Rogers to deliver first mobile wallet from Canadian carrier

suretap™ wallet will include a co-branded virtual Rogers Prepaid MasterCard 
and Gift Cards from national retailers 
Approximately one third of Canadian smartphone owners made a mobile payment in 
the past year 
TORONTO, Nov. 7, 2013 /CNW/ - Rogers announced today that its suretap™ 
wallet, the first mobile wallet from a carrier in Canada, will be available to 
customers in the coming weeks. suretap™ wallet will be available on select 
NFC-enabled smartphones and will offer a co-branded virtual Rogers Prepaid 
MasterCard and gift cards from select national retailers as the first cards 
available for download. 
"The arrival of our mobile wallet is a major step towards our vision of a 
mobile experience, where Canadians will quickly and securely access cards they 
carry in their physical wallet on their smartphone," said David Robinson, Vice 
President of Emerging Business at Rogers. "We have built a strong foundation 
to deliver financial services and mobile commerce solutions, and we will 
continue to deliver mobile payments experiences that are beneficial for 
consumers and retailers across Canada." 
Rogers has entered into various strategic relationships within the mobile 
payment industry, including officially joining forces with MasterCard Canada 
through a multi-year strategic agreement to support innovation and drive 
adoption of mobile payments technology across Canada. Through these 
initiatives, customers who download the suretap Wallet™ will have the 
ability to add a co-branded virtual Rogers Prepaid MasterCard that can be 
loaded with funds to use at their favourite retailers across Canada. 
The suretap™ wallet will deliver a secure mobile payment experience, safely 
storing payment card information and passcodes on the secure SIM card in 
select NFC-enabled smartphones. Customers will have access to additional 
features within the suretap™ wallet including gifting of gift cards, 
reloading of prepaid cards, the ability to check account balances, view recent 
transactions and use location services to find contactless payment terminals 
nearby. In the near future, additional cards will become available for 
download including payment cards from multiple banks and payment networks and 
loyalty cards. 
"We designed the suretap™ wallet to deliver a secure mobile payments 
experience, with an emphasis on the end user and features which enable our 
customers to take advantage of all the capabilities of today's smartphones," 
said Jeppe Dorff, Vice-President, Transaction Services. "We see this milestone 
as the first in a series of innovative transactional services we will be 
offering to our customers in the coming years". 
Last year, Rogers facilitated the first point-of-sale mobile credit card 
transaction in Canada with CIBC, using the secure SIM card inside an 
NFC-enabled smartphone. Since then, Canadian's attitudes towards mobile 
payments have evolved. According to new Rogers commissioned research from 
Harris Decima, approximately one third of Canadian smartphone owners have made 
a mobile payment in the past year and the majority believe mobile payments 
will save them time in their day. 
Additional findings include: 

    --  Canadians with NFC-enabled smartphones are quick to adopt
        mobile payment technology. Over half (51%) of NFC-enabled
        smartphone users stated that they made a mobile payment in the
        past year.
    --  Generation Y is leading the mobile wallet revolution. Almost
        half (46%) of Generation Y admitted to making a financial
        transaction using their smartphone in the past 12 months.
    --  Canadians want more information about mobile payments. Almost
        half (47%) of Canadian smartphone owners want more information
        on how to use mobile payments.
    --  Canadians want mobile payments to be tied to loyalty programs.
        Almost half (46%) of Canadian smartphone owners would be more
        likely to use mobile payment applications if a loyalty program
        were tied to the payment.
    --  Canadians believe mobile payments could save them over 18 hours
        a year (over 3 minutes a day). The majority (51%) of Canadian
        smartphone owners estimate that they could save time by using a
        mobile payment app with an average time-savings of over three
        minutes a day.

suretap™ wallet will be available for download in the coming weeks on select 
Android and BlackBerry devices. To learn more about the suretap™services, 
compatible devices and to order a suretap-ready SIM Card, visit

About Rogers Communications
Rogers Communications is a diversified Canadian communications and media 
company. We are Canada's largest provider of wireless voice and data 
communications services and one of Canada's leading providers of cable 
television, high speed internet and telephony services. Through Rogers Media 
we are engaged in radio and television broadcasting, televised shopping, 
magazines and trade publications, sports entertainment, and digital media. We 
are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and 
on the New York Stock Exchange (NYSE: RCI). For further information about the 
Rogers group of companies, please visit

SOURCE  Rogers Communications Inc. 
For media inquiries, please contact: Stuart Terry Rogers Communications 416-935-2670 
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CO: Rogers Communications Inc.
ST: Ontario
-0- Nov/07/2013 11:30 GMT
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