Cobra Electronics Celebrates Four Years of iRadar Technology With Exciting iRadar App Version 4.0 Enhancements

Cobra Electronics Celebrates Four Years of iRadar Technology With Exciting 
iRadar App Version 4.0 Enhancements 
Cobra iRadar 4.0 Takes Technological Leap With New Mapping Features 
CHICAGO, IL -- (Marketwired) -- 11/04/13 --   Cobra Electronics
Corporation (NASDAQ: COBR), a leading designer and marketer of
award-winning safety, mobile and automotive consumer electronics,
today announced the four-year anniversary of its iRadar technology
with the launch of its Cobra iRadar(R) App Version 4.0. This newest
update for iOS devices moves iRadar community members into the next
era of convenience and ease-of-use with significant enhancements to
its mapping features.  
On top of its award-winning, community-based threat sharing and
detection capabilities, the new Cobra iRadar App Version 4.0 offers
users powerful driver tools directly from within the iRadar app. A
new rotating map combined with an automatic zoom feature based on
vehicle speed allows iRadar to show more of the road ahead. This
improves the driving experience by allowing users to see alert
locations well before getting to them. In addition, users can now
rotate, tilt and pan the map freely to view at any angle. 
Users also benefit from additional mapping and simple navigation
performance features. The new Live Traffic Data Integration shows
real-time traffic information directly on the map, allowing users to
avoid congested areas. With the Get Directions feature users can
enter an address and iRadar will plot the best route to the
destination on the map. This simple navigation can be a supplement
to, or even replacement for, running a separate navigation app.
Coverage Map View allows users to see where iRadar alerts are
concentrated and spot isolated alert locations on long stretches of
road when zoomed out. 
Cobra iRadar App Version 4.0 also includes music control, background
alert notifications and distance countdown to alerts.  
With 40,000 user-generated reports per day and nearly one million
users, the iRadar Community is one of the largest and most active
detection communities in the world, and is the ultimate tool for
driver awareness and threat avoidance. Drivers receive access to its
advanced real-time community threat sharing capabilities while
receiving AURA(R) speed and red light camera notifications, verified
user-reported alerts of upcoming live police locations and other
real-time traffic threat information.  
"Cobra Electronics is very proud of the success and growth that our
iRadar product has experienced since its launch four years ago," said
Sally Washlow, president of Cobra Electronics. "At its core, iRadar
is a tool not only for safety and awareness, but for advanced
community-based interaction as well. The new enhancements to iRadar's
mapping and navigation capabilities in version 4.0 mark a celebration
of the product and its user base, and continue to enhance Cobra's
existing product line."  
The iRadar App Version 4.0 for iOS is free to download when used in
conjunction with Cobra Electronics' iRadar family of radar detectors
or as a standalone app to receive AURA(R) Alerts. Version 4.0 is also
available with additional purchasing options ranging from $4.99 per
month to $49.99 per year when used as a standalone app for access to
the iRadar Community Radar and Laser threat level alerts. 
For complete protection against radar and laser threats, you can
purchase Cobra iRadar detection units through leading retailers
including Apple Stores, Amazon, Best Buy, Crutchfield and Cobra.com. 
For more information on the new iRadar App Version 4.0, download
directly from the iTunes app store
https://itunes.apple.com/us/app/cobra-iradar/id385569150?mt=8. You
can also learn more about Cobra iRadar at http://www.cobrairadar.com. 
About Cobra Electronics:
 Cobra Electronics is a leading global
designer and marketer of communication and navigation products, with
a track record of delivering innovative and award-winning products.
Building upon its leadership position in the GMRS/FRS two-way radio,
radar detector and Citizens and Band radio industries, Cobra
identified new growth opportunities and has aggressively expanded
into the marine market and has expanded its European operations. The
Consumer Electronics Association, Forbes and Deloitte & Touche have
all recognized Cobra for the company's innovation and industry
leadership. To learn more about Cobra Electronics, please visit the
Cobra site at www.cobra.com. Follow Cobra on Twitter at
www.twitter.com/CobraElectronic and Like Us at
www.facebook.com/CobraElectronics. 
Media Contacts:
Rebecca Kufrin 
Skyya Communications 
(952) 746-1309 
rebecca.kufrin@skyya.com 
http://skyya.com/  
Chris Kooistra
Cobra Electronics
(773) 972-0691
ckooistra@cobra.com
https://www.cobra.com/