A.D.A.M.'s SmartEngage Wins Top Digital Marketing Award at 4th Annual Digital
Marketing Canada Summit
ATLANTA, Nov. 7, 2013 (GLOBE NEWSWIRE) -- Ebix, Inc. (Nasdaq:EBIX), a leading
international supplier of On-Demand software and E-commerce services to the
insurance industry, announced that the Company's A.D.A.M. SmartEngage™ product
recently won Best Unbranded Consumer Website/Microsite at the 4^th Annual
Digital Marketing Canada Summit October 28-29, 2013 at the West Prince
Toronto. Presented by eyeforpharma, Digital Marketing Canada brings together
an influential audience of healthcare industry leaders for educational
sessions and networking.
SmartEngage is a comprehensive consumer healthcare education tool that
includes a multimedia encyclopedia, in-depth reports, complementary and
alternative medicine, wellness tools, health navigator and the A.D.A.M.
Vice President of A.D.A.M. Soula Chronopoulos said, "The SmartEngage program
was designed to provide comprehensive patient education that not only connects
the end user to the healthcare organization, but also empowers the patient to
take control of their health. Mobile enabled and enhanced with award-winning
images and animations, the program engages and informs the user on critical
self-care topics, and promotes compliance and patient outreach."
The product is flexible in allowing healthcare organizations to embed the
content within their consumer and patient portals, with the ability to
customize the content to meet their specific goals.
Soula Chronopoulos added, "Enabling this feature gives the healthcare
organization complete ownership of the articles, yet the organization will
continue to receive regular medical updates from A.D.A.M. Furthermore, we are
evolving the program to support patient journeys that tap into gamification
that will provide patients with key information that will help them make
informed decisions about their health."
The content is available in English, Portuguese, and Spanish.
In summary this "Next Generation" tool from A.D.A.M. makes complex healthcare
subject matter understandable and most importantly usable by the patient so
that they really can participate in managing their own health!
eyeforpharma is a hub for senior-level pharma executives, patient advocacy
groups and other health experts to exchange ideas and stay up to date with
shifting trends and practices within the pharmaceutical industry. We provide
industry-focused commentary, events, reports, and other valuable expert-driven
content. Our ultimate aim is to facilitate positive change through discussion
and debate, enabling dialogue within the industry and driving the positive
benefits that pharmaceuticals can offer. We actively respond to the aims and
interests of our audience, so please get in touch if you think we can do even
more. eyeforpharma is part of FC Business Intelligence Ltd. FC Business
Intelligence Ltd is a registered company in England and Wales - Registered
number 04388971, 7-9 Fashion Street, London, E1 6PX, UK.
About Ebix, Inc. and A.D.A.M.
A.D.A.M. is a business unit of Ebix focused on providing innovative multimedia
health content trusted by best-in-class websites, consumer health portals,
healthcare, biomedical, medical device, pharmaceutical, and education
A leading international supplier of On-Demand software and E-commerce services
to the insurance industry, Ebix, Inc., (Nasdaq:EBIX) provides end-to-end
solutions ranging from infrastructure exchanges, carrier systems, agency
systems and BPO services to custom software development for all entities
involved in the insurance industry.
With 30+ offices across Brazil, Singapore, Australia, the US, New Zealand,
India and Canada, Ebix powers multiple exchanges across the world in the field
of life, annuity, health and property & casualty insurance while conducting in
excess of $100 billion in insurance premiums on its platforms. Through its
various SaaS-based software platforms, Ebix employs hundreds of insurance and
technology professionals to provide products, support and consultancy to
thousands of customers on six continents. For more information, visit the
Company's website at www.ebix.com
Steven Barlow, Vice President - Investor Relations
678-281-2043 or email@example.com
678-281-2027 or firstname.lastname@example.org
Kristin Blake Harper, Marketing
404-418-9892 or email@example.com
Tim Lynch / Jonathan Keehner
Joele Frank, Wilkinson Brimmer Katcher
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