Wireless Ronin Introduces Digital Menu Systems With Denny's Fresh Express and
MINNEAPOLIS, MN -- (Marketwired) -- 11/05/13 -- Wireless Ronin
Technologies, Inc. (OTCQB: RNIN), a leading marketing technologies
solutions provider, has established a relationship with Denny's
Corporation (NASDAQ: DENN), and received an initial order from AAFES
to install its RoninCast(R) digital menu system at the Denny's Fresh
Express concept at Nellis Air Force Base in Las Vegas, NV.
The Wireless Ronin solution will feature digital menu and promotional
screens that display a streamlined menu for both Denny's Fresh
Express and Denny's AllNighter concepts. These fast casual concepts
from Denny's are designed for colleges, airports, hospitals, mass
transit terminals, military installations, travel plazas, food courts
and similar locations. The franchisee-owned restaurants deliver real,
authentic Denny's fare, with a focus on convenience and portability.
Wireless Ronin's RoninCast 4.2 dynamic solution met the complex needs
of a multi-system installation for those Fresh Express or AllNighter
locations with an existing third party system. "It was RoninCast's
adaptable technology that allows us to use their single Content
Management System to create and manage our Denny's menu board and
promotion content and then deploy it with any pre-existing digital
systems at our franchise locations that attracted us to Wireless
Ronin," shared Greg Powell, Vice President - Concept Innovation for
Denny's. "This is a huge benefit to Denny's to not have to learn,
update and maintain our content in multiple systems, but still be
able to deploy to a location's unique system. For locations that do
not have existing digital menu systems, Wireless Ronin will install
its complete turnkey solution."
Denny's Fresh Express and AllNighter menu and promotional content
will be managed from an off-site corporate location while still
allowing the local store the flexibility to edit prices on-site via
Ronin's Customer Management System.
Wireless Ronin will work closely with Denny's to provide content
engineering, hardware, installation, project management, training,
network operations center and content hosting. The first installation
is targeted for completion during November 2013. Denny's has plans to
expand its Fresh Express and AllNighter concepts to hundreds of
"This deployment with Denny's is another example of the unique
flexibility and powerful management capability of our RoninCast 4.2
software," commented Scott Koller, president and CEO of Wireless
Ronin. "It demonstrates the tremendous opportunity not only with
Denny's as it expands its Fresh Express and AllNighter concepts
throughout the U.S., but also how we can help other QSRs with
university or food court locations that need to integrate with
individual legacy systems."
About Wireless Ronin Technologies, Inc.
Wireless Ronin Technologies,
Inc. (WRT) (www.wirelessronin.com) is a pioneering marketing
technologies company. WRT combines interactive digital media --
signage, kiosks, mobile, social media and web -- to create 360-degree
solutions so companies will be "Communicating at Life Speed(R)" to
deliver the right content at the right place at the right time. WRT's
turnkey approach includes strategic consulting, creative development,
installation, hosting, training and support. Since launching its
cloud-based RoninCast(R) content management platform in 2003, WRT has
become the leading digital marketing provider for large-scale
deployments in retail, automotive, food service and public venues.
The company is headquartered in Minneapolis, Minnesota; its common
stock trades on the OTCQB as "RNIN."
This release contains certain
forward-looking statements of expected future developments, as
defined in the Private Securities Litigation Reform Act of 1995.
These forward-looking statements reflect management's expectations
regarding Denny's nationwide rollout and other matters and are based
on currently available data; however, actual results are subject to
future risks and uncertainties, which could materially affect actual
performance. Risks and uncertainties that could affect such
performance include, but are not limited to, the following: the
adequacy of funds for future operations; estimates of future
expenses, revenue and profitability; the pace at which the company
completes installations and recognizes revenue; trends affecting
financial condition and results of operations; ability to convert
proposals into customer orders; the ability of customers to pay for
products and services; the revenue recognition impact of changing
customer requirements; customer cancellations; the availability and
terms of additional capital; ability to develop new products;
dependence on key suppliers, manufacturers and strategic partners;
industry trends and the competitive environment; the impact of the
company's financial condition upon customer and prospective customer
relationships, and the impact of losing one or more senior executives
or failing to attract additional key personnel. These and other risk
factors are discussed in detail in the cautionary statement set forth
in the company's Current Report on Form 8-K filed with the Securities
and Exchange Commission on May 23, 2013.
Company Media Contacts:
SVP, Sales and Marketing
Investor Relations Contacts:
Matt Glover or Michael Koehler
Liolios Group, Inc.
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