Pioneer Packs More Music Entertainment, Sound Quality and Connectivity Options in Lineup of Digital Media Receivers and In-Dash

  Pioneer Packs More Music Entertainment, Sound Quality and Connectivity
  Options in Lineup of Digital Media Receivers and In-Dash CD Receivers

Business Wire

LONG BEACH, Calif. -- November 6, 2013

Pioneer Electronics (USA) Inc. today released two new digital media receivers
and five CD models to complete its lineup of 2014 in-dash single DIN
receivers. Designed specifically for smartphone consumers, the digital media
receivers, MVH-X360BT and MVH-X560BT, feature enhanced connectivity, control
and music playback from a smartphone in lieu of a traditional CD player
mechanism. Both models offer Pandora^® internet radio playback and control,
media app control, Pioneer’s exclusive MIXTRAX^® virtual DJ technology, Siri^®
Eyes Free functionality, expanded Bluetooth^®1 wireless connectivity, and the
ability to directly control and play music stored on many of today’s most
popular smartphones. The DEH-X7600S, DEH-X7600HD, DEH-X8600BS, DEH-X8600BH,
DEH-X9600BHS single CD receivers sport a new cosmetic design, improved
illumination settings and enhanced smartphone connectivity while adding
SiriusXM^® Satellite Radio compatibility, built-in HD Radio^® and/or built-in
Bluetooth (features vary by model).

Pioneer MVH-X560BT Digital Media Receiver (Photo: Business Wire)

Pioneer MVH-X560BT Digital Media Receiver (Photo: Business Wire)

“The way consumers access and store digital music has evolved with the
popularity of streamed music services, the availability of cloud storage
options, and increased media storage capacity on the latest smartphones. As a
result, more consumers are using their smartphones as the primary source for
listening in the car,” said Ted Cardenas, vice president of marketing for the
Car Electronics Division of Pioneer Electronics (USA) Inc. “All of our new
in-dash receivers are designed to take advantage of many of the smartphone’s
entertainment and communication capabilities, while also enabling simpler and
more convenient access and control.”

EXPANDED MEDIA ACCESS

  *PANDORA STATION CREATION (all models)  – New on all in-dash 1-DIN
    receivers is the new Pandora station creation feature that lets users
    quickly create new Pandora stations while the app is in use with an iPhone
    device (physical connection required) or Android™ smartphone. Users can
    simply press and hold a button on the new receivers to create a new
    Pandora station dynamically.

    The feature is further enhanced on the new CD receivers, offering users
    the option to create new stations using music playing from additional
    sources including a connected iPod device or the built-in HD Radio and
    SiriusXM channels^2.
  *MEDIA APP CONTROL (all models)  – Through Media App Control^3, the new
    models can play and control music from various music apps such as
    iHeartRadio^® and Aupeo™. Play, pause, next and back commands, if enabled
    by the connected app, are available on the receivers when used with an
    iPhone (via USB connection) or Android (via Bluetooth) devices.
  *MIXTRAX – Pioneer continues to include its revolutionary MIXTRAX^® virtual
    DJ technology into each receiver model, transforming a music library into
    a nonstop playlist that delivers a unique DJ-infused listening experience.
    The MIXTRAX virtual DJ inserts transitions and effects to music played
    from an iPhone, iPod or USB storage device. For an additional club-like
    effect, the illumination and display of receivers can be set to pulsate
    and change color with the tempo and intensity of the music.
  *SIRIUSXM RADIO CONNECTIVITY  – The DEH-X7600S, DEH-X8600BS and
    DEH-X9600BHS models are SiriusXM compatible with the SXV200 SiriusXM
    Vehicle Connect Tuner (sold separately, SiriusXM subscription required).
    The SiriusXM Vehicle Connect Tuner offers a simple, cost-effective
    solution for adding satellite radio, and Pioneer's multimedia receivers
    include the Tune Start™ and Tune Scan™ features. Tune Start begins
    playback of the current song from the beginning with each channel change,
    and Tune Scan allows the user to scan and listen to 6-second samples of
    songs currently playing on their favorite music channels.
  *HD RADIO TECHNOLOGY – The DEX-X7600HD, DEH-X8600BH and DEH-X9600BHS
    feature built-in HD Radio, providing clear digital reception of HD Radio
    HD1, HD2 and HD3 broadcasts from participating radio stations across the
    country. All three models feature the HD Radio Artist Experience™ feature,
    displaying album art or station logos (when available) in addition to the
    artist and song title information.

SMARTPHONE CONNECTIVITY  (all models)

Pioneer’s receiver lineup integrates compatibility with many of today’s most
popular smartphones* to match consumer demand for continuous connectivity.

  *BLUETOOTH WIRELESS CONNECTIVITY – The DEH-X8600BS, DEH-X8600BH,
    DEH-X9600BHS, MVH-X560BT and MVH-X360BT feature built-in Bluetooth
    wireless capability for convenient hands-free calling as well as music
    streaming with compatible Bluetooth enabled devices.

    Pioneer receiver models with Bluetooth provide users of iPhone 4S and
    iPhone 5 the ability to take advantage of Siri Eyes Free functionality for
    a more convenient smartphone experience. With Siri Eyes Free^4, users can
    utilize the power of voice control to make calls, select and play music,
    hear and compose text messages, get mapping information, listen to
    notifications, and add reminders.

    To simplify the Bluetooth pairing process with iPhone devices, compatible
    models are enabled for Auto Pairing when utilizing a physical USB
    connection. Users simply connect an iPhone to the Pioneer receiver using
    an iPhone-to-USB cable, and the receiver automatically prompts the user to
    confirm pairing, eliminating the need to go through the wireless
    “searching for devices” process.

    All five Bluetooth models can store pairing data for up to three phones
    with the ability to quickly pair/add a new phone using Pioneer’s Guest
    Mode feature. With Guest Mode, the receiver prompts the user to choose
    which of the three registered phones to replace if an attempt is made to
    connect a new device.
  *USB CONNECTIVITY^5  –  When connected to an iPhone, iPod, portable USB
    drives and now Android devices via the USB port, users can use basic
    controls (Play/Pause/FF/Rev/Random/Repeat) and display of track, artist
    and album information. Android devices must run OS 4.0 (Ice Cream
    Sandwich) and newer with Android Media Transfer Protocol^2.

    The DEH-X9600BHS receiver also offers dual USB ports for connection of two
    compatible USB devices or media players, offering even greater media
    source options.

ENHANCED LOOK AND FUNCTIONALITY (all models)

The new receivers offer a cleaner, more refined cosmetic look. Brightness of
the display on each model can be set to five different levels for easier
visualization and operation. All models (except MVH-X360BT) feature dual zone
illumination providing more than 210,000 color variations to match the
vehicle’s interior lighting. Illumination of the display and keys can be
customized separately for countless color combinations.

For better sound quality and system flexibility, the new DEH models feature
three sets of high-volt RCA pre-outs and MOSFET 50W x 4. All models offer a
5-band equalizer for increased audio adjustments.

Pioneer receivers are available now with suggested retail prices of $100
(MVH-X360BT), $130 (MVH-X560BT), $150 (DEH-X7600S), $160 (DEH-X7600HD), $190
(DEH-X8600BS), $200 (DEH-X8600BH) and $260 (DEH-X9600BHS).

For more information follow us on:

Twitter  at twitter.com/PioneerUSA
Facebook at facebook.com/PioneerNorthAmerica
YouTube at youtube.com/pioneerelectronics

Pioneer Electronics (USA) Inc. is headquartered in Long Beach, Calif., and its
U.S. Web address is www.pioneerelectronics.com. Its parent company, Pioneer
Corporation, is a preeminent manufacturer of high-performance audio, video and
computer equipment for the home, car and business markets and is celebrating
75 years of innovation in the consumer electronics industry.

Do not use your Pioneer system if doing so will divert your attention in any
way from the safe operation of your vehicle. Always observe safe driving
rules. In some states certain operations of devices while driving may be
illegal. Where such regulations apply, they must be obeyed.

*Additional Pioneer or smartphone accessories may be required and sold
separately.

^1Bluetooth functionality requires a compatible Bluetooth-enabled mobile
phone. Certain Bluetooth features may not be supported by all compatible
Bluetooth-enabled devices, and/or the functionality of such features may be
limited in certain devices or by certain wireless carriers.

^2Feature requires compatible receiver and metadata must be available on
desired track or artist from which user wants to create station.

^3DEH-X7600HD and DEH-X7600S – Media App Control available on iPhone only.
More information available on www.pioneerelectronics.com/mediaappcontrol.

^4Siri may not be available in all languages or all areas and features may
vary by area. Cellular data charges may apply.

^5Not every USB device is compatible with a Pioneer head unit containing a USB
port. Pioneer head units containing a USB port are compatible with USB MSC
(Mass Storage Class) devices only, and are not compatible with DRM (Digital
Rights Management) content or MTP (Media Transfer Protocol) connection
devices. For size and other limitations, please see Owner’s Manual.
Unauthorized copying of music or other files is strictly prohibited. Optional
USB extension cable is available for use with front USB ports.

PIONEER, MIXTRAX and APP MODE are registered trademarks of Pioneer
Corporation.
BLUETOOTH is a registered trademark of Bluetooth SIG, Inc.
iPOD, iPOD touch, iPHONE and iTUNES are registered trademarks of Apple Inc.
ANDROID is a trademark of Google Inc.
PANDORA is a registered trademark of Pandora Media, Inc.
HD Radio is a proprietary trademark of iBiquity Digital Corporation.
Sirius, XM, SiriusXM and all related marks and logos are trademarks of Sirius
XM Radio Inc. and its subsidiaries.

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Contact:

Pioneer Electronics (USA) Inc.
Jaed Arzadon, 310-952-2451
jaed.arzadon@pioneer-usa.com
or
Katherine Harbeston, 310-952-2388
katherine.harbeston@pioneer-usa.com
or
Dana Block, 310-496-4460
dana@allisonpr.com