessing its performance and when planning and
forecasting future periods. These non-GAAP financial measures also facilitate
management's internal comparisons to ATA's historical performance. ATA
computes its non-GAAP financial measures using a consistent method from period
to period. ATA believes these non-GAAP financial measures are useful to
investors in allowing for greater transparency with respect to supplemental
information used by management in its financial and operational decision
making. A limitation of using non-GAAP net income (loss) excluding share-based
compensation expense and foreign currency exchange gains or losses and basic
and diluted earnings (losses) per common share and per ADS excluding
share-based compensation expense and foreign currency exchange gain or loss is
that share-based compensation charges and foreign currency exchange gains or
losses have been, and are expected to continue to be for the foreseeable
future, a significant recurring expense in ATA's business.

Management compensates for these limitations by providing specific information
regarding the GAAP amounts excluded from each non-GAAP measure. The table
captioned "Unaudited Reconciliations of Non-GAAP Measures to the Most
Comparable GAAP Measures" shown at the end this news release has more details
on the reconciliations between GAAP financial measures that are most directly
comparable to the non-GAAP financial measures used by ATA.

For more information on our company, please contact the following individuals:
At the Company                            Investor Relations
ATA, Inc.                                 The Equity Group Inc.
Lucy Ma, Associate, Investor Relations    Carolyne Yu, Senior Associate
+86 10 6518 1122 x5517                    415-568-2255
maxiaopeng@ata.net.cn                     +86 10 6587 6435
                                          cyu@equityny.com
                                          Adam Prior, Senior Vice President
                                          212-836-9606
                                          aprior@equityny.com

ATA INC. AND SUBSIDIARIES
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
                                    March 31,     September 30,  September 30,
                                    2013          2013           2013
                                    RMB           RMB            USD
ASSETS
Current assets:
 Cash                             290,029,715   284,640,469    46,525,845
 Accounts receivable, net         51,114,718    56,457,832     9,228,303
 Prepaid expenses and other       13,625,663    13,587,863     2,221,001
current assets
 Total current assets          354,770,096   354,686,164    57,975,149
 Property and equipment, net      61,310,690    59,331,694     9,698,049
 Goodwill                         23,422,850    23,422,850     3,828,577
 Intangible assets, net           15,082,874    13,825,678     2,259,873
 Other assets                     3,231,971     3,111,069      508,520
 Total assets                  457,818,481   454,377,455    74,270,168
Current liabilities:
 Accrued expenses and other       72,191,260    62,465,159     10,210,229
payables
 Deferred revenues                7,376,527     6,911,315      1,129,687
 Total current liabilities     79,567,787    69,376,474     11,339,916
Deferred revenues                2,644,294     2,320,860      379,356
 Deferred tax liabilities         58,681        -              -
 Total liabilities             82,270,762    71,697,334     11,719,272
Shareholders' equity:
 Common shares                    3,461,060     3,472,799      567,646
 Treasury shares                  (329,357)     (461,885)      (75,497)
 Additional paid-in capital       427,443,700   430,372,880    70,346,505
 Accumulated other comprehensive  (26,379,146)  (27,143,666)   (4,436,762)
loss
 Accumulated deficit              (28,648,538)  (23,560,007)   (3,850,996)
 Total shareholders' equity    375,547,719   382,680,121    62,550,896
 Total liabilities and         457,818,481   454,377,455    74,270,168
shareholders' equity



ATA INC. AND SUBSIDIARIES
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
                                   Three-month Period Ended
                                   September 30,  September 30,  September 30,
                                   2012           2013           2013
                                   RMB            RMB            USD
Net revenues:
 Testing services                40,606,394     40,981,608     6,698,640
 Test preparation and training   2,097,338      1,097,654      179,417
solutions
 Other revenue                   4,050,052      3,010,227      492,036
 Total net revenues              46,753,784     45,089,489     7,370,093
Cost of revenues                   25,182,632     23,113,181     3,777,960
 Gross profit                    21,571,152     21,976,308     3,592,133
Operating expenses:
Research and development           4,406,188      5,561,924      909,123
Sales and marketing                14,048,569     9,252,243      1,512,323
General and administrative         14,137,759     11,831,685     1,933,945
 Total operating expenses        32,592,516     26,645,852     4,355,391
Loss from operations               (11,021,364)   (4,669,544)    (763,258)
Other income:
Interest income                    945,814        763,825        124,851
Foreign currency exchange gain,    351,354        91,924         15,025
net
 Total other income             1,297,168      855,749        139,876
Loss before income taxes           (9,724,196)    (3,813,795)    (623,382)
Income tax benefit (expense)       636,736        (506,237)      (82,747)
Net loss                           (9,087,460)    (4,320,032)    (706,129)
Other comprehensive loss:
Foreign currency translation
adjustment, net
of nil income taxes                (216,972)      (186,684)      (30,514)
Comprehensive loss                 (9,304,432)    (4,506,716)    (736,643)
Basic losses per common share      (0.21)         (0.10)         (0.02)
Diluted losses per common share    (0.21)         (0.10)         (0.02)
Basic losses per ADS               (0.42)         (0.19)         (0.03)
Diluted losses per ADS             (0.42)         (0.19)         (0.03)



ATA INC. AND SUBSIDIARIES
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
                                   Six-month Period Ended
                                   September 30,  September 30,  September 30,
                                   2012           2013           2013
                                   RMB            RMB            USD
Net revenues:
 Testing services                121,775,057    125,151,958    20,456,686
 Test preparation and training   4,314,695      3,490,125      570,478
solutions
 Other revenue                  8,925,460      8,513,219      1,391,526
 Total net revenues              135,015,212    137,155,302    22,418,690
Cost of revenues                   66,700,656     67,111,466     10,969,690
 Gross profit                    68,314,556     70,043,836     11,449,000
Operating expenses:
Research and development           10,491,793     11,889,186     1,943,344
Sales and marketing                27,856,119     20,693,182     3,382,400
General and administrative         35,169,328     33,002,151     5,394,359
 Total operating expenses        73,517,240     65,584,519     10,720,103
Income (loss) from operations      (5,202,684)    4,459,317      728,897
Other income (expense):
Interest income                    1,643,833      1,517,859      248,101
Foreign currency exchange gain     (117,414)      217,012        35,472
(loss), net
 Total other income             1,526,419      1,734,871      283,573
Income (loss) before income taxes  (3,676,265)    6,194,188      1,012,470
Income tax benefit (expense)       (146,920)      (1,105,657)    (180,725)
Net income (loss)                  (3,823,185)    5,088,531      831,745
Other comprehensive income
(loss):
Foreign currency translation
adjustment, net
of nil income taxes                119,808        (764,520)      (124,964)
Comprehensive income (loss)        (3,703,377)    4,324,011      706,781
Basic earnings (losses) per        (0.10)         0.11           0.02
common share
Diluted earnings (losses) per      (0.10)         0.11           0.02
common share
Basic earnings (losses) per ADS    (0.20)         0.22           0.04
Diluted earnings (losses) per ADS  (0.20)         0.22           0.04



UNAUDITED RECONCILIATIONS OF NON-GAAP MEASURES
TO THE MOST COMPARABLE GAAP MEASURES
                        Three-month Period Ended      Six-month Period Ended
                        September 30,  September 30,  September 30,  September
                                                                     30,
                        2012           2013           2012           2013
                        RMB            RMB            RMB            RMB
GAAP net income (loss)  (9,087,460)    (4,320,032)    (3,823,185)    5,088,531
Share-based             2,818,383      1,670,903      6,754,395      3,462,378
compensation expenses
Foreign currency
exchange (gain) loss,   (351,354)      (91,924)       117,414        (217,012)
net
Non-GAAP net income     (6,620,431)    (2,741,053)    3,048,624      8,333,897
(loss)
GAAP earnings (losses)
per common share
 Basic                (0.21)         (0.10)         (0.10)         0.11
 Diluted              (0.21)         (0.10)         (0.10)         0.11
Non-GAAP earnings
(losses) per common
share
 Basic                (0.15)         (0.06)         0.07           0.18
 Diluted              (0.15)         (0.06)         0.07           0.18

SOURCE ATA Inc.

Website: http://www.ata.net.cn
 
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