Hyundai Announces New Crate Engine Program for 3.8-liter V6 and 2.0-liter Turbo Engines at 2013 SEMA Show

  Hyundai Announces New Crate Engine Program for 3.8-liter V6 and 2.0-liter
                       Turbo Engines at 2013 SEMA Show

Range of Engine Options start at an Ultra-low $4,500

Both Hyundai Engines offer Significant Crate Engine Program Discounts

PR Newswire

LAS VEGAS, Nov. 5, 2013

LAS VEGAS, Nov. 5, 2013 /PRNewswire/ -- Hyundai today announced the creation
of a new factory crate engine program at the 2013 SEMA Show in Las Vegas.
Under the program, the Lambda 3.8-liter, direct-injected V6 and Theta
2.0-liter, turbocharged 4-cylinder engines will be offered to aftermarket
tuners at a significantly lower cost than an equivalent replacement engine.
The new engine program begins availability in December 2013.

(Photo: http://photos.prnewswire.com/prnh/20131105/LA10496)

(Logo: http://photos.prnewswire.com/prnh/20131002/LA90771LOGO-b)

The 2.0-liter 4-cylinder will be available in two engine configurations: a
turbo-ready version priced at $4,500, and a turbo-equipped version, which
includes turbocharger, intercooler, and intake air ducting, priced at $6,000.
The turbo-ready version was developed specifically for tuners planning more
aggressive, aftermarket-based turbocharging solutions, eliminating the costs
associated with redundant turbocharging components. The 3.8-liter
direct-injected V6 will be offered at $9,000.

Both 2.0- and 3.8-liter crate engines include intake manifolds, ignition
coils, injectors, and fuel delivery assemblies. The cost advantages of the
crate engine program are achieved via distribution system efficiencies and
sub-assembly packaging when compared with the long block replacement engine
and its individual sub-assembly cost.

"As more Genesis Coupes have entered the pre-owned enthusiast market since its
2009 launch, we've witnessed strong interest in leveraging the low cost
potential of this rear-drive platform and its powertrains for the tuner market
and motorsports," said John Krafcik, president and CEO, Hyundai Motor America.
"Now, with our new crate engine program, Hyundai is making it more affordable
for these same enthusiasts to modify their Genesis Coupe, or perhaps inject
some high-value horsepower into other platforms."

These 2.0- and 3.8-liter Hyundai engines represent the powertrain options for
the popular rear-drive Genesis Coupe, a favorite in the performance tuner
community. In recent years, tuners have proven the scalable power gains
possible from these engines with a variety of modifications. The full spectrum
of modifications spans from the common, like intake and exhaust, to the most
advanced, involving internal engineering of pistons, valves, rods and cranks.

Hyundai 2.0-liter Turbo Engine: Turbo-ready vs. Turbo-equipped
                                Turbo-ready            Turbo-equipped

                                2.0-liter Turbo 4-cyl. 2.0-liter Turbo 4-cyl.
                                Engine                 Engine
MSRP                            $4,500                 $6,000
Stock Horsepower (SAE)          274 @ 6,000 rpm        274 @ 6,000 rpm
Stock Torque (lb.-ft.)          275 @ 2,000 rpm        275 @ 2,000 rpm
                                                         oIntake manifold
                                  oIntake manifold      oCoil assembly
                                  oCoil assembly        oInjectors
Engine Sub-assemblies Included:   oInjectors            oFuel rail assembly
                                  oFuel rail assembly   oTurbocharger
                                                         oIntercooler
                                                         oIntake air duct

At a rock-bottom $4,500, the Hyundai 2.0-liter turbo-ready engine represents
an extremely attractive proposition for standardized spec-engine development,
such as those developed for spec-based racing series. For comparison, the Ford
2.0-liter EcoBoost 4-cylinder engine with similar factory output
characteristics has an MSRP of $8,000. Hyundai crate engine kits will be sold
only through authorized Hyundai dealerships. These engines are covered by
Hyundai's 12-month/12,000 mile replacement parts warranty policies and do not
fall under the 10-year/100,000 powertrain warranty that applies to new Hyundai
vehicles.

At the SEMA show Hyundai announcement, famed tuner Bisi Ezerioha, creator of
the 1,000-horsepower Bisimoto Genesis Coupe, was thrilled to be the first
tuner to take advantage of Hyundai's new crate engine program, saying,
"Hyundai makes impressively robust engines throughout its line-up, so the
addition of this crate engine program is sure to raise tuner enthusiasm for
radical Hyundai modifications even more."

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of
Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the
United States by Hyundai Motor America and are sold and serviced through more
than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are
covered by the Hyundai Assurance program, which includes the
5-year/60,000-mile fully transferable new vehicle limited warranty, Hyundai's
10-year/100,000-mile powertrain limited warranty, and five years of
complimentary Roadside Assistance. Hyundai Assurance includes Assurance
Connected Care that provides owners of Hyundai models equipped with the
Hyundai Blue Link telematics system with proactive safety and car care
services, complimentary for three years. These services include Automatic
Collision Notification, Enhanced Roadside Assistance, Vehicle Diagnostic
Alert, Monthly Vehicle Health Report and in-vehicle service scheduling.

For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com

Please visit our media website at www.hyundainews.com and our blog at
www.hyundailikesunday.com

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SOURCE Hyundai Motor America

Website: http://www.hyundainews.com
Contact: Derek Joyce, (714) 594-1728, (714) 376-6653 (mobile),
djoyce@hmausa.com; or Jim Trainor, (714) 594-1629, (714) 316-6421 (mobile),
jtrainor@hmausa.com
 
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